Transcript
Page 1: The Married Woman, ALTBalaji's recent web series crossed

ENTERTAINMENTJAMMU ☯ SATURDAY ☯ APRIL 24, 2021www.himalayanmail.comThe Himalayan Mail 10

Krishna Shroff gives an enticing pose in a pink lingerie

After the Dostana2 controversy, fi-nally, Kartik

Aaryan posted somethingon social media. Usually,the actor is quite frequenton the photo-sharing appbut after Dharma Produc-tion fired him from theirproject, Kartik hasn'tposted anything new.Well, the actor gets im-mense support from hisfans after getting thrownout from the project evenKangana Ranaut also lenther support to him. Now,as per the reports, AkshayKumar has been assignedby the makers to refill theposition left by Kartik.

Kartik Aaryan shared amonochrome mask-onpicture of himself on In-

stagram and captioned itwith a mask-on emoji. Theactor can be seen flaunt-ing his long hair in thepicture and donned apuffer jacket. Well, fansloved his latest pictureand poured immense loveon the snap. Check out hispost here -

On the professionalfront, Kartik Aaryan waslast seen in Imtiaz Ali'sfilm 'Love Aaj Kal' (2020)opposite Sara Ali Khan,which failed at the box of-fice. Now, he will be seennext in Anees Bazmee's'Bhool Bhulaiyya 2' along-side Kiara Advani andTabu. Apart from this, hewill be seen in Dhamakawhich will premiere onNetflix.

After Dostana 2 controversy, finally, Kartik Aaryancomes forward & shares something with his fans!

Bhumi Pednekarwho has recentlytested negative for

the Coronavirus has taken apledge to help the COVIDpatients. The actress is al-ways being upfront with herfans and usually inspiresthem to save the environ-ment and shares her opin-ion regarding social issues.Recently, she spreadsawareness about plasmadonation through herplasma warrior initiativewhere she requests herCOVID survivor fans to do-nate plasma.

Bhumi Pednekar sharedan important message withher fans through a video onInstagram where she en-

courages others to fightagainst the COVID-19 pan-demic by becoming aplasma warrior. She urgesher Delhi fans to donate aPlasma and wrote, ''DILLI-WALON apna dil dikhao??#PlasmaWarrior#covid19 #waragainst-covid." Check out her posthere -

On the professional front,last time we saw the actressin G. Ashok's 'Durgamati'and Alankrita Shrivastava's`Dolly Kitty Aur WohChamakte Sitare`, alongwith Konkona Sen Sharma,Vikrant Massey and AmolParashar. Now, Bhumi willbe seen next in Badhai Doalongside Rajkummar Rao.

Bhumi Pednekar urges her Delhi COVIDsurvivor fans to become Plasma Warriors!

Actor SidharrthSipani, who shot tofame with Zindagi

Ki Mehek, is back with afresh new music video titledTera Koi Ni. Throwing morelight on the song Sidharrthsays,”I believe it is the bestway to connect to the audi-ence. I cherish doing musicvideos. In a short span oftime, you get to tell a storyand establish a connectionwith your audience. Thistime I am coming up with aromantic song sung andcomposed by Rishi Roy. Thevideo has been directed byKartik Paliwal who has alsoproduced it.”

Sipani also adds,” What Iloved about the song is alsomy look in the video, it hasthe swag and the style. I amalso riding a stylised bike inthe song. The video also hasAkanksha Zindal in it, it wasgreat working with her. Wehave shot this in Delhi and

NCR during January andhad a wonderful time. I alsoused the bike from my col-lection for the song. Bikesare my priciest possessionand I am glad that I have

used that. For a scene, I alsowore a uniform of an AirForce officer and I loved it.We have shot this under apandemic situation and wehave maintained all the

guidelines. I also take care ofmy health on a regular basis,apart from exercising I cy-cling and take multivitaminsto protect myself from thedeadly virus.

I cherish doing music videos:Sidharrth Sipani

Star Bharat’s popu-lar TV show ‘MannKi Awaaz Pratigya

2’ garnered immense popu-larity and love from its view-ers since the launch of itssecond season in March2021. Viewers will soon wit-ness intriguing twists andturns as the makers havenow roped in Bhumika Gu-rung to surprise the audi-ence with an interestingtwist in the upcoming story-line.

Well yes, you read right!Bhumika will dawn the lookof a simple girl Meera thistime. A little birdie tells usthat, the popular actress isexcited to enthral the audi-ence with her entry into theshow. The actress talksabout her role and sharesher thoughts on the same.As calm and compassion-ate as her character, shewill be seen alongside theenormous star-cast of theshow including Pooja Gor,Arhaan Behll, AnupamShyam and many more.She will be seen as a newlead that will turn the story

over and create suspenseand change the storyline ofthe show.

