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My slides from BrightonSEO, talking about how to teach better
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Stephen Croome @firstconversion
firstconversion.com
Education
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
No one has ever taught me how to
teach a client
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
Creating Lightbulb Moments
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
Internalising knowledge is
the goal
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
MOZ Whiteboard Friday
Example
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
Why the list doesn’t work
Stephen Croome @firstconversion
firstconversion.com
If everything is important,
nothing is important
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
Attention needs curiosity and focus
Stephen Croome @firstconversion
firstconversion.com
Stephen Croome @firstconversion
firstconversion.com
So if you really want budget, buy in or action, try this…