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1 2008 3M Outlook Meeting Mike Kelly Executive Vice President Display & Graphics Business

Mike Kelly Presentation

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Page 1: Mike Kelly Presentation

1

2008 3M Outlook Meeting

Mike KellyExecutive Vice PresidentDisplay & Graphics Business

Page 2: Mike Kelly Presentation

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2008 3M Outlook Meeting

Display & Graphics Building Blocks Leading core businesses Sound historical financial performanceStrong customer relationships across marketsManufacturing excellence and scaleSubstantial IP

Foundational

Investment in Optical Systems in 2008LCD market stabilizationContinued “cost-out” emphasis

Stabilizers

Robust market space with significant growth potentialHealthy pipeline of new products and technologies across all regions and marketsSupply chain gravity shifts and R&D globalization

Growth Enablers

Page 3: Mike Kelly Presentation

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2008 3M Outlook Meeting

Key Strategies for Display & Graphics

Accelerate international penetration of Traffic Safety Systems and Commercial Graphics core productsExpand Traffic Safety Systems and Commercial Graphics service and software segmentsMaximize LCD film profitability and share through targeted film segmentationExtend the Optical Systems franchise and horizon through new film developmentAlign and leverage projection systems platformsLeverage stewardship role of microreplication technology and film manufacturing for 3M

Our Customers’ Preferred Supplier of Innovative Solutions for Light Management and Visual Communications

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2008 3M Outlook Meeting

Global Mega Trends Drive Our Display & Graphics Strategies

Continuous Technology Continuous Technology Evolution Toward Flat Evolution Toward Flat Displays & Wireless Displays & Wireless

CommunicationCommunication

Increased Emphasis on Increased Emphasis on Energy Conservation & Energy Conservation &

SustainabilitySustainability

Aging PopulationAging Population

Evolution From Mass Evolution From Mass Communication to Communication to

Targeted Targeted CommunicationCommunication

Infrastructure:Infrastructure:Building in Emerging Building in Emerging

Countries / Rebuilding Countries / Rebuilding in Developed Countries in Developed Countries

Page 5: Mike Kelly Presentation

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2008 3M Outlook Meeting

Moving to an Expanded Opportunity Footprint

Expanding Our Addressable Product and Service Segments Into Faster Growth Spaces

CoreMarket

1X

1-Step Adjacencies

4X

2-Step Adjacencies

20X

- Building on a solid foundation- High shares in core spaces- Strong OI% and ROIC relative to

industry

- International penetration- Organic growth platforms- Benefit from M&A synergies - Services expansion

- Expansion into new segments of Light Management and Visual Communication

- New business models- Organic and inorganic growth

strategies

Page 6: Mike Kelly Presentation

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2008 3M Outlook Meeting

3M Display & Graphics: Key Financial Data

$2.9

$3.8

$2.9$3.4 $3.5

$0.0

$1.0

$2.0

$3.0

$4.0

2003 2004 2005 2006 2007Q3-YTD

$873$1,116 $1,148

$872

$1,083

$0

$300

$600

$900

$1,200

$1,500

2003 2004 2005 2006 2007Q3-YTD

2006 Sales By Geographic AreaU.S. 21% Europe 15%

APAC 60%

LAC 4%

Sales Operating Income

LC Growth 27.8% 29.9%11.4% 4.6% 6.0% 33.0% 32.4% 28.7%

OI Margin

$Billions & YOY % Chg $Millions & YOY % Chg

+34%+16% +5% +28% +3% -6%

+58%+6%

+4% +6%

29.7%2.9%

Excludes Special Items & Includes Restatements

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2008 3M Outlook Meeting

Commercial Graphics Division

The Leading Global Provider of Graphic and Image Management Solutions for On-premise and Transportation Graphics

Premium Films#1 Market Position

Promotional Films#4 Market Position

Digital Signage Emerging Segment

Interior Architectural Films# 1 Market Position

Program Management ServicesEmerging Segment

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2008 3M Outlook Meeting

Commercial Graphics DivisionMarkets Served

M&A / Re-brandingCommercial constructionTransportationAdvertisingRecreational vehicles Keys to Growth

Maintain and grow core position in films, inks, warranted graphicsIncrease market focusBroaden product portfolio to serve new space

