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Yuma, AZ Monday May 3, 2010
Citation preview
Secrets of Successful Teen Tech
Programming
Presented by Beth GallawayFor Arizona State Library
Yuma, AZMay 2010
Contact
Beth Gallawayinformationgoddess.infoinformationgoddess29@gmail.com603.247.3196
• Slides: Slideshare http://www.slideshare.net/informationgoddess29
• Links: Delicioushttp://www.delicious.com/informationgoddess29/yuma
Objectives• Share the Who/Why/How of serving teens
through library programs• Describe 5 steps to successful tech programs
for teens• Discuss why some programs fail, and talk
about the role of failure in improving library programming for teens;
• Define categories of developmental assets and connect teen tech programs to asset-building activities
• Learn about model teen tech programs you can adapt & implement @your library!
Who YA?
• Ages 12-18• 33 million youth• ~11% of the population
Gamer Generation
• Social• Competitive• Wired• Self-aware• Always On
• Heroic• Multi-taskers• Global• Collaborative• Risk Takers
Beck, John and Mitchell Wade. Got Game: How the Gamer Generation is Reshaping Business Forever. Harvard Business School Press, 2004.
http://www.nslg.net/gotgamebook/index.html
Platform Agnostic
Micromedia Consumers• Ringtones• iTunes• Podcasts• Runescape• Twitter• YouTube
Who YA Resources
• Censushttp://www.census.gov
• Millennial Generationhttp://www.millennialgeneration.org/
• Pew Internet & American Life Projecthttp://www.pewinternet.org
Why YA?
“They will grow up to be taxpayers and library supporters.”
Why YA?
Teens matter RIGHT NOW, as teens!
Convincing your Colleagues
Become a Youth Advocate!
http://www.ala.org/yalsa
Search Institute Categories
• Support• Empowerment• Boundaries & Expectations• Constructive Use of Time• Commitment to Learning• Positive Values• Social Competencies• Positive Identity
Why YA Resources
• Advocating for Teen Services in Librarieshttp://wikis.ala.org/yalsa/index.php/
• Search Institute Developmental Assetshttp://www.search-institute.org
Evaluation / Assessment
• Attendance count
• Informal evaluations
• Formal evaluations
• Anecdotal evidence
How YA Resources
• IMLS Outcome Based Evaluationshttp://www.imls.gov
• LibSuccess Wikihttp://www.libsuccess.org
• YALSA on ALA Connecthttp://connect.ala.org
Provide Excellent Programs
• Research• Plan• Market• Implement• Evaluate
Research
• Surveys• TAG• Literature review• Colleagues
Research Resources
• Survey Monkey www.surveymonkey.com
• YALSA TAG pagehttp://www.ala.org/ala/mgrps/divs/yalsa/tags/tags.cfm
• VOYA www.voya.com
Planning
• Who?• What?• When?• Where?• Why?• How?
Planning Resources
• Connecting Young Adults & Librarieshttp://connectingya.com
• Community Calendar• Handout! Program
Planning Worksheet
Marketing
• Get teens to help• Get out of the
library• Use tech• Form partnerships
Marketing Resources
• What Would Madison Avenue Do? by Anastasia Goldstein (School Library Journal, May 2008)www.schoollibraryjournal.com/article/ca6555544.html).
Implementing
• Anti-Prom
Implementing Resources
• Teens• You• Community Partners
Evaluating
• Set goals• Keep stats• Document• Collect anecdotal
evidence• Use OBEs
Evaluating Resources
• IMLShttp://www.imls.gov/applicants/obe.shtm
• Library Gaming Toolkithttp://librarygamingtoolkit.org/legal.html#photo
Embrace Beta Programs
• Think about where you went wrong
• Learn from your mistakes!
Meaningful Participation
TAG
http://www.pla.org/ala/mgrps/divs/yalsa/tags/tags.cfm
Thunder Bay YAC
Thunder Bay Youth Advisory Council
http://www.facebook.com/group.php?gid=2317537625
Passive Programs
• Online Comment or Suggestion Box
• Online Surveys• DIY activities:
– Magnetic Poetry– 6-Word Memoirs– Create an avatar
Budget Programs
• In House Specialists
• Teen-Led • Local Talent• Contests• Connect to
Collection
Traditional ProgramsYou Can Transition to
Online!
