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R57551E
©2011 Allstate Insurance Company
Click here to see the fine print
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
ARE YOU?Driven. Focused. Ready.
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
I am: A free spirit
All about Allstate
All about you
Your business, your way
Where to look, how to look
GOOD. Building a business as an Allstate
agency owner lets you choose where you work
and when. You own your own business that you
can sell back to Allstate or an approved buyer.*
I AM: A free spirit.
®
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
WE ARE THE GOOD HANDS®.
We help people realize their hopes and dreams through products and services designed to help
protect them from life’s uncertainties and to help prepare them for the future.
Our corporate goal is to grow the value of our company for our customers, our associates, our
shareholders, our communities and society.
Our products include:
1. Auto Insurance
2. Home Insurance*
3. Life Insurance
4. Power Sports Insurance
5. Business Insurance
6. Savings Solutions
*May not be available in all areas.
I am: A free spirit
All about Allstate
> WE ARE THE GOOD HANDS
> JOIN AN INDUSTRY LEADER
All about you
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
JOIN AN INDUSTRY LEADER.
Top 10 reasons to join Allstate:
1. Offers strong brand recognition and a solid reputation
as a leader in the industry and in local communities.
2. Allows you to control economic interest in the book of business your agency writes.
3. Offers unlimited money-making potential through commissions, bonuses, expansion and more.
4. Provides you with population and economic data to help determine the best location for your business.
5. Provides you and your staff with comprehensive training — at no cost — to get you up and
running quickly.
6. Drives customers to your agency with national advertising and customizable marketing materials —
including your own company website.
7. Employs a fully engaged field sales leadership team
to help ensure your success.
8. Supports your business with an after-hours call center and one of the most highly trained claims
teams in the country.
9. Provides you with a network of technology and tools to help you operate and market your business.
10. Helps you get started quickly — usually about 9
months from time of application.
I am: A free spirit
All about Allstate
> WE ARE THE GOOD HANDS
> JOIN AN INDUSTRY LEADER
All about you
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
WHAT WE WANT.
Allstate agency owners are leaders. And leaders share many of the same qualities.
Characteristics are:
• Networks proactively
• Projects persuasive and professional presence
• Makes quality decisions
• Drives for results and profitability
• Focuses on relationship building
• Supports the Allstate vision and purpose
• Creates strategic business solutions
• Adapts to changing conditions
• Works effectively
• Leads and motivates staff
I am: A free spirit
All about Allstate
All about you
> WHAT WE WANT
> WHAT YOU HAVE
> SEEKING MEN AND WOMEN
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
WHAT YOU HAVE.
Ready to become an Allstate agency owner? There are just a few things that are necessary
before you get started.
Requirements are:
• Must have start-up capital to meet cash flow
market requirements (a minimum of $50,000)
• Must obtain Property & Casualty and
Life/Health licenses
• Must obtain a Financial Industry Regulatory Authority
(FINRA) Series 6 license (and Series 63 license if
required by state law) within a certain time frame after
agency appointment
I am: A free spirit
All about Allstate
All about you
> WHAT WE WANT
> WHAT YOU HAVE
> SEEKING MEN AND WOMEN
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
SEEKING WOMEN AND MEN WITH HEART.
After all, we are the Good Hands®.
®
I am: A free spirit
All about Allstate
All about you
> WHAT WE WANT
> WHAT YOU HAVE
> SEEKING MEN AND WOMEN
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
DO IT YOUR WAY.
Whether you start a new Allstate agency or buy an existing one, you get to choose where and
how you run your business.*
Understand your location options.
• Establish a new location
• Maintain an existing location
• Relocate an existing agency
Develop your business plan.
Operation
• Staffing
• Business processes
Financial
• Cash flow projections
• Production goals and expenses
Marketing
• Demographics
• Lead generation
• Advertising
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
I am: A free spirit
All about Allstate
All about you
Your business,your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Home • Contact us
WHERE TO LOOK AND HOW TO LOOK.
Whether you’re starting a new agency or buying an existing one, there are a couple things
to consider. Both location and appearance can have a significant effect on your business.
Using technology to find your location.
Location is key. Allstate uses NetMax,® a local optimization tool
featuring population and economic data, to help you make an
informed decision about the best place to locate your business.
Image is everything.
When it comes to your office space, first impressions count.
The Allstate Branded Retail Environment (BRE) ensures that
as customers drive by or walk up and enter your agency,
they’ll feel confident that they’ve come to the right place for
their insurance needs.
