Bournemouth Uni | Digital PR

Social Media | Landscape

Social Media | Landscape

Social Media | Social Networks

Social Media | Blog Platforms

Social Media | RSS & Blog Readers

Social Media | Blog Conversations

Social Media | Video

Social Media | Photos

Social Media | Social Bookmarking

Social Media | Twitter

Social Media | What is Twitter?

• Microblogging = 140

character long status

updates

• ‘Follow’ other people

to see what they are

doing or interested in

• Search for ‘Twitter in

Plain English’

Social Media | Twitter

Social Media | Search.twitter.com

Skittles | Integrated Social Media Campaign

Skittles | Wikipedia

Skittles | Facebook

Skittles | YouTube

Skittles | Flickr

Skittles | Twitter

“More companies

should learn: It's

not about them, but

about what their

customers are

saying about

them.”

Skittles | But it can backfire

Twestival | Social media for social good

www.twestival.com

Twestival | Tweet. Meet. Give.

On 12 February 2009, 202

cities around the world

held Twestivals, bringing

together the Twitter

community for an evening

of fun and to raise money

and awareness for charity:

water.

Twestival | Global Events

Twestival | The Events

Twestival | Funds & Awareness Raising

Twestival | Results

=

Twestival | Measurement

Social Media | Lessons To Learn

Social Media | Listen

Social Media | Learn

Social Media | Share

Social Media | Dive in!

Connect with me | Ben Matthews

www.twitter.com/benrmatthews

www.puddingrelations.com

Ben.Matthews@HotwirePR.com