Reframe Chewing Gum
RODOLFO RAVANÊDA – BRAZIL
WEI SONG - CHINA
A Crash Course on Creativity
Reframing 1
And if we use chewing gum to …
…cover endless small lights (LEDs) in bedroom over night
Overnight, before sleep, bedroom’s light off: spotlight, projector, little sun.
During the day:beautiful, charming, wonderful.
Reframing 2
And if we use chewing gum more abstractly to …
…please those we love.
Customizing the packaging with feelings
and giving to those who really deserve !
Reframing 3
Then you may find it fun
Do you want to play some computer games?
Minesweeper? I played it thousands of time
No, You are at living room
And you are going to there.
Don’t look at the ground
Follow this map
Yes, If you..Then,
BOMB!
Reframing 4
And If you want to do some Sports
You can do it like this
Left Right
And You can play Limbo!
Prepare for the “olympic”