I am: A free spirit
All about Allstate
All about you
Your business, your way
Where to look, how to look
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Allstate Branded Retail Environment
Home • Contact us
®
I am: A team player
New agency incentives
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
GOOD. With Allstate, you’ll have the
support of a Fortune 100 company and
one of the largest teams of centralized
claims professionals in the country.
I AM: A team player.
Home • Contact us
WHAT’S YOUR TIER?I am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
If you’re starting a new Allstate agency from scratch or buying an agency with less than 750
Property & Casualty policies, your agency is considered a “start-up” and there are special
bonuses to help you maintain cash flow during these early stages.
The amount of each bonus depends on your Property & Casualty production. Bonus tiers
are based on Property & Casualty performance in relation to your market goals and are
determined monthly.*
TIER 1:At least 225% of your baseline cash flow
TIER 2:150% to 224% of your baseline cash flow
TIER 3:90% to 149% of your baseline cash flow
TIER 4:Less than 90% of your baseline cash flow
*Commission and bonus amounts are subject to change.
Home • Contact us
AGENCY ESTABLISHMENT BONUSI am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Start-up agencies are eligible to receive an Agency Establishment Bonus in month 4 of affiliation.
The amount of the bonus will be based on your tier, which is determined by your cumulative
Property & Casualty production in months 1 to 3 relative to your baseline market goals for
that time period.
TIER 1:$10,000
TIER 2: $7,500
TIER 3: $5,000
TIER 4:$0
Home • Contact us
AGENCY DEVELOPMENT BONUS II am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
The Agency Development Bonus I (ADB I) is a monthly bonus that is based on new Property &
Casualty business you write the previous month.
Here’s how it works:
• Based on your tier for a given month, a bonus rate will
be applied to your current month’s net new Property &
Casualty written premium (see bonus rates by tier
and month)
• ADB I will be paid to qualifying agencies in months 2 to
37 of affiliation
• If you qualify, the bonus will be paid in the following month
In addition, you may be eligible for ADB I bonus through month 48 depending on your Property & Casualty production levels.
• In months 38 to 49 for any month you achieve Tier 1
status during months 37 to 48
• In months 38 to 43 for any month you achieve Tier 2
status during months 37 to 42
Home • Contact us
PRODUCTION MONTH
TIER 2TIER 1 TIER 3
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
33.000%
33.000%
33.000%
32.250%
31.500%
30.750%
30.000%
29.250%
28.500%
27.750%
27.000%
26.250%
25.500%
24.750%
24.000%
23.250%
30.000%
30.000%
30.000%
29.025%
28.350%
27.675%
27.000%
26.325%
25.650%
24.975%
24.300%
23.625%
22.950%
22.275%
21.600%
20.925%
27.000%
27.000%
27.000%
25.800%
25.200%
24.600%
24.000%
23.400%
22.800%
22.200%
21.600%
21.000%
20.400%
19.800%
19.200%
18.600%
AGENCY DEVELOPMENT BONUS I SCHEDULE
TIER 4
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
I am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
Months 17- 32
START-UPAGENCY
Home • Contact us
AGENCY DEVELOPMENT BONUS I SCHEDULEI am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
22.500%
21.750%
21.000%
20.250%
19.500%
18.750%
18.000%
17.250%
16.500%
15.750%
15.000%
14.250%
13.500%
12.750%
12.000%
11.250%
20.250%
19.575%
18.900%
18.225%
17.550%
16.875%
16.200%
15.525%
14.850%
14.175%
13.500%
12.825%
12.150%
11.475%
10.800%
10.125%
18.000%
17.400%
16.800%
16.200%
15.600%
15.000%
14.400%
13.800%
13.200%
12.600%
12.000%
11.400%
10.800%
10.200%
9.600%
9.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
Months 1- 16
PRODUCTION MONTH
TIER 2TIER 1 TIER 3 TIER 4
Months 33- 48
Home • Contact us
AGENCY DEVELOPMENT BONUS I SCHEDULEI am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
PRODUCTION MONTH
TIER 2TIER 1 TIER 3
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
10.500%
9.750%
9.000%
8.250%
7.500%
6.750%
6.000%
5.250%
4.500%
3.750%
3.000%
2.250%
1.500%
1.000%
1.000%
1.000%
9.450%
8.775%
8.100%
7.425%
6.750%
6.075%
5.400%
4.725%
4.050%
3.375%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
8.400%
7.800%
7.200%
6.600%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
TIER 4
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
0.000%
Months 17- 32
Home • Contact us
AGENCY DEVELOPMENT BONUS III am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
The Agency Development Bonus II (ADB II) is a monthly bonus that is based on your agency’s
growth of Policies in Force (PIF) over the previous month.
