WHAT IS SOCIAL MEDIA? This is a heavy loaded question, and many people will disagree with each other as to a particular definition or the type of weight that it carries.

To me, personally, social media is:• A means of building a community around a common idea or goal for

the purpose of connecting, engaging, supporting, marketing, and branding.

• It’s taking traditional media, and upgrading it.

• It’s turning marketing, into engaging.• It’s supporting competitors, and

connecting with others.• It’s having a positive attitude towards

your purpose, your goal, your business, your competitors, and your clients.

• It’s always accepting the opportunities that are in front of you and building upon

them in a new and interesting way.