Olly Murs is a pop artist and sings very upbeat fast songs. He came second place in the X-Factor and this is an advert for his debut Album. The style of the advert is very funky and reflects the style of the artist in a positive and eye catching way. In the middle of the

advert the artist has been edited to show multiple versions of himself with different expressions, body postures and hand gestures. This could represent how the artist is very versatile and able to perform in different singing styles and tones. It could also emphasise the sense of unity he has with music and that he feels strong as a solo artist.

At the top of the advert the Artists name is written in bold red typeface. This stands out against the white background and is the largest text on the advert. At the bottom of the advert it announces the release of his first album. Underneath this there is a tagline informing the reader that it includes a number 1 single. This is a good way of grabbing the reader’s attention. A release date is written in white so that it stands out against the other lines. A website is also placed at the bottom so that the readers can find out more information if they want.

In this advert the rule of three is put into use. Splitting the page into three means that the individual items can be seen clearly and the important information such as names and dates are made clearer.