Here’s how it works:
• Based on your tier for a given month, a dollar amount
will be applied to your current month’s Property &
Casualty Policies in Force growth over the prior month*
(see dollar amounts by tier and month)
• ADB II will be paid to qualifying agencies in months 4 to
39 of affiliation
• If you qualify, the bonus will be paid two months later
In addition, you may be eligible for ADB II bonus through month 48 depending on your Property & Casualty production levels.
• In months 40 to 51 for any month you achieve Tier 1
status during months 38 to 49
• In months 40 to 45 for any month you achieve Tier 2
status during months 38 to 43
*Special rules apply if PIF growth is negative.
Home • Contact us
PRODUCTION MONTH
TIER 2TIER 1 TIER 3
2-13
14-25
26-36
37-42
43-49
$50.00
$45.00
$40.00
$35 .00
$35.00
$45.00
$40.50
$36.00
$31.50
$0.00
$40.00
$36.00
$32.00
$0.00
$0.00
AGENCY DEVELOPMENT BONUS II SCHEDULE
TIER 4
$0.00
$0.00
$0.00
$0.00
$0.00
I am: A team player
New agencyincentives
> WHAT’S YOUR TIER
> AGENCY ESTABLISHMENTBONUS
> AGENCY DEVELOPMENTBONUS I
> AGENCY DEVELOPMENTBONUS I SCHEDULE
> AGENCY DEVELOPMENTBONUS II
> AGENCY DEVELOPMENTBONUS II SCHEDULE
New agency requirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Home • Contact us
VALIDATION REQUIREMENTSI am: A team player
New agency incentives
New agencyrequirements
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
In the first year of agency affiliation, we’ll ask that you meet our production requirements for
both Property & Casualty and Allstate Financial.
Property & Casualty (P&C) requirement:
• Derived from your baseline cash flow
• Minimum of 90% of the baseline cash flow (Tier 3 level)
• Needs to be achieved within first 6 months and again
at month 12 of affiliation
Allstate Financial requirement:
• $5,000 or more in Allstate Financial production credit
• Needs to be achieved within first 6 months of affiliation
• Can be achieved solo or with partnership with Exclusive
Financial Specialist
All validation requirements are conditions of the agency owner relationship. Failure to meet any of the validation
requirements will lead to termination of the Agency Agreement.
Home • Contact us
I am: Agreeable
Purchasing an existing agency
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
GOOD. Allstate lets you have the option of
purchasing an existing Allstate agency, giving
you the advantage of buying a business that’s
already up and running.*
I AM: Agreeable
®
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Home • Contact us
IS BUYING AN EXISTING ALLSTATE AGENCY RIGHT FOR YOU?
When you purchase an existing Allstate agency of greater than 750 Property & Casualty
policies, you’re considered an “outside buyer.” You have the advantage of buying a business
that’s already up and running. There are several questions to think about when it comes to
purchasing an existing book of business.*
I am: Agreeable
Purchasing an existing agency
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Do I have sufficient liquid capital to invest in
growing the business?
What is the business environment in the area?
What are the factors that may affect customer
retention in the book of business?
What are the agency’s financial results over the
past three years?
Is it operating efficiently?
What is the value of the agency?
Will the agency staff be retained after the purchase?
What is their value? Are there any staffing issues?
Will I be able to retain the existing location?
What legal issues should be considered?
How will the agency purchase be financed?
What is the market opportunity to grow the business?
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Home • Contact us
OUTSIDEBUYER
I am: Tenacious
Education from experts
Field support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
GOOD. At Allstate, we believe the more you
know, the more you’ll grow. We provide the
education you and your staff need to start your
business — at no cost to you.
I AM: Tenacious
®
Home • Contact us
GET THE EDUCATION YOU NEED TO GET AHEAD.
Allstate provides education for agency owners and their entire staff on products, sales
techniques and processes.
• New Agency Owner Education (NAOE) takes
approximately 5 weeks
• Education is conducted regionally and at the Allstate
National Sales Education Center (NSEC)
• Program includes Auto, Property, Allstate Financial
and Run the Business track which is designed to help
with the set up and operational side of your agency
• Once you have successfully completed the Education
Program, you will receive a $3,000 bonus payable in
the first month of affiliation
OUTSIDEBUYER
I am: Tenacious
Education from experts
Field support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Home • Contact us
GET ONGOING SUPPORT FROM A FIELD SALES LEADER.
