Ten Ten TipsTipsBlog Profitability
for
BackgroundBackground::
100% of my income comes from my 100% of my income comes from my blogblog
I’m not a coder, developer or I’m not a coder, developer or journalistjournalist
I make between $800-$4k/moI make between $800-$4k/mo 90% comes from Banner Ads.90% comes from Banner Ads. I like what I doI like what I do
Tip OneTip One: : Pursue your blissPursue your bliss
Dailywireless.orgDailywireless.org Started in 2002Started in 2002 No revenueNo revenue No dependentsNo dependents No riskNo risk
Tip 2: Tip 2: FocusFocus
Know your strengths and Know your strengths and weaknessesweaknesses
I aggregate & contextualizeI aggregate & contextualize Edit and illustrateEdit and illustrate Link to variety of sources & Link to variety of sources &
opinionsopinions
Tip 3:Tip 3: Readers firstReaders first
Clear and directClear and direct I avoid opinionsI avoid opinions Create an interesting topical mixCreate an interesting topical mix Provide big picture & contextProvide big picture & context
Tip 4:Tip 4: Conserve Time & Conserve Time & MoneyMoney
Aggregation is fast & cheapAggregation is fast & cheap I don’t tweet, moderate or report I don’t tweet, moderate or report I work 6-10 hrs/dayI work 6-10 hrs/day Techmeme, RSS, Google & YahooTechmeme, RSS, Google & Yahoo
provide leadsprovide leads Don’t spend moneyDon’t spend money
Tip 5:Tip 5: Don’t Give UpDon’t Give Up
Make it personally satisfyingMake it personally satisfying AdSense provided initial revenueAdSense provided initial revenue Banners now provide 90%Banners now provide 90% Be realisticBe realistic Be flexibleBe flexible
Tip 6:Tip 6: Negotiate RatesNegotiate Rates
My rates show double what I expectMy rates show double what I expect Some advertisers will pay itSome advertisers will pay it Niche blog better than mass marketNiche blog better than mass market Product-oriented better than no Product-oriented better than no
productproduct Expensive products better than cheap Expensive products better than cheap
products products I charge between $23 CPM and $.03I charge between $23 CPM and $.03
Tip 7:Tip 7: SEO RulesSEO Rules
I’m not a SEO expert, but:I’m not a SEO expert, but: Google provides more than ½ my Google provides more than ½ my
traffictraffic Junk Ads kill rankingJunk Ads kill ranking Links improve rankingLinks improve ranking I missed Facebook, Twitter, Social web, I missed Facebook, Twitter, Social web,
geolocation, and mobile geolocation, and mobile Nobody’s perfectNobody’s perfect
Tip 8:Tip 8: Be FlexibleBe Flexible
Moved to WordpressMoved to Wordpress Created backup siteCreated backup site Changed focus from MetroFi to Changed focus from MetroFi to
WiMax and CellularWiMax and Cellular Added Kindle supportAdded Kindle support Try new stuff (print, widgets, etc)Try new stuff (print, widgets, etc)
Rule 9:Rule 9: Have FunHave Fun
You’re not going to get richYou’re not going to get rich Your blog will reflect youYour blog will reflect you Need professional advise? Don’t ask Need professional advise? Don’t ask
me.me. Just do it. Just do it.
Rule 10:Rule 10:
BreakBreak the rules!the rules!
Create your ownCreate your own Do what you wantDo what you want Time is better than moneyTime is better than money