June 18, 2009
Enterprise Mobile Channel Solutions05/17/09
BOOMBOAT inc. www.BoomBoat.comwww.ShrinkRayMobile.com
• Strategic solutions for customer acquisition/retention and workforce productivity applications
• Enterprise grade solutions – scalable, secure, rapid time to market• No changes required to existing applications• Use existing applications and services to create first-class mobile
applications on all leading platforms with full device integration (location, messaging, contact management)
• Configured mobile applications – no programming required – extend as needed with full customization capability, complete control over brand & style
• Custom native mobile applications where required • Choose preferred mix of native, thin, thick and hybrid client mobile
applicationsBOOMBOAT inc. www.BoomBoat.comwww.ShrinkRayMobile.com
Configuration UI- Graphical web clipper - Web based GUI
- Record, transform, preview- Site management- Reporting console
Shrink Ray Servers- Transformations- Functional augmentation- Device Detection- Session management- SSL/Site Certificates - Security and Audit-Massively scaleable-Server side Javascript engine
DeviceRepository
ShrinkRay Smart ProxyBell
Blackberry & iPhoneCell Site/GPS & PIM
Integration viaApplication Wrappers
Thousands of other devices
supported via device browser
No Re-programming of source web
application
Corporate Servers
BOOMBOAT inc. www.BoomBoat.comwww.ShrinkRayMobile.com
• Template-driven Blackberry app wrapper with configurable application menus, device integration, refer-a-friend and location features
• Native Blackberry Apps, Thin Client & Hybrid Apps created by template configuration only
• Enterprise Web App conversion to First Class Mobile Blackberry Apps that also work on all other mobile phones
• Enterprise web app integration with Location, PIM and other device features
• App discovery, distribution & promotion via Blackberry App World
BOOMBOAT inc. www.BoomBoat.comwww.ShrinkRayMobile.com
• Template-driven iPhone wrapper with configurable app menus, device integration, refer-a-friend and location features
• iPhone app home screen start button• Enterprise Web App conversion to First
Class iPhone Apps • Enterprise web app integration with
Location, PIM and other device features• Application discovery, distribution and
promotion via iPhone App Store• Browser-accessible on all other mobiles
BOOMBOAT inc. www.BoomBoat.comwww.ShrinkRayMobile.com