Mobile Monday - Düsseldorf
VC Trends in Mobile Business
Sarik WeberDüsseldorf, 06.09.2010 2
Hanse Ventures: Founders
Jochen MaaßManaging Director, Founder
Sarik WeberManaging Director, Founder
Dr. Bernd KundrunFounding Partner
Rolf Schmidt-HolzFounding Partner
3Sarik WeberDüsseldorf, 06.09.2010
Hanse Ventures: Philosophy
Talent
Ideas
Re-sources
Net-work
Values
Extra-ordinarySuccess
4Sarik WeberDüsseldorf, 06.09.2010
Hanse Ventures: Portfolio
5Sarik WeberDüsseldorf, 06.09.2010
The Mobile Market
Source: 15)
6Sarik WeberDüsseldorf, 06.09.2010
Song Recognition - Shazam
More than 75M users (~100M by the end of 2010)
1 bn identified songs
260k music track sales per day
Responsible for 6.3% of the global single track sales in 2009
Sources: 1) 2) 3) 16)
7Sarik WeberDüsseldorf, 06.09.2010
Mobile Gaming
The Mobile Games developer Social Deck was acquired by Google at the end last month
Doodle Jump by Lima SkyMore than 5M downloadsPrice per download: $0.99 $4.95M revenue of which
$3.46 go to the developer, a two-men business
Doodle Jump by Lima Sky
Sources: 4) 17) 18)
8Sarik WeberDüsseldorf, 06.09.2010
Mobile Advertising
The free game Paper Toss generated more than $1M in revenues from advertising
AdMob was acquired by Google for $750M in 2009 after an Angel and three VC financing rounds adding up to a total of $47.2M
Rumors exist that AdMob‘s competitors Inmobi and Millenial might be acquired by Nokia and Microsoft or RIM shortly
Sources: 5) 6) 7) 19)
9Sarik WeberDüsseldorf, 06.09.2010
Will HTML 5 make native Apps and Flash obsolete?
All next generation browsers will support HTML 5
New features include video playback and drag-and-drop functionality
HTML5 might make native apps and Flash obsolete
Editors are- Ian Hickson, Goolge- David Hyatt, Apple
which suggests that iOS and Android will push the new standard
Sources: 8)
10Sarik WeberDüsseldorf, 06.09.2010
Social Networks with Location-Based Services
aka-aki has seen two VC financing rounds over „several million Euros“ from Creathor Ventures and Innovacom
Foursquare received $1.35M Angel financing in September 09 and $20M Series B financing from two VCs and one Angel in June 10
Facebook Places was launched last month
Sources: 9) 10) 20) 21) 22)
11Sarik WeberDüsseldorf, 06.09.2010
Location-Based Services: ALOQA – Always Be a Local
ALOQA received $1.5M Series A financing from Wellington Partners in July 09
Local Coupons14
Sources: 11) 23)
12Sarik WeberDüsseldorf, 06.09.2010
Greater Transparency for Consumers: barcoo
Consumers can get immediate information about a product by scanning its barcode and can find out the prices of alternative (online) retailers
Imagine this with LBS: „Get this DVD for 4€ less just 50m away from here! Click to show map“
Source: 24)
13Sarik WeberDüsseldorf, 06.09.2010
Near Field Communication Technology
Instant information on your phone (or exchange of information)
Pay with your phone- Post-paid- Direct payment
Withdraw money with your phone
Examples of use:
NFC Technology will be in all Nokia phones released after 2010 and in the iPhone 5; an open source API for Android was released in April 2010
NFC technology in cell phones could replace all kinds of ID cards, e.g. driver‘s license, debit and credit card, employee ID, etc.
Sources: 12) 13) 14) 25) 26)
14Sarik WeberDüsseldorf, 06.09.2010
Augmented Reality apps offer endless possibilities
The Layar Reality Browser is an Augmented Reality content delivery platform that makes use of a phone’s GPS and compass
Layers can be downloaded just like Apps and added to the browser
Source: 27)
15Sarik WeberDüsseldorf, 06.09.2010
Outlook: Augmented Reality with Social Network Integration
(4 Beiträge)
Mark Wächterdistance: 6 meters
(since 4:06pm)
May
or
.
Bei Maria
Buy 1 KornGet 2 free
16
Thank you and welcome!
Sarik WeberDüsseldorf, 06.09.2010 17
1. http://www.shazam.com/music/web/newsdetail.html?nid=NEWS0792. IFPI Digital Music Report 20103. http://musically.com/blog/2010/02/01/shazam-corrects-300k-daily-music-downloads-claim4. http://www.mobile-ent.biz/news/37627/Doodle-Jump-passes-5m-iPhone-downloads5. http://www.mobile-ent.biz/news/36324/GDC-2010-reveals-iPhone-games-success-stories6. http://www.crunchbase.com/company/admob7. http://www.gruenderszene.de/english/news-english/millennial-inmobi-takeover-microsoft-nokia-blackberry-
mobile-advertising8. http://www.youtube.com/html59. http://www.gruenderszene.de/datenbank/unternehmen/aka-aki10. http://www.crunchbase.com/company/foursquare11. http://www.crunchbase.com/company/aloqa12. http://www.touchandtravel.de13. http://www.macnews.de/news/51171/gerucht-apple-testet-iphone-5-prototypen-mit-nfc-hardware/14. http://business.chip.de/news/Nokia-NFC-in-Smartphones-ab-2011_43427995.html
Sources
Sarik WeberDüsseldorf, 06.09.2010 18
15. http://www.katu.com/news/business/98632634.html (AP)16. http://www.shazamers.com/wp-content/uploads/2010/09/Shazam-on-iPhone1.png17. http://www.socialdeck.com/18. http://itunes.apple.com/de/app/doodle-jump-achtung-hochste/id307727765?mt=819. http://itunes.apple.com/de/app/paper-toss/id317917431?mt=820. http://press.aka-aki.com/press/tl_files/Press%20Downloads/Press%20Downloads%20Screenshots%20DE/Pr
ofil_de.jpg21. http://press.aka-aki.com/press/tl_files/Press%20Downloads/Press%20Downloads%20Screenshots%20DE/le
ute_in_der_Naehe_DE.jpg22. http://playfoursquare.s3.amazonaws.com/press/screenshots/foursquare-android.zip23. http://www.aloqa.com/images/press-kit/21AloqaInAppScreenShots.zip24. http://www.barcoo.com/de/resources/press/barcoo_nachhaltigkeitsampel_raw.jpg25. http://www.touchandtravel.com/site/touchandtravel/zubehoer__assets/de/bilder/schmuckbilder/handy__a
n__touchpoint__2.jpeg26. http://www.patentlyapple.com/.a/6a0120a5580826970c0134818082b4970c-pi27. http://site.layar.com/wp-content/uploads/2010/03/iPhone.zip
Picture Sources