The Power of Infographics & Visuals

The brain processes visual content

60,000times faster than text

The use of visuals on the web has increased

99 timesin the past 5 years

People are

80% more likelyto read somethingif it has color visuals

We’re wired to process visuals.

70% of our sensory receptors are in our eyes.

6 billion+ hours of video are watchedeach month on YouTube

Tweets using pic.twitter.com are

94% more likelyto get retweeted

Sources:1. Visual Teaching Alliance2, 3, 4. Why Your Brain Craves Infographics, Neomam5. YouTube Statistics6. Mashable

Cassie Dull, CASE Blog