Allstate has a robust team including a dedicated sales leader, who works with you to make sure
you have what you need to succeed.
• Business planning
• Sales and marketing
• Ongoing education
• Business results review
• Roadmap for the future
OUTSIDEBUYER
I am: Tenacious
Education from experts
Field support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Home • Contact us
®
I am: Impatient
Property & Casualtycommissions
Allstate Financial opportunity
Resources for Growth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
GOOD. We’ve structured our compensation
programs to help ensure you’ll have cash
flow from the start. From there, your earning
potential is unlimited.
I AM: Impatient.
Home • Contact us
COMMISSION AMOUNT BY LINE* NEW %
10
10
10
8
10
10
10
10
10
10
10
20
12
PROPERTY & CASUALTY
Standard Auto
Motorcycle
Off-Road Vehicle
Non-Standard Auto
Commercial — Nonfleet
Personal Property
Boat
Landlord Package
Manufactured Home
Condo and Renters
Commercial Casualty — Fleet
COMMERCIAL CASUALTY — ALL OTHER
First $2,500
Over $2,500
SUBSEQUENT RENEWAL %
10
10
10
8
10
10
10
10
10
10
10
10
10
I am: Impatient
Property & Casualtycommissions
Allstate Financial opportunity
Resources for Growth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
PROPERTY & CASUALTY COMMISSIONS SCALE
*Excludes state exceptions.
Home • Contact us
EARN COMMISSIONS YOURSELF OR WITH AN EXCLUSIVE FINANCIAL SPECIALIST.
Our extensive financial portfolio includes term and permanent life, annuities and variable
products. Allstate offers the opportunity to write Life and Financial Products two ways.
• Partner with an Allstate Exclusive Financial Specialist*
(EFS), a specialist in life, savings and financial products
(“Shared” business)
• Write life and financial products on your own
(“Solo” business)
I am: Impatient
Property & Casualtycommissions
Allstate Financialopportunity
Resources for Growth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Whether you want to work with someone else or go it alone, you can earn credit toward production goals, bonuses
and awards. In addition, Allstate Financial enhanced commission scales are based on your productivity — the more you
write, the higher the commission scale.
*Financial Specialist in NY.
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GET REWARDED FOR BALANCED PERFORMANCE.
Resources for Growth is a point-based measurement system designed to recognize and
reward agencies that achieve balanced performance.
I am: Impatient
Property & Casualtycommissions
Allstate Financial opportunity
Resources forGrowth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Agency performance is measured on five key
business objectives:
1. Retention of Property & Casualty business
2.Acquisition of new auto business and emerging
business lines
3. Profitability (does not apply to start-up agencies)
4.Allstate Financial Production Credit for solo
and/or partnership sales
5.Agency Loyalty Index — based on annual survey
score (does not apply to start-up agencies)
Points are distributed across six Resources for Growth tiers.
These tiers will be used to determine your rewards across
multiple areas including:
• Agency bonus
• Awards and recognition
• Expected results
• Qualification for other business opportunities
Platinum (7.5 – 10.5 points)
Gold (6.0 – 7.4 points)
Silver (5.5 – 5.9 points)
Bronze (2.5 – 5.4 points)
Standard (0.1 – 2.4 points)
Base (0 points or less)
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NOBODY AWARDS AND RECOGNIZES LIKE ALLSTATE.
As an Allstate agency owner, you’ll have the opportunity to qualify for our exciting awards and
recognition along with your peers.
I am: Impatient
Property & Casualtycommissions
Allstate Financial opportunity
Resources for Growth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Regional Honor Ring Banquet
• Hosted by the Field Vice President (FVP) — Additional
details will be shared with you by your region
President’s Conference
• Company-wide conference trip with spouse or guest
Chairman’s Conference
• Company-wide conference trip with spouse or guest
Chairman’s Inner Circle
• Add-on trip to Chairman’s Conference with spouse
or guest
Leaders Forum
• Business meeting for top agency owners to network, share
a wealth of ideas and learn from the “best of the best”
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CONSISTENT GROWTH AND CUSTOMER LOYALTY MEANS MORE BENEFITS FOR YOU.
