The Employee Wellness Program
SITUATION ANALYSIS
14%
PRIMARY RESEARCH
SThe Employee Wellness Program won the Well Workplace Award in 2014Healthiest Employers Award in 2013 and 2014
Healthiest Employees Award from the Milwaukee Business Journal
Involved in the Well City Milwaukee initiative from WELCOA
Gains participation increases every yearIncentives awarded to participants
Most programs are free or low costs to faculty and staff
Employee Wellness Wheel as foundation of program
WParticipation is low
One staff member
Communication with staff and faculty is limited Target audience are hard to reach
OPresident Lovell’s passion and dedication to wellness related topics
Budget
Incorporating new events into wellness schedule
HR and employee wellness partnership
TOther fitness programs on campus Outside gym memberships
TARGET AUDIENCE
GOALSOBJECTIVES:
To increase staff and faculty participation in the Employee Wellness Program by 14 percent by June 2016
To increase employee awareness and knowledge of the Employee Wellness Program by 14 percent within the fiscal
year (June 2015-June 2016)
STRATEGIES & TACTICS
BUDGETObject Quantity Price Total
Flyer Printing· Color· Black
300300
$0.04$0.04/cent
$12$12
Self-Guided Programs(includes cost of books, incentives and prize giveaways) 4-5 $800-$1000/ea $5000
Poker Walk(AV expenses and prizes) 1 $400 $400
Health Cooking Series 4 $146/ea $584
Fruit Drop 1 $400 $400
Grow Classes(Advertising) 6 $100/ea $600
EVALUATION
Surveys before and after new events (Survey Monkey)
Media scans and numerical evaluation of each new event
Social media measured by clicks and interactionsInexpensive measurements
Can be used as baseline for next year
QUESTIONS?