1

Community is King.The new power of communities

in knowledge creation and transfer.

Marcus Birkenkrahe Berlin School of Economics

and Law

2

Knowledge management is relationship work ...

3

… rather than a form of engineering ...

4

...or an elevated maintenance service for data spaces devoid of humans.

5

It is no longer about the “nuggets”, it's about daily work.

6

“Knowledge is betweenpeople in an organisation and has to do with the quality of relationshipsin that organisation.”Ralph Stacey

7

Networking leads to loss of power of thetraditional knowledge elites.

8

New MediaKiss of Death

or Kiss of Love

For Publishers?

New MediaKiss of Death

or Kiss of Love

For Publishers?

9

Find new ways of communicationinstead of running behind old ones.

Find new ways of communicationinstead of running behind old ones.

10

“Why can't we turn everybody into being both a learner and a teacher? Nothing clarifies ideas better than explaining

them to others.”John Seely Brown

“Why can't we turn everybody into being both a learner and a teacher? Nothing clarifies ideas better than explaining

them to others.”John Seely Brown

11

Wikis + Blogs = DistributedInformation

Management.

Wikis + Blogs = DistributedInformation

Management.

12

Learn from Indies: Content

is becoming more fuid.

Learn from Indies: Content

is becoming more fuid.

13

The desire forself presentation

turns intoself publication.

The desire forself presentation

turns intoself publication.

14

“Watch your step. Safety First.” is

Monkey Business.

“Watch your step. Safety First.” is

Monkey Business.

15

Kindle: a new device for more more privileged consumption.

Not “the future of the book”.

Kindle: a new device for more more privileged consumption.

Not “the future of the book”.

16

Virtuelle 3D worlds:disruptive

technologies thatare only growing

up now.

Virtuelle 3D worlds:disruptive

technologies thatare only growing

up now.

17

Thanks and practicewhat you preach!*

Thanks and practicewhat you preach!*

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* see me on