Agencies that consistently grow their business and receive high ratings in customer loyalty
satisfaction may also enjoy these benefits:
I am: Impatient
Property & Casualtycommissions
Allstate Financial opportunity
Resources for Growth
Awards and recognition
Benefits for high performance
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Executive Advantage
• Based on your RFG tier achievement, you will receive
a preloaded Executive Advantage card from Citibank
• Use card to purchase resources (e.g., direct mail,
telemarketing, office furniture) to help further brand,
grow and manage your business
Premier Service Agency (PSA)
• Receive high-value web leads from allstate.com
• Receive priority placement on “Find an Agent”
on allstate.com
• Receive Executive Advantage boost
• Be eligible to purchase additional agencies
Customer Focused Acquisition
• Enables small/medium-sized agencies to purchase
economic interest in a small book of business and
consolidate it with their existing book
• Designed to help high-performing agencies grow
COMMERCIAL
®
Valid from Expiration date5472
Agency Resource Card
Executive Advantage
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I am: A hero
Marketing support
Operational support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
I AM: AGOOD. Being an Allstate Agent is about
building relationships with customers and the
community. We provide you with the tools
to tell your story.
®
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WE HELP DRIVE YOUR BUSINESS.
Allstate is an industry leader in national and regional advertising and sponsorships, including
TV, online, print, outdoor, in movie theaters and more. These efforts drive consumers to the
Allstate brand and to you.
I am: A hero
Marketing support
Operational support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Yellow Pages
• First year of advertising in the Yellow Pages will be
paid by Allstate (approximately $2,500) when placed
through Berry Network
Co-op
• Receive up to 50% reimbursement for company-approved
advertising expenses per year (up to $4,500 for first-
year start-up agencies); actual co-op allowance may
vary by agent
Other
• Customizable direct mail, brochures, premium items
and more are available to you for little or no cost
Group printdisplay ads
Co-op ads
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YOUR OFFICE IS YOUR COMMAND CENTER.
Make your office work for you. Allstate offers a variety of options for creating a professional
environment for you, your staff and customers.
I am: A hero
Marketing support
Operational support
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
START-UPAGENCY
Branded Retail Environment (BRE)
• Design your office to help enhance
your customers’ experience
• Includes furniture, lighting, signage,
sales displays and choice of either a
beacon sign or reception desk
• In order to receive a $3,300* non-cash
award, you must participate in the BRE
Welcome Suite Plus Package program
(start-up agencies only)
Agency Choice Technology (ACT)
• ACT: Provides you flexibility to lease/purchase
technology (within Allstate’s specifications) that
meets your unique needs
• You select the technology vendor for installation
and support
Beacon sign
*In the states of Illinois, Alaska and Hawaii, the non-cash award is valued at a different amount.
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®
I am: Determined
Time horizon
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
GOOD. Because no company out there
offers a faster-to-market opportunity for
success like Allstate.*
I AM: Determined.
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS
*Assumes all background and financial checks, licensing and education requirements are met.
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I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
Becoming an agency owner typically takes 3 to 9 months.
OWN YOUROWN BUSINESS
Review the program with an Allstate recruiter or field sales leader.
Complete the pre-screening evaluation.
Review the materials on allstate.com/recruitment to better familiarize yourself with the
agency owner opportunity.
Complete the Agency Selection Questionnaire online.
11 REVIEW PROGRAM
Step 1 of 4
Next
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I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
Becoming an agency owner typically takes 3 to 9 months.
OWN YOUROWN BUSINESS
Meet with a field sales leader for an in-depth discussion of the Allstate agency opportunity.
Understand your options regarding buying an existing agency or starting from “scratch.”
Develop site selection options for your agency location and review with the field
sales leader.
If you don’t already have your insurance licenses, you may want to begin this process
right away so that your appointment with Allstate is not delayed.
2 BEGIN THE PROCESS
Step 2 of 4
Back Next
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I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
Becoming an agency owner typically takes 3 to 9 months.
OWN YOUROWN BUSINESS
Complete a detailed financial review including cash flow and liquid capital requirements.
Complete your business plan focusing on staffing, marketing and operating your agency.
Finalize all pertinent documents to ensure approval of your appointment with Allstate.
Receive final approvals to become an Allstate Exclusive Agent.
3 COMPLETE REQUIREMENTS
Step 3 of 4
Back Next
Home • Contact us
I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
Becoming an agency owner typically takes 3 to 9 months.
OWN YOUROWN BUSINESS
Once licensing is completed and your appointment file is approved, the Education
Phase begins.
During this time, establishing your agency location is underway (finalizing your
lease, technology and phone systems, signage, etc.).*
Interview and hire Licensed Sales Producers if you so choose to staff your agency.