• Next generation films• Digital signage• “Image” program management

systems and services

Page 9: Mike Kelly Presentation

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2008 3M Outlook Meeting

Traffic Safety Systems Division –Reflective materials for …

… High-performance road signs

… More visible vehicles

… Wet-reflective pavement markings

… Safer work zones

The Leader in Transportation Safety and Mobility Solutions

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2008 3M Outlook Meeting

Traffic Safety Systems Division –Systems and Services for …

… License plates, stickers and production systems

… Motor vehicle management software

… Roadway Maintenance Services

Page 11: Mike Kelly Presentation

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2008 3M Outlook Meeting

Advanced Optical Systems

Our Newest Display & Graphics Business…

Precision Optics

Visual Systems

Projection Systems

Department New era projectionSmaller imagersSolid-state light sourcesMiniature optics

Shared technology, market access and infrastructure

Page 12: Mike Kelly Presentation

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2008 3M Outlook Meeting

Optical Systems Division

Leading global supplier of brightness enhancement films that transform the display of information anytime, anywhere

Handheld devicesComputer DisplaysLCD TVEmerging applications – Ultra Mobile PC, Automotive, Digital Signs

“Enhancing the Way You See the World”

Page 13: Mike Kelly Presentation

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2008 3M Outlook Meeting

LCD Business Evolution

Present: Big Business- $60 Billion display industry, partially enabled by 3M- More LCD applications- Highly segmented market- Intense prism film competition

Future: Sustainable OI Growth- $100 Billion display industry projected by 2012- LCD will remain the leading display technology- 3M has a new product pipeline to meet industry needs- 3M will bring more LCD contents to more segments- 3M will continue its cost down strategy

Past: The Simple Life- 3M offered innovative, high value products, IP protected- Industry grew rapidly- Competition was limited

Page 14: Mike Kelly Presentation

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2008 3M Outlook Meeting

Without BEFDim

Wasted Light

Wasted Light

BEF redirectslight towards the viewer

Bright

Light refractedtoward viewer

LampWastedoff-axis lightreflected back for recycling

BEF Recycles off axis light

LCD BEF Backlight

BEF - Brightness Enhancement Film

Page 15: Mike Kelly Presentation

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2008 3M Outlook Meeting

DBEF - Dual Brightness Enhancement FilmWithout DBEF, 50% of backlight output is absorbed by the LCD

LCD Backlight

Transmit P1

Absorb P2Dim

DBEF increases brightness by Reflecting & Recycling polarized light

P1

DBEFLCD

P2

Ref

lect

Backlight

P1

Rec

ycle

Bright

Page 16: Mike Kelly Presentation

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2008 3M Outlook Meeting

2004Industry size $1.6 Billion

LCD Enhancement Films

Coated Diffuser

DBEF

BEF+DBEF

Prism Film

2008Industry size $2.9 Billion

Coated Diffuser

Microreplicated Diffuser

Prism Film

DBEF

BEF+DBEF

APF

Emergence of Value Segments

*Source: DisplaySearch

Page 17: Mike Kelly Presentation

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2008 3M Outlook Meeting

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

2004 2005 2006 2007 2008 2009

Global Microreplicated Film Supply / Demand

3M CapacityCompetitor CapacityGlobal Demand

000

sqm

3M Estimate

* prism films +microreplicated gain diffusers

Excess Microreplicated* Film Supply Will Likely Drive Consolidation, But Not Yet …

Estimated # of Competitors 7 15 25 20203

Page 18: Mike Kelly Presentation

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2008 3M Outlook Meeting

2008 New Products Include

Two new diffuser films for low end displaysEnvironmentally-friendly, non-halogenated BEFsUltra thin films for hand-helds, including multi-functional filmsBEF + Diffuser multi-function filmHigh Gain BEFHigh performance DBEF for LED systemsDBEF for Notebooks and Monitors

Page 19: Mike Kelly Presentation

Value Proposition – By Application

• Lower quality ok for bottom film

Competition

• High• 3M DBEF a very

important platform

• 3M quality enables new delivery formats

• Films extend battery life

• Very high brightness• Narrow view angle• High resolution• Thin

3M ValueQualityEnergyPerformanceH

andh

eld

• Films extend battery life

• Turning film• Growing prism

film competition

• Medium• Low turning film system yields

• 3M recognized quality advantage

• High brightness gain• Narrow view angle• Portability• Thin & lightN

oteb

ook

• High brightness• High contrast

• Severe prism film competition

• Low• Competitor films good enough

• Importance is starting to growM

onito

rLC

D T

V • Severe prism film competition

• High/Medium• 3M DBEF a very

important platform

• Difficult to yield large pieces

• TV power use is high

• DBEF lowers power 30%

• Growing segmentation • Wide view angle• Wide color gamut• High contrast

26%

17%

12%

45%

% of Total 3M LCD Sales

Page 20: Mike Kelly Presentation

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2008 3M Outlook Meeting

Display & Graphics 2008 Incremental OI Changevs. Historical Average($ in millions)

