<<Nome Do Documento>
The Company, Foundations and Society
Lisboa, 28th Oct 2014 0
The Next Generation
<<Nome Departamento>>
Why should a company invest in culture and social innovation?
2
A company already plays an important social role when
•It invests and creates value
•Generates jobs and profits
•Guarantees quality products and services
•…and paying taxes?
<<Nome Departamento>>
Why should a company invest in culture and social innovation?
3
A company already plays an important social role when
•It invests and creates value
•Generates jobs and profits
•Guarantees quality products and services
•…and paying taxes?
for EDP the challenge is enormous and is already ongoing
•liberalised market and crisis pressure
•environment impact and climate change
•new energy solutions (that impact consumer patterns)
<<Nome Departamento>>
Why should a company invest in culture and social projects?
4
our leading and innovative response
•Efficient consumption
•microgeneration
•Electric mobility
•Smart grids
•Renewable energy It’s in our hands
<<Nome Departamento>>
Why should a company invest in culture and social projects?
5
our leading and innovative response
•Efficient consumption
•microgeneration
•Electric mobility
•Smart grids
•Renewable energy
EDP future/the relationship of loyalty we are able to build with stakeholders
•Sharing power and promoting co-creation
• inspiring trust and sense of beloing
•Increasingly have to be a company open to society
It’s in our hands
<<Nome Departamento>>
Why should a company invest in culture and social projects?
6
our leading and innovative response
•Efficient consumption
•microgeneration
•Electric mobility
•Smart grids
•Renewable energy
EDP future/the relationship of loyalty we are able to build with stakeholders
•Sharing power and promoting co-creation
• inspiring trust and sense of beloing
•Increasingly have to be a company open to society
It’s in our hands
• that the company finds suppliers, resources and consumers. Partners and critics as well.
• that business finds its reason for being, developing in the field and projecting its future sustainability
IT IS IN THE COMMUNITY…
<<Nome Departamento>>
much more than social responsability
What is not • money and logo • working only for rankings • acting according to external pressures • giving precedence to those with more access,
more power or simply who shout the loudest
Vision
<<Nome Departamento>>
much more than social responsability
What is not • money and logo • working only for rankings • acting according to external pressures • giving precedence to those with more access,
more power or simply who shout the loudest
Vision
What it should be • Including another type of innovation in its
corporate model • Inspiring and leading a collective attitude • Demand much more than is expected from
“traditional management”
<<Nome Departamento>>
much more than social responsability
What is not • money and logo • working only for rankings • acting according to external pressures • giving precedence to those with more access,
more power or simply who shout the loudest
Vision
What it should be • Including another type of innovation in its
corporate model • Inspiring and leading a collective attitude • Demand much more than is expected from
“traditional management” • Creating value for the shareholder
• Transparency in decision making
• Being connected to the business •… and
<<Nome Departamento>>
HOW?
What NEW SOLUTIONS should the EDP Foundation build so that,
between the State and the Market,
CIVIL SOCIETY may reinforce its ability to assert itself,
reveal its greatest talents, benefit from formulas tested by us and
capable of breaking the cycles of poverty.
<<Nome Departamento>>
EDP response 5 Statutary MISSIONS Strategic VALUES Paths to SUCCESS
Social Energy Arts Education Heritage
<<Nome Departamento>>
EDP response
5 Statutary MISSIONS Strategic VALUES Paths to SUCCESS
Social Energy Arts Education Heritage
1. New Solutions that generate change
2. Excellence in the arts
3. Opens business group to Society and the World
4. Combining energy with science and education
5. Promoting contemporary and sustainable cities
<<Nome Departamento>>
EDP response
5 Statutary MISSIONS Strategic VALUES Paths to SUCCESS
Social Energy Arts Education Heritage
1. Staying Close to the Communities
2. Global Ambition
3. Partnering networks
4. New talents
5. Measuring results
<<Nome Departamento>>
“Para ti se não faltares” (sports); Orquestra Geração (music) Escola de Judo (sports) Turma do bem (oral health) Aprender a Empreender (entrep.) Escolinha de rugby (sports) Transformers; Do Something Da rua para o palco” (dance)
SOCIAL HUB
15
INCLUSION Community territory
Social Inovation Map
One of the EDP Foundation’s
most ambitious projects in
its involvment with the Third
Sector: CREATING SOCIAL
INNOVATION HUBS, CENTRES
THAT CONNECT IN AN
INTELLIGENT AND CRITICAL
MANNER THE RESPONSES AND
RESOURCES THAT BEST ADAPT TO
SATISFYING A POPULATION’S
SOCIAL NEEDS.
2 SOCIALLY UNDERPRIVILEGED COUNCILS
9 NETWORKING PROJECTS ONGOING
7.000 DIRECT BENEFICIARIES
<<Nome Departamento>>
SOCIAL LAB
16
SOCIAL BUSSINESS •Entrepeneurship Self employment
Incubator: “Marias”; ”Cozinha com Alma”; “Faz-te Forward”; “MOVE”; “Go Fresh”; “coworking”
Education: INSEAD/IES; Catedra Yunus;
Post-grad UCP; ESG/EDP University; Impacts: national map Social Innovation
(QREN); LBG; SROI; Action Tank/BCSD
Social Inovation Map
Breaking the cycles of poverty promoting entreperneurship and social inclusion: GENERATING A SOCIAL PROFIT AND AN ECONOMIC ACTIVITIE, SUPPORTING CREATIVE AND INNOVATIVE APPROACHES TO SOCIAL NEEDS.
