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Applied Applied CommunicationsCommunications
Letter Writing
Business LettersBusiness LettersParts of Letter
StylesPunctuation
Types of Letters
Things to Keep in MindThings to Keep in MindWhen you write a business letter you must
assume that your audience has short time in which to read it, and even then your letter will probably only be skimmed. Your reader will want They want you to get to the bottom line:
What is your point? How should they respond?
Writing that is too formal can alienate some readers, while being too casual may come across as insincere or unprofessional
First ImpressionsFirst Impressions
In most cases, the business letter will be the first impression that you make on someone.
Though business writing is less formal than it used to be, you should still try to make sure that letter's content is clear and that you have proofread it carefully.
Watch Out for Watch Out for MisunderstandingsMisunderstandings
• The best business letters are clearly written with messages that cannot be misunderstood
• Business letters should be clear and to the point, but should not to be too blunt or have too many short choppy sentences in a row
Where to begin?Where to begin?
• Determine the purpose of your business letter. Is it to answer a question? To request something? To respond to something?
• Make a list of what your letter will request/ respond to. Try to make this list thorough because it can be used as an outline for your letter.
• Think about how you would like the reader of your letter to respond. Write this down as well.
Write Effective Business Write Effective Business LettersLetters
in a Variety of Situationsin a Variety of SituationsTypically used for external communication
• Inquiry• Sales• Order• Collection• Claim• Adjustment• Acknowledgment
Business LettersBusiness LettersParts of a
Business Letter Writer’s address (often on letterhead—do not include writer’s
name) Date Inside address (name, title, and address of receiver) Salutation (followed by a colon) Body of the letter Complimentary close (“Sincerely” is best) Writer’s signature Writer’s name and title beneath signature Enclosure line, if necessary
Business Letters—Business Letters—Full Block StyleFull Block Style
• Full block style is most common format today• Every line begins at the left margin• Single-spaced throughout; double-
spaced between blocks of print; quadruple-spaced for writer’s signature
Business LettersBusiness LettersBlock style letters—
ALL parts of the letter begin at the LEFT margin
Business LettersBusiness LettersReturn Address
DateInside Address
SalutationBody
Complimentary CloseTypewritten Signature
Business LettersBusiness LettersFormatting
4 returns between the date and inside addressDS between the inside address and salutationDS between the salutation and the bodyDS between the body and the complimentary
close4 returns between the complimentary close &
typewritten signatureReference initials (if needed) are a DS below
the typewritten signature
Business Letters—Business Letters—Three-Part OrganizationThree-Part Organization
Brief introductory paragraph—establishes context and states the letter’s purpose
Middle section—conveys the content of the message
Brief concluding paragraph—requests action, thanks the reader, or provides additional information
Business Letters—Business Letters—Style and ToneStyle and Tone
As per your request Attached please find In lieu of Please be advised that X Pursuant to our agreement Until such time as We are in receipt of We regret to advise you
that X
As you requested Here is Instead of X As we agreed Until We have received Regrettably, X
Instead of a cliché like… Write this instead…
Business LettersBusiness Letters
Open
Mixed
Punctuation
Business LettersBusiness LettersMixed Punctuation—
Colon follows the salutation
Comma follows the complimentary close
Business LettersBusiness Letters
Block Open
Punct
uatio
n