AGENDA

1. Introduction

2. What is COMM in @

3. Social Media

4. Psychology of marketing in SM

5. How to organize promo tables

6. Why do we need media partners & how to use it

7. Current state of promotion of projects in LC

8. Brand Principles

COMM

External

Off-line

On campus Off campus

On-line

Internal

Any ability to communicate with potential interns

or other LCs

• Видео 1

• Current state – is not correct, it’s already don’t work

• We need not just inform audience, we need to interact with it

SMM

B E F O R E N O W

Create a “man” with

whom I would to

have a

friendship, but no

sex!

• Table

• More than 1 AIESECer!!! on promo table (1 AIESECer can't work effective on promo

table coz it’s hard for him to inform a lot of people) Better if it will be 3 AIESECers

(because of the concept)

• Posters (your table should be decorated with posters)

• Flyers

• Pens

• National Application forms

• Letter from the administration of university that you have the rights to provide this

promotable

• Check list for people who want to get information about AIESEC events by sms or e-

mail. This will helps you to gather informational about potential members or TA for

your future events.

• Name, surname, cell phone, e-mail, University, faculty, year of study, issue

• Laptop with @ video or presentation

• Projector

• AIESEC T-shirts for guys who are on promo table

• AIESEC banner

• Sheet of paper with Questions and Answers about AIESEC (for @ers on promo

table)

• Printed with a big letters time and place of next presentation which is standing!!! (not

lying!!)

• Brain and smile!!!!!!!!

?

The main goal of your promo-table is to invite

people for your presentation. If they don’t

have enough time for it – ok, you can explain

them briefly and they can fill in the

application form if they are really interested.

Or just give them some MM with your web-site

mentioned as they will be able to read about us

on our web-site and fill in on-line application

form.

MOSES

# of application forms

filled;

# of participants who gave

their contacts (e-mails)

AF’s