<<Nome Departamento>>
SOCIAL EFFICIENCY
17
RATIONALIZE RESOURCES •Energy Food
•Employment Housing Challenge waste Parque solar solidário Communitary gardens Co-working: Ass.Acreditar; João sem
medo; all-desk Others“Comer bem é + barato”; “Dar e
acordar”.
Social Inovation Map
MAKE A stronger “third
sector” with “NO MONEY”:
CHALLENGE A SOCIETY BASED IN
WASTE; several projects that will
provide basic resources for NGOs
(energy and food) and innovative
formulas to inspire new responses
at central social problem in
Portugal (unemployment)
<<Nome Departamento>>
“Para ti se não faltares” (sports); Orquestra Geração (music) Escola de Judo (sports) Turma do bem (oral health) Aprender a Empreender (entrep.) Escolinha de rugby (sports) Transformers; Do Something Da rua para o palco” (dance)
SOCIAL HUB SOCIAL LAB SOCIAL EFFICIENCY
18
SOCIAL VENTURE CAPITAL (Bolsa Valores Sociais/ EDP Solidária/…)
SOCIAL BUSSINESS •Entrepeneurship Self employment
INCLUSION Community territory
RATIONALIZE RESOURCES •Energy Food
•Employment Housing Incubator: “Marias”; ”Cozinha com Alma”;
“Faz-te Forward”; “MOVE”; “Go Fresh”; “coworking”
Education: INSEAD/IES; Catedra Yunus;
Post-grad UCP; ESG/EDP University; Impacts: national map Social Innovation
(QREN); LBG; SROI; Action Tank/BCSD
Challenge waste Parque solar solidário Communitary gardens Co-working: Ass.Acreditar; João sem
medo; all-desk Others“Comer bem é + barato”; “Dar e
acordar”.
VOLUNTEERING (Bolsa de Horas/ Comunidade EDP/…)
Social Inovation Map
<<Nome Departamento>> 19
make a “third sector” stronger
from Charity to Creativity
•from Patron to Partner
•from financier to facilitator
•Project sustainability
•High standards and management
• Measures inputs
• Measures immediate
outputs
• Measures results
after projects are
completed
• Assesses social costs
avoided by the
intervention
SROI Method
Measuring impacts
The first Social Stock Exchange in Europe
• 764 investors
• 468 thousand social grants traded
• 26 projects listed
• €2.55M in investments
<<Nome Departamento>>
#1 World
70 75 80 85 90 95 100
Codes of Condut (DimensãoEconómica)
Scorecards/MeasurementSystems (IS) (Dim.Económica)
Electricity Generation IS (Dim.Ambiental)
CorporateCitizenship/Philantropy
(Dim.Social)
99
98
84
90
…and also leads
80 90 100
Risk Management(Dim.Económica)
Climate Strategy IS(Dim.Ambiental)
Biodiversity IS (Dim.Ambiental)
Human CapitalDevelopment…
StakeholderEngagement IS…
Social Reporting(Dim. Social)
"Best in Class" and 100%
<<Nome Departamento>>
Vision
Power for low-income populations:
the next 2 billions…
EDP: a player in building a new global scale ecosystem
A2E
<<Nome Departamento>>
1,5 billion people without access to electricity
3 billion people use firewood for cooking and heating
Market potential estimated
at USD 500 Bn/yr w/ 4 billion people at the bottom-of-the-pyramid
<<Nome Departamento>> 24
Access to Power for Development
REPU
TATIO
N
• Member of the European Commission for the Sustainable Energy Europe Campaign (effective) •Global Energy NGDO Partner
•Official UN-Energy Member (application phase)
Corporate Social Responsibility and Business Sustainability is not necessarily a cost
<<Nome Departamento>> 25
6.000 refugees and 300 families Directly participated in implementation of the project
<<Nome Departamento>>
Now
Kakuma: from a “nowhere land” to a place to live
savings of 50 thousand liters/year of diesel avoids 700 thousand tons of CO2 emissions.
10 programs… the impacts
benefits 77 thousand refugees, 11 institutional buildings, 15 schools, 2 hospitals
<<Nome Departamento>> 27
10 programs, some of the impacts
solar cooking: 40 women open
restaurants (entrepreneurship)
<<Nome Departamento>> 30
10 programs, some of the impacts
300 families produce and sell food (the only
agriculture in the fields)
agro-forestry at home
<<Nome Departamento>>
solar lighting for students
10 programs, some of the impacts
48% of students make “grade A”
in math
<<Nome Departamento>>
Vision
First to benefit should be those where the dams are to be built
• Increasing ‘green energy’ • Securing supply needs • Creating jobs • Reducing external trade deficit
EDP complies to national challange
Improoving populations’
living standards
OUR VISION
dams
<<Nome Departamento>> 36
Social Contract with the communities surrounding the Dams
Involved with the local communities. More than 120 representatives from Civil Society (priests, doctors, teachers, entrepreneurs, advocates, mayors) established an informal and continuous participative relationship before the construction phase: listening, informing, involving.
