Sharpen Your SharePoint Adoption with GamificationJoel Oleson
Managing DirectorSalient6@joeloleson
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SharePoint Joel@joeloleson
First SharePoint Admin#1 SharePoint Influencer 2012 by ForbesVoted Most Popular SharePoint Blogger 2012 – SharePointJoel.comGlobal Epic Traveler - TravelingEpic.com – Speaking and Traveling to over 100 UN Countries
@Salient6Developers of Badgeville for SharePointHelping customers Unlock Biz Value of SharePoint!We Make SharePoint Sing! UI/UX Specialists
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UNDERSTANDING THE STATE OF SHAREPOINT DEPLOYMENTS
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Where we are now?
Success
Just about there
Stalled
Struggling
Failed
0% 5% 10% 15% 20% 25% 30% 35% 40%
More than half are Stalled,
Struggling or failing!
AIIM 2013 survey preliminary results
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Harsh Reality
31%feel they have only achieved
a basic deployment compared to their
original ambitions...
AIIM 2012 Survey
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Customers Response on Lack of Success
#1 Lack of Expertise#2 Lack of Strategic Plans#3 Poor Adoption/Engagement#4 Lack of Governance & Policies
19% don’t have enough resources to progress
AIIM 2012 survey
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IT; 42%
Business; 23%
Records/ Compliance;
12%
Committee; 7%
Ownership is still with IT, not the business.
Who Owns SharePoint
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NON-ROUTINE UNENGAGING UIPOOR ADOPTION
THE CHALLENGEDespite over $1B spent yearly on SharePoint, challenges remain
Only 40% of LOBs regularly use
54% don’t like the experience
41% of users prefer other tools, such as
Source: AIIM, Forrester (Rob Koplowitz)
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Understanding SharePoint Adoption
“Too often, IT provides the latest and greatest SharePoint release only to watch many users turn their backs on the solution”
- Forrester “SharePoint Enters It’s Awkward Teen Years” by Koplowitz and Rymer, Feb 2013
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Evaluating Adoption
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• Engagement – It’s not just about getting people to use the solution. If that was the need you just put the time keeping app on the homepage.
• Community – The users need information, training, help and assistance. Building community increases knowledge sharing. Start in house SP User Group!
• Loyalty & Expertise - Your SP team won’t scale. Reward and Recognize the successful efforts of the power users and champions in business.
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Gamification is…
“Game mechanics in a non-game context to engage users and solve problems…”
Why do we collect frequent flier points? Because occasionally we get a free flight!
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Use in Profile
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Some Collect Badges…
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Reputation in SharePoint 2013
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Top Contributors SP2013
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Leaderboard Example on Yammer
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Gamification integration has arrived for SharePoint…
Introducing Badgeville for SharePoint!
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THE SOLUTIONBadgeville for SharePoint
THE SOLUTIONInsert custom gamification into your SharePoint instances
Measure & RewardKEY BEHAVIORS
• Create/edit documents
• Create/edit a wiki page
• Starting or participating in a discussion
thread
• Posting or responding to a blog
• Posting a comment on content
(docs, wikis, blogs)
• Viewing pages
• Rating content
• Liking content
• Tagging content
• Receive MySite
visit
Designed by
LEVELSHighlight expertise in company functions
ACHIEVEMENTSReward for prominent accomplishments
MISSIONSGroup milestones to compel business process completion
LEADERBOARDSDrive friendly competition to keep employees returning
EASY TO GET STARTEDLink your Badgeville platform to SharePoint
Install WSP on SharePoint
web application
Activate on SharePoint Sites
Embed Badgeville
Mechanics via OOTB WebParts
Architected by
Applying Game Mechanics to
SharePoint Experiences
Points and AchievementsDeliver achievements and instant feedback for users who perform valued behaviors
LevelsElevate user rank, status and expertise
LeaderboardsSurface key people & behaviors and achievements with activity streams
GAME MECHANICS
“By 2014, 80 percent of current gamified applications will fail to meet business
objectives primarily because of poor design.
Organizations are simply counting points, slapping meaningless badges on activities and creating gamified applications that are simply
not engaging for the target audience.”
Gartner Research, 2012
http://www.flickr.com/photos/lehighuniversity/9041480557/Source: Lehigh University, 2012, http://www.flickr.com/photos/lehighuniversity/9041480557/
Socially Valued
Successful Smart
Structured
Intrinsic
RewardedExtrinsic
DESIGNING FOR HUMAN MOTIVATIONSmart gamification taps into key human motivators, helping your customers feel…
Recognition and Positive FeedbackDeliver achievements and instant feedback for users who perform valued behaviors
Learning and ImprovingElevate user rank, status and expertise
Social Reputation and StatusSurface key people & behaviors and achievements with activity streams
MOTIVATION MECHANICS
MOTIVATING COLLABORATION
Login Once Per Day
Reward quality contributions and surface subject matter expertise
Visit Group Site
View Site Landing Page
Edit Content
Rate Content
Comment on Content
Tag Content
Your Content is Liked
Your Content is Highly Rated
+20 pts
MOTIVATING LEARNINGSurface activity, experience and growing expertise
MOTIVATING COMPLIANCECompel proper document or records management
MOTIVATING COMPLIANCECompel proper document or records management
CONTRIBUTIONS RETENTION
Idea Submissions
100%
REAL RESULTSFrom World-Class Companies
Questions answered
Ratings and votes
Weekly Return
36% 47% 58% 40%
EXPERTISE
Docs Created
100%21%Daily Return
50%
Profile views
20%
www.badgeville.com | [email protected]
QUESTIONS?
Next webinar is August 21 at 10 AM PST
The Dollar Value of Gamification with Forrester’s Kim Celestre
info.badgeville.com/aug21
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CONFIDENTIAL
Visit www.badgeville.com/sharepoint
to learn more.
Contact [email protected] to get started
SHARPEN SHAREPOINTADOPTION
Salient6 experts can maximize the business value your organization captures from
SharePoint
Contact Salient6: [email protected]
Learn how we can help increase adoption, engagement and SharePoint effectiveness:
• Unlocking the Possibilities of SharePoint (an inspirational show & share event)
• SharePoint Business Value Planning (a strategic planning workshop)
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