• Book Clubs• Summer Reading• Creative Writing• Art/Design• Guest Speakers
What is Web 2.0?
• Web as platform (Face Your Manga)• Collective intelligence (YouTube)• Data driven (Online Summer
Reading)• Everything is in beta (meebo)• Simple programming (Facebook)• Cross platform (Twitter) • Rich user experience
Web As Platform:Face Your Manga
• Create a digital representation of yourself
• Use in a variety of applications
Face Your Mangahttp://www.faceyourmanga.com
Face Your Manga: Uses
• Contest: create a personal
• Contest: create a celebrity, author, character…
• Internet safety session
Face Your Mangahttp://www.faceyourmanga.com
Collective Intelligence: YouTube
• Record something with a Flip video, a cell phone, a digital camera
• Post for contests, rating, review
YouTubehttp://www.youtube.com
http://teens.denverlibrary.org/media/youtube.html
YouTube ContestDenver Public Library (CO)
Data Driven:Online Summer
Reading• Online registration• Online book logs• Online book reviewing/rating
MA 2008 Statewide Summer Reading Program: Wild Readshttp://www.readsinMA.org
Online Summer Reading screenshot
MA 2008 Statewide Summer Reading Program: Wild Readshttp://www.readsinMA.org
Meebo Me!
• Instant Messager Aggregator
• Cross platform• Icons• Chat Rooms
Virtual Author Visits: Public LibraryBeththeLibrarian: What did it take to publish the
book? (That's from Brandy & Alex) MBLundgren: Another good question. It took me 2
years to write it, then 6 months to find an agent, then a few days to find an editor, then months of revisions. A Loooooonnnggg process.
Virtual Author Visits: Regional Library
System• AIM chat with MT
Anderson
• Skype Chat with Ned Vizzinihttp://www.metrowestce.org/Materials/cemeettheauthor06.html
audio:
http://ia331321.us.archive.org/1/items/BethGallaway_NedVizziniskypewithned/nedvizzini110606.mp3
Cheshire Public Library
CPL Podcast
http://www.cheshirelib.org/teens/cplpodcast.htm
GabCast
Free podcasting by phone
http://www.gabcast.com/
Light ProgrammingFacebook
• Status Updates• IM• Email• Networking• Affinity Groups• Applications
“Facebook gives people the power to share and makes the world more open and connected.”
Schmelling, Sarah. “Hamlet.” The Bard of Avon on Facebook.
http://www.angelfire.com/art2/antwerplettuce/hamlet.html
Hennepin County Library
HCLIB
http://www.facebook.com/pages/Minnetonka-MN/Hennepin-County-Library/7223112325
Rich User ExperienceLibrary 2.0 NightBrewster Ladies Library (MA)
Handheld Program• Cell phone clinic• PSP Gamefest• Nintendo DS Gamefest
Wii Sports• Low physical impact• Intergenerational
– Senior Bowling League– Parent/Child Golf Tournament– Wii Olympics
Guitar Hero Tournament
– Winners continue, others do free play– Prizes from Red Octane
Free Play• North Hunterdon High School (NJ)
– Student-run game night in the cafeteria
“I LOVED DDR”
“Awesome cuz everyone gets along with each other, there’s no waiting in line or nething. Plus guitar hero is wicked rad” “I liked this because
there’s too few of the DDR community around. This is a good opportunity to meet people with like interests.”
RuneScape ClubGlendale, AZ
www.librarygamingtoolkit.org/runescape
Game Design
• Ben 10 Alien Force Game Creator– http://gamecreator.cartoonnetwork.com/
Next Steps
• Add a new service• Train your coworkers
in customer service• Develop a new area
of the collection• Plan a new program
Thank You!
Beth [email protected]
mhttp://informationgoddess.info
• Slides: Slideshare http://www.slideshare.net/informationgoddess29
• Links: http://www.delicious.com/informationgoddess29/yuma