Begin generating sales and marketing leads.
Hold your agency grand opening!
4 FINALIZE
Step 4 of 4
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Back Next
Home • Contact us
I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
Becoming an agency owner typically takes 3 to 9 months.
OWN YOUROWN BUSINESS
Your field sales leader will be able to help you identify potential agencies available for sale.
Begin negotiations with seller to purchase the economic interest in the agency.
Obtain preliminary approval for the buyer and seller to continue with the sale process.
Determine if you will need financing for the purchase and begin these arrangements.
Finalize the terms of the sale with the selling agent.
Advise your field sales leader and complete appropriate documents to obtain final approvals.
+ ADDITIONAL STEPS FOR OUTSIDE BUYERS
Back
Home • Contact us
Meet with a field sales leader for an in-depth discussion of the Allstate agency opportunity.
Understand your options regarding buying an existing agency or starting from “scratch” (see below for additional steps for outside buyers).
Develop site selection options for your agency location and review with the field sales leader.
If you don’t already have your insurance licenses, you may want to begin this process right away so that your appointment with Allstate is not delayed.
Complete a detailed financial review including cash flow and liquid capital requirements.
Complete your business plan focusing on staffing, marketing and operating your agency.
Finalize all pertinent documents to ensure approval of your appointment with Allstate.
Receive final approvals to become an Allstate Exclusive Agent.
Once licensing is completed and your appointment file is approved, the Education Phase begins.
During this time, establishing your agency location is underway (finalizing your lease, technology and phone systems, signage, etc.).*
Interview and hire Licensed Sales Producers if you so choose to staff your agency.
Begin generating sales and marketing leads.
Hold your agency grand opening!
1 REVIEW PROGRAM 2 BEGIN THE PROCESS 3 COMPLETE REQUIREMENTS 4 FINALIZE
Your field sales leader will be able to help you identify potential agencies available for sale.
Begin negotiations with seller to purchase the economic interest in the agency.
Obtain preliminary approval for the buyer and seller to continue with the sale process.
Determine if you will need financing for the purchase and begin these arrangements.
Finalize the terms of the sale with the selling agent.
Advise your field sales leader and complete appropriate documents to obtain final approvals.
+ ADDITIONAL STEPS FOR OUTSIDE BUYERS
Review the program with an Allstate recruiter or field sales leader.
Complete the pre-screening evaluation.
Review the materials on allstate.com/recruitment to better familiarize yourself with the agency owner opportunity.
Complete the Agency Selection Questionnaire online.
I am: Determined
Time horizon
> REVIEW PROGRAM
> BEGIN THE PROCESS
> COMPLETE REQUIREMENTS
> FINALIZE
> OUTSIDE BUYER
> FULL TIMELINE
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
FROM YES TO MARKET
*Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
OWN YOUROWN BUSINESS
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This document highlights the R3001 Agency opportunity.* Agency owners are independent contractors and are not employees of Allstate. Multiple factors contribute to the success of an Allstate Agency. As such, individual results will vary. All information, includingbonus, revenue, compensation, and education information is subject to change.
See the R3001 Exclusive Agency Agreement, the Exclusive Agency Independent Contractor Manual, the Exclusive Agency IndependentContractor Reference Guide, the Supplement for the R3001 Agreement, and the Allstate Agency Standards for full details.
This overview is confidential and proprietary information which is the exclusive property of Allstate Insurance Company and its affiliates,and subsidiaries, including Allstate Life Insurance Company (the “Company”), and may not be disclosed to third parties, other thanoutside advisors or as required by law, without first having obtained written permission from Allstate Insurance Company.
Securities offered through Allstate Financial Services, LLC (LSA Securities in LA and PA). Registered Broker-Dealer. Member FINRA,SIPC. Main Office: 2920 South 84th Street, Lincoln, NE 68506. 877-525-5727.
Commission and bonus amounts are subject to change. Allstate is an Equal Opportunity Company.
For more information, contact Allstate toll-free at 877-711-1006, or visit allstate.com/recruitment.
©2011 Allstate Insurance Company, Northbrook, IL. allstate.com 1/11
*Excludes Allstate New Jersey.
BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER
FROM YESTO MARKET
START-UPAGENCY
OUTSIDEBUYER
EDUCATIONAND SUPPORT
THE FINANCIALREWARDS
OTHER ALLSTATESUPPORT
OWN YOUROWN BUSINESS