Social Recruiting 101
Spec on the Job
What is social recruiting?
Recruitment +
Social Media =
Social Recruiting
What channels are considered social media?
Click icon to add picture
The average user has 634 social ties in their overall
network.
Power of a Single Employee
1,827 friends
139 connections
736 followers
Why should you use social recruiting?
of candidates have a smart phone95%
of candidates apply for jobs on their smart
phone
45%
People used social media to find their last job in the past year.
14.4 Million
Profiles & Setup
Site: www.linkedin.com (parameter)
Post your open jobs on your LinkedIn profile
140 characters
Twitter Terminology
@Engage with your candidates by using the @ symbol for replies and mentions. RT
Retweet to gain followers and influence your talent communities.
DMDirect Message is a personal message sent via Twitter to one of your followers. #
Follow and create your own conversations using hashtags.
#Spec
Connecting on Twitter
Post Open Jobs
Promote the Company
Page
Use the share button on your company page to gain followers.
Use this button to suggest the page to your existing connections, it will give you a list of your friends and let you
select from that list.
Takeaway
5 Musts of Social Recruitment
1.Start where the drivers are
5 Musts of Social Recruitment
1.Start where the drivers are2.Post open positions in your status
5 Musts of Social Recruitment
1.Start where the drivers are2.Post open positions in your status3.Online recruitment starts in your company
5 Musts of Social Recruitment
1.Start where the drivers are2.Post open positions in your status3.Online recruitment starts in your company4.Quality vs. quantity
5 Musts of Social Recruitment
1.Start where the drivers are2.Post open positions in your status3.Online recruitment starts in your company4.Quality vs. quantity5.Drivers are looking at you, too