Promoting local Trade
Promoting Entrepreneurship and self-employment
Promoting Social Inclusion
• A Sense of belonging • Communicating through Sensors rather than
megaphones • Managing risk better that managing conflict
<<Nome Departamento>> 37
Promoting Trade • Guaranteeing production during
construction of EDP projects / + 8 years • Enabling new models of agricultural
production and management • Developing new distribution channels that
sustain post-EDP trade
AGRICULTURE (Sabor & Tua)
HANDICRAFTS (Sabor)
• Involved with local Producers
• Involved with the Contractor
• Handcrafted Design Products • Distribution Channels
• Bring high consumption markets closer • Qualify populations with low levels of
training
<<Nome Departamento>> 38
In the regions afected by the construction of dams, the social, entrepeneur and cultural projects runned by Fundação EDP involved 20 thousand families.
“Sabor Entrepreneur: •132 candidates •47 new companies •55 employees (40% from RSI and unemp. subsid.)
Rural Sustainability : 3 thousand Christmas gift baskets sold; supplied 20% of the work sites’ consumption;
Learning to Take Charge: 175 students on 8 “dam” councils, 15 mini-companies, 10 schools.
Promoting Entrepreneurship and self-employment
<<Nome Departamento>> 39
• Including youths by teaching Music and Sports • Standards and transparency in project support; 24.500
beneficiaries • Social tariff and 98 thousand light bulbs for
underprivileged families
SOCIAL INCLUSION
CULTURAL STIMULATION
• the Geração Orchestra • if you don’t skip school • EDP Dam Social Work • PPEC
• Senior Theatre • Philharmonic Orchestras • The Northern Orchestra
• VOICE projects • Energy Bus
• Creativity & artistic expression for senior citizens • The importance of musical training in the cultural
development and integration of youths
EDUCATION • Promoting education on power & the environment • Stimulating a knowledge and appreciation of poetry among
Youths
Promoting social inclusion
<<Nome Do Documento>
2013 €14,5 million budget 100% executed
Social Innovation helds 50 % of the investment in patronage
387 thousand people attended the 33 exhibitions produced by Fundação EDP
199 thousand visitors for the Museu da Eletricidade
More than 2.800 volunteers dedicated 17.842 hours of work, in which 7.247 hours of voluntary work where done by employees family and suppliers employees. In Portugal the estimated value is 486 thousand euros .
1 million and 300 thousand people benefited
Social Contract with the Dams’ communities
The activity depends nearly exclusively (92%) from the annual budget transfers from EDP.
Each beneficiary “costed” (on average) 7,9€
<<Nome Do Documento>
2014
Seven new strategic axes consolidate social innovation projects
The first two projects to universalise energy at the “bottom of the pyramid” double the size of the EDP Foundation
The financing model presents a profound structural change, with the Foundation creating approximately 40% of its own revenue
“re” Foundation with global ambition
The activities to be developed in Portugal, including the patronage policy, represent less than half of the budget, which constitutes a profound structural change in the institution’s history.
Dam projects and A2E finance themselves and release €443 thousand for allocated structural costs.
<<Nome Do Documento>
SO
CIAL
– G
uilh
erm
e Co
llare
s Pe
reira
CULT
URE
– Jo
sé M
anue
l San
tos
ENER
GY/M
USE
UM
- Edu
ardo
Mou
ra
MAN
AGEM
ENT
– Pa
ula
Pint
o Fo
nsec
a
COM
MU
NIC
ATIO
N - C
atar
ina
Seix
as
DAM
S - A
ndré
Ren
te
A2E
- Luí
s Far
ia
PROGRAMMING INSTITUTIONAL PROJECTS
BOARD OF DIRECTORS
MANAGEMENT
Chairman – António de Almeida Deputy Administrator – Sérgio Figueiredo
Trustee – António Mexia
5 3 2 6 11 4 3
TEAM headcount
1 – dep.administ 7 – management 34 – employees
<<Nome Departamento>>
Bolsa de voluntariado é investimento: capital humano para a capacitação
do Sector Social
Capacidade de
organizar, gerir,
mobilizar para
resultados;
Transformar o
contexto, mais do que
ajudar;
Corporate culture
Inovação Social entre o Estado e o Mercado, novas soluções para velhos problemas Empresa, centro de decisão nacional: resposta da Sociedade Civil
Abrir Empresa à Sociedade
(reputação, confiança,
sentimento de pertença)
<<Nome Departamento>>
Company & Society, the Next Generation
After the seminar I was truly inspired by edp. It made me realize that business can be so much more than what is typically expected from traditional management.
You are taking business to the next level, and I would love to participate on such an innovative project.”
“My name is Emily Brazill and I am a Canadian CEMS student who recently participated in the edp think tank.
Recommended