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Addressing
Audience
CCSS.ELA-Literacy.W.9-10.4: Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience.
What is an audience?
An audience is anyone who reads, sees, or hears a
message.
#1: Choose an Audience
Why is important to write
with the intended audience
in mind?
● Simplifies decision making process
● Provides more unity of purpose & style
● Involves reader more directly
How does choosing an audience affect the purpose?
How does choosing an audience affect the strategy
(style, support, tone, vocabulary)?
#2: Write to Address
Audience
What does your
audience believe?
How do you indicate the audience in the
paper?
How do you establish rapport with the
audience?
How do you direct the audience's attention?
How do you wrap up with an audience?
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