KELSEY’S KOSMETICSBy: Kelsey Winchester

PRODUCTS

Blush- $10 Facial Cleanser-$20 Make-Up Dissolving wipes- $15 Mascara-$20 Concealer-$50 Brushes-$15

SERVICES

Facials- $50 Seaweed wrap-$100 Manicure-$15 Pedicure-$30 Mani-Pedi-$35 Massage-$75

CUSTOMERS

We hope to be able to care for all different kinds of customers. Whether they are old or young or a dog or cat, or even pregnant. We hope to have enough facilities open that we can meet all of our customers needs! Although, the customers we will attract will be the people who enjoy pampering themselves or loved ones.

EMPLOYEES

To be qualified to be an employee at Kelsey’s Kosmetics you must have a legal certificate to be working at a salon for whatever your profession may be (hair stylist, nail stylist). Depending on how experienced you are, the payment amount will range from $10-$20. To apply for a job you have to be between16-50 years of age and be able to manage the stress that comes with it.

MARKETING

To market Kelsey’s Kosmetics I will have billboards that have a woman/man relaxing on the beach to resemble how calm and serene it is at my store.

I will also put in newspaper ads that I am having a grand opening and offer all products and services 50% off .

I will also put I am having a grand opening all over the building and on the streets near the building.

STARTING

Total investment: $200K-288KFranchise fee: $34KOngoing royalty fee: 6%Term of agreement: 10 years, renewable

QualificationsNet worth requirement: $250KCash liquidity requirement: $70KBusiness Experience:General business experience

Marketing skills Customer service & personnel management

skills

GOALS

Short Term Goals:1. Start bringing in customers2. Make the business run smoothly

Long Term Goals:1. Be a national company with at least 50

different locations.2. Be able to take every kind of customer. For

example: baby spas, pregnant spas, male spas, etc.

COMPETITORS

Carolina- Medi Spa-Our Spa is different because we offer a more

wide range of services and offer cosmetic products to buy.

The Spa by Mitchell’s-Their services are more money then ours and

we offer cosmetic products.