GenerationsMatter 5/2/14
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The Changing Workplace
Today
Gen X
Millennials Boomers
28% 26%
46% Gen X
Millennials
Boomers
2020
22% 40%
38%
Source: Bureau of Labor Statistics Feb 2012 Labor Force Projections
1909-‐28 1929-‐45 1946-‐64 1965-‐82 1983-‐01
58,000,000
44,000,000
76,000,000
62,000,000
80,000,000
Greatest Silent Boomer Gen X Millennial
96 77 59 41 22
Born in the U.S.A
GenerationsMatter 5/2/14
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1909-‐28 1929-‐45 1946-‐64 1965-‐82 1983-‐01
5,000,000
28,000,000
76,000,000 75,000,000 81,000,000
Greatest Silent Boomer Gen X Millennial
96 77 59 41 22
Current U.S. Census Data
Generational Values
Culture’s Impact
Defining Events
Who We Are
Generational Values Personal Gratification
Entitlement Control
Work Ethic No to Status Quo
Optimism
Defining Events Birth of TV Prosperity Cold War
Political Assassinations Watergate
Rock ‘n Roll Growth of Suburbia
Women’s Lib Civil Rights
Vietnam
Culture’s Impact: Boomers
Driven Transformational “Self” Centered
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Risk-takers Skeptical
Independent Task-driven
Generational Values Technosavvy
Think Globally Self-reliance
Diversity Pragmatic
Culture’s Impact: Gen X
Defining Events Watergate
Single parents Latchkey kids
MTV AIDs
Computers Challenger Downsizing Berlin Wall
Co-dependent Purposeful Ambitious
Generational Values Confidence plus
Civic duty Achievement
Hyper connected Multi-tasking on steroids
Fearless
Defining Events Internet/Social Media
School violence Over-involved parenting
Multi-culturalism 9/11attacks Gulf War(s)
“Fame-ification” Great Recession Technology ++
Culture’s Impact: Millennials
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Technology and Generations:
Gen X: Tech Savvy
Millennials: Tech Dependent
You are “Special”
It’s all about the Collective Self
A Millennial Paradox?
Not Comparative: “I’m better than you”
Absolute: “I’m special”
Every ONE has Value
No ONE is “Best”
MILLENNIALS
INPUTS
OUTPUTS
Reality TV
Bail-Outs
“Selfies”
Twitter Facebook
Great Recession
Self-Esteem Parenting
Wikipedia
School Violence
Diversity
Green Movement
School Projects
Community Projects
9/11
YouTube
Kardashians
NARCISSISM “Off the Charts”
SENSE OF SELF Collective
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Outlook
Work Ethic
View of Money
View of Leadership
Medium
Optimistic
Driven
Spenders
Pay your dues
Work is Life TV
Self-‐centered
Skeptical
Free Agent
Debtors
Competence
Work to Live
Computer
Self-‐reliant
ConXident
Goals
Savers
Egalitarian
Integrated
Mobile
Collective Self Orientation
BOOMERS GEN X MILLENNIALS
Work/Life Balance
© 2014 GenerationsMatter
Generational Mindsets Differ
HYPER
Connectors Collaborators Communicators Community
The shift has begun…
BOOMERS:
Team Player
GEN XERS:
Independence
MILLENNIALS:
Contribute/Participate
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MILLENNIALS:
Collaborate/Compromise
! Eager to contribute and make an impact
! All about fairness, equality
! Believe anything is possible if we work together, not alone
Loyalty
Work Style
Communication
Problem Solving
Technology
Company
Meeting
Thoughtful
Process
Annual
Adaptive
Fame
Career
Alone
Efficient
Result
Regular
Savvy
Fortune
Cause
Collaborate
Instant
Daily
Dependent
Frequent Recognition
BOOMERS GEN X MILLENNIALS
Feedback
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Generational Mindsets @Work Differ
GENQ Assessment
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