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Callum Clarke’s ID Hub http://flavors.me/clcla08#_

Callum Clarke (id: s3416236) assessment 1, id hub

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Page 1: Callum Clarke (id: s3416236) assessment 1, id hub

Callum Clarke’s ID Hub

http://flavors.me/clcla08#_

Page 2: Callum Clarke (id: s3416236) assessment 1, id hub

ONLINE PRESENCE

Who Do I want to be professionally online?

Online, I want to become a regular art blogger, posting both inspirational images and my own work to blogs, Flickr and Vimeo. I hope that i can create my own presence as a unique artist who uses social media as a tool rather than a necessity to be professionally recognised.

Who am I Online?

I use the online world as inspiration and reference for my own work both as an advertising student and as an artist. I find myself reposting and blogging about other artists, especially musical talent, using many different sources such as StumbleUpon, Tumblr and of course YouTube to seek what interests both large and small audiences.By Trying to appreciate and comment on many different artists, I want to gain the knowledge and inspiration that I can use to portray in my works, which often have links to social media and modern news topics...

Page 3: Callum Clarke (id: s3416236) assessment 1, id hub

Professional IdentityPOSITIONING:

I hope to inspire through art, both young creative professionals and students to mould their own experiences into something unique, meaningful and beautiful or compelling and thought provoking.

VALUE PROPOSAL:

Coming from a background of fine art and psychology, I have a keen eye when it comes to pop culture and have the skills to create something unique which appeals to a wider social community and share the things that inspire me to do so.

MY BRAND NARRATIVE:

My name is Callum Clarke and i am an artist and advertising student based in Melbourne, Australia. Coming from the background of undergraduate Arts Bachelor majoring in psychology and fine art, i developed knowledge about people and history, skills and theory which helped me to forge the creative persona that i wish to portray professionally and socially in my life. I am now completing a Master of Advertising in the hope of becoming an art director who inspires thought, emotion and passion in whoever i need to speak to. I am both strongly visual and auditory in my interests, never being far from a set of speakers or pencil and paper.

Page 4: Callum Clarke (id: s3416236) assessment 1, id hub

PICTURES SPEAK LOUDER: BLOG

Links On Next Page

Page 5: Callum Clarke (id: s3416236) assessment 1, id hub

PICTURES SPEAK LOUDER: SOME LINKS

DIPLOMATIC COCKTAIL PARTY: http://callumclarke.wordpress.com/2013/08/29/the-afterparty-a-diplomatic-hangover/

BAUMAN’S FROM PILGRIM TO TOURIST: http://callumclarke.wordpress.com/2013/08/29/tourists-and-pilgrims-in-the-21st-century/

SOCIAL MEDIA PLATFORMS: http://callumclarke.wordpress.com/2013/08/30/social-media-platform-tumblr/

Page 6: Callum Clarke (id: s3416236) assessment 1, id hub

TWITTER FEED: #GLOCO13, #QANDA

twitter.com/clcla08

Page 7: Callum Clarke (id: s3416236) assessment 1, id hub

TWITTER/STORIFY FEED: #GLOCO13

v

https://twitter.com/clcla08

Page 8: Callum Clarke (id: s3416236) assessment 1, id hub

PLATFORMS

FLICKRWORDPRESS

VIMEO STORIFY

TWITTER

FLAVORS.ME