Case Econ08 Ppt 04

© 2007 Prentice Hall Business Publishing Principles of Economics 8e by Case and Fair

Prepared by:

Fernando & Yvonn Quijano

4Chapter

Demand and SupplyApplications

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Chapter Outline

4Demand and SupplyApplications

The Price System: Rationing and Allocating ResourcesPrice RationingConstraints on the Market and Alternative Rationing MechanismsPrices and the Allocation of ResourcesPrice Floors

Supply and Demand Analysis: An Oil Import FeeSupply and Demand and Market EfficiencyConsumer SurplusProducer SurplusCompetitive Markets Maximize the Sum of Producer and Consumer SurplusPotential Causes of DeadweightLoss from Under- and Overproduction

Looking Ahead

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THE PRICE SYSTEM: RATIONINGAND ALLOCATING RESOURCES

price rationing The process by which the market system allocates goods andservices to consumers when quantity demanded exceeds quantity supplied.

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FIGURE 4.1 The Market for Lobsters

PRICE RATIONING

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When supply is fixed or something for sale is unique, its price is demand determined. Price is what the highest bidder is willing to pay. In 2004, the highest bidder was willing to pay $104.1 million for Picasso’s Boy with a Pipe.

The adjustment of price is the rationing mechanism in free markets. Price rationing means that whenever there is a need to ration a good—that is, when a shortage exists—in a free market, the price of the good will rise until quantity supplied equals quantity demanded—that is, until the market clears.

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FIGURE 4.2 Market for a Rare Painting

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CONSTRAINTS ON THE MARKET AND ALTERNATIVE RATIONING MECHANISMS

On occasion, both governments and private firms decide to use some mechanism other than the market system to ration an item for which there is excess demand at the current price.

Regardless of the rationale, two things are clear:

1. Attempts to bypass price rationing in the market and to use alternative rationing devices are much more difficult and costly than they would seem at first glance.

2. Very often, such attempts distribute costs and benefits among households in unintended ways.

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Oil, Gasoline, and OPEC

price ceiling A maximum price that sellers may charge for a good, usually set by government.

FIGURE 4.3 Excess Demand (Shortage) Created by a Price Ceiling

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queuing Waiting in line as a means of distributing goods and services: a nonprice rationing mechanism.

favored customers Those who receive special treatment from dealers during situations of excess demand.

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Even when trading coupons is declared illegal, it is virtually impossible to stop blackmarkets from developing. In a black market, illegal trading takes place at market-determined prices.

ration coupons Tickets or coupons that entitle individuals to purchase a certain amount of a given product per month.

black market A market in which illegal trading takes place at market-determined prices.

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NCAA March Madness: College Basketball’s National Championship

FIGURE 4.4 Supply of and Demand for a Pair of Final Four Tickets in 2003

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No matter how good the intentions of private organizations and governments, it isvery difficult to prevent the price system from operating and to stop willingness topay from asserting itself. Every time an alternative is tried, the price system seems tosneak in the back door. With favored customers and black markets, the final distributionmay be even more unfair than that which would result from simple price rationing.

There are many ways to dealwith the excess demand topremiere sporting events such as the NCAA finals, but it is hard to keep tickets from those who are willing to pay high prices. Syracuse played Kansas in the NCAA championship game in 2003.

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PRICES AND THE ALLOCATION OF RESOURCES

Price changes resulting from shifts of demand in output markets cause profits to rise or fall. Profits attract capital; losses lead to disinvestment. Higher wages attract labor and encourage workers to acquire skills. At the core of the system, supply, demand, and prices in input and output markets determine the allocation of resources and the ultimate combinations of things produced.

Thinking of the market system as a mechanism for allocating scarce goods and services among competing demanders is very revealing, but the market determines much more than just the distribution of final outputs. It also determines what gets produced and how resources are allocated among competing uses.

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PRICE FLOORS

price floor A minimum price below which exchange is not permitted.

minimum wage A price floor set under the price of labor.

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SUPPLY AND DEMAND ANALYSIS:AN OIL IMPORT FEE

The basic logic of supply and demand is a powerful tool of analysis.

FIGURE 4.5 The U.S. Market for Crude Oil, 1989

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SUPPLY AND DEMAND ANDMARKET EFFICIENCY

CONSUMER SURPLUS

consumer surplus The difference between the maximum amount a person is willing to pay for a good and its current market price.

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FIGURE 4.6 Market Demand and Consumer Surplus

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PRODUCER SURPLUS

producer surplus The differencebetween the current market price and the full cost of production for the firm.

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FIGURE 4.7 Market Supply and Producer Surplus

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COMPETITIVE MARKETS MAXIMIZE THE SUM OF PRODUCER AND CONSUMER SURPLUS

FIGURE 4.8 Total Producer and Consumer Surplus

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deadweight loss The net loss of producer and consumer surplus from underproduction or overproduction.

FIGURE 4.9 Deadweight Loss

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POTENTIAL CAUSES OF DEADWEIGHT LOSS FROM UNDER- AND OVERPRODUCTION

When supply and demand interact freely, competitive markets produce what people want at least cost, that is, they are efficient.

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black marketconsumer surplusdeadweight lossfavored customersminimum wageprice ceiling

price floorproducer surplusprice rationingqueuingration coupons

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Case Econ08 Ppt 04