SociabilityDavid Geerts
IBBT-CUO/K.U.Leuven
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Micro-communities and television
"Family and kinship are the perfect expressions of community" (F. Tönnies, 1884)Micro-communities consist of the people in our close surroundings
PartnerDirect family / householdClose friends
Television is a medium that plays a central role in these micro-communities
Watch television with familyOrganize 'movie nights' with friendsTalk about favourite television programs
Social uses of television
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Social uses of television
Watching television is often a social activityLull (1980), Morley (1986), McQuail (1998), …
Co-viewing is still the dominant practicePasquier e.a. (1998)
Does interactive television have to be social?"interactive television is likely to be successful to the extent that it takes into account existing behaviorpatterns as well as motivations and gratifications already being satisfied by this enormously successful medium" (Lee & Lee, 1995)
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Co-located vs. Remote Sociability
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Group sizes
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TIME
Direct vs. Indirect Sociability
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Creating sociability guidelines for iTV
Which guidelines do interactive television programs or services have to adhere to, in order to support social use within or between micro-communities?Create domain-specific heuristic sociability guidelines(Dykstra, 1993)
Step 1:Competitive analysisEvaluation of different applications with expert evaluation and User testingBased on framework of social uses'Social genres' such as chat applications, interactive game shows, …
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Current status of comparative evaluations
User testing and/or expert evaluation onAmigoTV – AlcatelWindows Media Center - MicrosoftTogether TV – MotorolaTelebuddies – EDM UHasseltCose – SiemensConnecTV – TNO
Planned user testing and/or expert evaluation onMyOwnTV – AlcatelJoostCollaboraTV – AT&T
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Outline
Micro-communities and televisionSocial uses of televisionSociability of interactive televisionConcerns when studying iTV sociabilityCreating sociability guidelines for iTVFurther research
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Further research (1)
Step 2: Test the validity of the guidelines(Hartson e.a., 2001)
Choose a reference systemOne of the aforementioned systems
Create list of known sociability issuesBy performing ethnographic observation in homes for a specific application
Let experts perform expert evaluation with sociability guidelinesCompare sociability issues found by experts with list of knownsociability issues
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Further research (2)
Sociability research on technology developed in the ISBO-VIN projectResearch on how direct gaze and depth cues can enhance social interaction and make the interaction more naturalScenarios to describe possible use of adaptive interfaces & FOAFprofilesSociability research of the demonstratorResearch to see whether communication between bigger groups (each 2-5 persons) can be improved by using 3D audio
Questions?