When spoken to Bhu-mika she said, “I will be

seen essaying the charac-ter of a parallel lead –Meera in the show. Mycharacter will affect therelationship between the

lead pair, Pratigya (playedby Pooja Gor) and KrishnaSingh (played by ArhaanBehll). I decided to acceptthis role because it is likea stroke of good luck insuch tough times for anyactor. I could never say‘no’ to this opportunityand I feel honored to beworking with renownedand esteemed ProductionHouse Director’s Kut Pro-ductions (DPK), RajanShahi Sir and Pearl GreyMa’am. I feel as if I havereturned home with StarBharat and couldn’t haveasked for better timingthan this. I am hopefulthat my character in theshow will do well and keepthe audience intriguedand engrossed in the com-ing days.”We can’t wait tosee Bhumika on the TVscreen!

Watch Bhumika asMeera on your televisionscreens tune it to watchMann Ki Awaaz Pratigya 2every Monday to Friday at8:30 pm only on StarBharat

Bhumika Gurung to play a pivotal role in StarBharat’s Mann Ki Awaaz Pratigya 2

Actor AjaySingh Chaud-hary, who has

worked with late actorAmit Mistry in TenaliRama, mourns hisdeath. He says,”AmitMistry was a talented ac-tor. This is an unbear-able loss. He was part ofthe show Tenali Ramawhere he worked for twomonths. When I got toknow that he will beplaying the role of Birbalin the show I was veryhappy. I had seen hisprevious work and knewof his talent. My firstmeeting with him wasvery warm. He was aVery vibrant personalityand a always smilingface. He was a ThinkingActor. I have shared fewscenes with him in theshow as well. Off cam-

era, our discussion wasalways around his craftand films. We used toexchange our thoughtsregarding acting.” Ajayalso adds,” Last yearwhen I saw BandishBandits I found hisperformance so good.It was just so perfectfor the role which heportrayed on screen.

It’s a big big loss andI want to live with thehappy moments withAmit Mistry in myheart.” Ajay is inMumbai now waitingfor the lockdown to belifted. After that, he willbe resuming his por-tion for InspectorAvinash. Last couple ofmonths the actor hasshot for the seriesalong with RandeepHooda.

Amit Mistry was a talented actor. This is anunbearable loss : Ajay Singh Chaudhary

ALTBalaji's TheMarried Womanreached over a

whopping 80+ millionusers via the buzz generatedaround the show throughvarious social media andtraditional media cam-paigns. Here is a look ateverything that was doneright. The video-on-de-mand platform, whichbrings out original contentfor Indians worldwide,most recently made head-lines for its adaptation ofnovelist Manju Kapur'sbook, 'A Married Woman'.

Every possible channelwas squeezed out skillfullyto ensure that the show'sbeauty touched all the rele-vant target audiences. Fromsocial media influencers totelevision, reach was gar-nered cleverly, ensuringthat The Married Womanwas the talk of the town.Spreading awareness aboutthe challenges women facein society and their mar-riages are primarily whatthe campaign concentratedon. It was a masterstrokeconsidering the story of TheMarried Woman revolvedaround a married womanAstha and her search for in-dividuality. 'The MarriedWoman' is an urban rela-tionship drama aboutwomen and their condition-ing levied by society and hersearch to find herself.

The exact 'how' the cam-paign began with the intro-duction of Manju Kapur'sbook and her thoughts be-ing made into a series mov-

ing into introducing everycrucial character in theshow. These were followedby the teaser and trailerlaunches instrumental toany show launch, but thesewere special. Interactiveposts across various socialmedia channels furtherkept the audience engagedand helped reach a wideraudience than expected.Memes and relatable postsare what is in during thistime, and there was ab-

solutely no shortage of TheMarried Woman-themedmemes.

Often the music or thesoundtrack can be whatfurther attracts curiosity,and the show's soundtrackhas been deemed "a Mas-terpiece" by various tal-ented musicians, some ofwhom created covers of themelodies. The soundtrackwas further promoted onmultiple music streamingplatforms to ensure that it

reached everyone. The pro-motions continued, and thelead actors, Ridhi Dograand Monica Dogra took tosocial media interactingwith fans and followers ontheir definitions of love andtalks influencers in variousfields about the struggles ofwomanhood further builthype around the show.Various brand associations,media tie-ups, and celebra-tions of pride further addedto the draw of the show.

The Married Woman, ALTBalaji's recent webseries crossed 80+ Million reach worldwide!

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