Small Business Marketing Strategies that Lead to Success
CebodTelecomAuthor: Lalita R
Small Business with limited Budget?
Being a small fish can be challenging but with the right Marketing Strategies you can
be the next Giant.
Content !!!
Strategy #1 is Content
Today’s business world is driven by web and social media. Giants have all bucks to pay $$$ for social media presence.
Being a small business your Content is key to success.
1. Content that can interest others
2. Content where you are not bragging about what you do
3. Content where you can share experiences, knowledge, tips or tricks, case studies etc.
4. Content with Videos, presentations or press releases
5. Remember the more powerful your content is the better your chances are to come across.
Network
Wondering where to start?
Join your local Chamber of Commerce and become part of local networking groups and participate in events.
This is great way of learning and connecting while you are establishing you local presence.
Savvy Social Networker
With all the advances in web and social media its critical to become a savvy social networker. Make sure you have Company Profile on:-
Google+
Tumblr
While these are few most powerful social media sites your real power lies in your content that you will be sharing across these social media platforms.
Partnerships
Partnerships have proven to play key role in business success stories.
Step out and reach the business related to your industry. Form a partnership and become twice as powerful. This will also give you access to more clients in new niche.
Email Marketing
Identify your key audience
plan a scheduled, relevant email strategy
Your emails don’t always have to be sales related they can be informational with value content.