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RE-INVENTING YOUR INTERNET BANKING CHANNEL
3New competitors
• New Competitors are moving into the banking territory
• By 2020, more than 30 percent of banking revenues could be at risk thanks to new competitors and new trends.
4Challenges
Time to market
Customer experience
Niche competition
Marketing & sales
Loyalty
Generating revenue
Cross-sell & up-sell online
Reducing costs to service
Customer satisfaction
Enhancing security
New innovations
Siloed back office systems & operations
5Lessons need to be learnt from the motor industry
1920’s Ford Model T “You can get a Model T so long as that it is black.”
2010’s – VW Build Your Own• 11,000 different Golf model variations• 42,000 Golfs built per day
2019 – Apple.. . .?
From Static one size fits all to Mega-Platform Factory Customer focused built products
6Why segment in an omnichannel banking platform?
Familysaver
Young student
Mass marketcustomer
High net worth
Banks also havecustomer types
Brands catering fordifferent customer types
Servicing digital & physical channels with brand identities to match client needs
7Introducing CR2’s Omnichannel BankWorld Internet platform
BankWorld provides capability for:
Personalised product offers
Innovative services delivery
Banking convenience
8Standard Product Highlight Features
• HTML5 / CSS / JavaScript• Launch fully interactive
offers• Multi – currency views• Multi – lingual• Consolidated views of all
accounts• Online account opening• Deliver personalised,
segmented user experiences
• Retail/corporate capabilities• Integrated to back-office
solutions and managed by an Omni-Channel BankWorld Mega-Platform
9Product benefits
• Improve efficiency with full control and centralised operations
• Launch innovative new products quickly
• Reduce licence and operational costs
• Provide enhanced customer security
• Generate Revenue through cross-selling and up-selling
• Increase customer satisfaction with responsive channels and a consistent view of their accounts
10Key figures
Banks already using CR2’s Omnichannel internet solution
100
Integrated back office systems
65
Languages deployed
65
FOR MORE INFORMATION,VISIT
WWW.CR2.COM
CR2 Limited9D Beckett Way Park West Business Park Nangor RoadDublin 12
Phone: +971 438 75 205Email: [email protected]
KIERAN KILCULLENChief Commercial Officer