($200)

($150)

($100)

($50)

$0

$50

$100

Most Likely = ($80M)

($110) to ($150) ($50) to ($150)

($30) to ($40)

$10 to $30

$40 to $60

Inflation 2008Lean Six Sigma Mix vs. 2007

Price Volume Cost Reduction All Other OI Change

Page 21: Mike Kelly Presentation

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2008 3M Outlook Meeting

Optical Systems Cost Savings Programs

0

20

40

60

80

100

120

140

160

2005 2006 2007 2008

Accelerate Lean Six Sigma Savings to Help Offset 2008 Price Impact

($ Millions)

Page 22: Mike Kelly Presentation

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2008 3M Outlook Meeting

2008 Optical Systems Top Cost Reduction Projects

$0

$5,000,000

$10,000,000

$15,000,000

$20,000,000

$25,000,000

Decatu

r Mult

ilaye

r Opti

mizatio

n

Asia S

OS Opti

mizatio

n

BEF Con

vertin

g RTY

DBEF Con

vertin

g RTY

Produc

t Red

esign

Conve

rting P

roduc

tivity

PET Film O

ptimiza

tion

RM Con

vertin

g RTY

Menom

onie

RTY Impro

vemen

ts

Lean

Proc

ess F

low

Lean Six Sigma cost reduction projects generate > 10% cost of salesto help offset price down and material & labor inflation

For example:$21.5M Decatur DBEF yield improvement

$14.5M Asia source of supply optimization

Page 23: Mike Kelly Presentation

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2008 3M Outlook Meeting

DBEF CapacityQ

3_03

Q4_

03Q

1_04

Q2_

04Q

3_04

Q4_

04Q

1_05

Q2_

05Q

3_05

Q4_

05Q

1_06

Q2_

06Q

3_06

Q4_

06Q

1_07

Q2_

07Q

3_07

Q4_

07Q

1_08

Q2_

08Q

3_08

Q4_

08Q

1_09

Q2_

09Q

3_09

Q4_

09Q

1_10

Q2_

10Q

3_10

Q4_

10Q

1_11

Q2_

11Q

3_11

Q4_

11

Squa

re Y

ards

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2008 3M Outlook Meeting

LCD Industry Outlook

Near termConstrained supplyAccelerating capacity expansionLow to moderate panel price down until 2009

Digital TV transitionActual effect still unknownTV demand will increase causing LCD mix to shift to TVNew capacity comes online in 2009 to meet new demand

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2008 3M Outlook Meeting

Optical Film Industry Outlook

Near termExcess supplyNewcomers try to buy way in with aggressive pricingContinued margin pressureOEMs indicating need to consolidate prism suppliers in 2008

More industry consolidation expected by 2010Excess capacity likely at least through 2009

Innovative, Stable Suppliers Will Weather the Evolving Market Climate

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2008 3M Outlook Meeting

Foresight – 3M’s point of view on the futureLCD remains a substantial part of the portfolio

<20% of displays are non-CRT today so still a large opportunity , But…• New products must reduce total delivered cost of displays! • New products must be aligned to trends, such as energy consumption• 3M is in the midst of reinventing LCD films• Meanwhile, must fight for film share in 2008

New technologies are emerging and creating opportunity• Solid state lighting• New emissive displays• Digital signage and interactive environments• Optics will become even more ubiquitous

Thoughtful Diversification Can Drive Faster Growth

Page 27: Mike Kelly Presentation

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2008 3M Outlook Meeting

2008 Display & Graphics Outlook

Commercial Graphics and Traffic Safety Systems are expected to deliver another good year of outstanding sales and profit growthInvesting in Optical Systems franchise

Innovation: driving new products, becomingeven more important to our customersCompetitiveness: relentlessly attacking yieldand waste in manufacturing via Lean Six Sigma; resetting prices to fully capture markettrends and growth

We Remain Extremely Bullish onDisplay & Graphics Business and Markets

• Mid-single digit top-line growth

• Likely OI margin of 24.5% to 25.5% for D&G

• $50-150M reduction in pre-tax income in 08

• Securing 3M leadership position in an importantgrowth market

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2008 3M Outlook Meeting

Thank you