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What's the equation for aggregate demand? Aggregate Demand (AD) = ? + ? + ? + (? - ?) On your mini whiteboards……

Consumption as part of Aggregate Demand

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Page 1: Consumption as part of Aggregate Demand

What's the equation for aggregate demand?

Aggregate Demand (AD) =

? + ? + ? + (? - ?)

On your mini whiteboards……

Page 2: Consumption as part of Aggregate Demand

What's the equation for aggregate demand?

Aggregate Demand (AD) =

C + I + G + (X-M)

Page 3: Consumption as part of Aggregate Demand
Page 4: Consumption as part of Aggregate Demand

Lesson Objectives:

1)You will all show understanding for what consumption entails.

2)You should be to identify what influences consumption.

3)You could choose consumption as an evaluative tool in relation to AD.

Page 5: Consumption as part of Aggregate Demand

Consumption is …..Put these words in the correct order to define consumption.

time. on the of periodand a consumer spending

goods over services

L.O 1) You will all show understanding for what consumption entails.

Page 6: Consumption as part of Aggregate Demand

Consumption is …..The spending on consumer goods and services over a period of time.

L.O 1) You will all show understanding for what consumption entails.

Page 7: Consumption as part of Aggregate Demand

Consumption is SPENDING on …

GoodsServices

Durable goodsNon – durable

goods

L.O 1) You will all show understanding for what consumption entails.

Page 8: Consumption as part of Aggregate Demand

Consumption is SPENDING on …

GoodsServices

Durable goodsNon – durable

goodsHaircutChocolate

barWashing powder CarT.V

L.O 1) You will all show understanding for what consumption entails.

Page 9: Consumption as part of Aggregate Demand

The consumption function

There are a number of factors that determine how much a household consumes.

Consumption & these factors = the consumption function Most important factor – disposable income.

L.O. 2: You should be to identify what influences consumption.

Factors influencing

consumption

Page 10: Consumption as part of Aggregate Demand

The consumption function

There are a number of factors that determine how much a household consumes.

L.O. 2: You should be to identify what influences consumption.

Factors influencing

consumptionIncome

Wealth- Physical (houses, cars,

furniture)- Monetary (cash, money in

bank, stocks, shares, pensions)

Inflation

Interest rates

Availability of creditExpectations

Composition of households

Page 11: Consumption as part of Aggregate Demand

Disposable Income Most important factor – disposable income.

L.O.3: You could choose consumption as an evaluative tool in relation to AD.

Example:

Suzie earns £1000 a month in 2014, due to 2015 salary increases at her company she earns £1200 a month. Economic theory predicts that the consumption of her household will rise.

But – how much will it rise? This measurement is the Marginal propensity to consume (MPC).

Page 12: Consumption as part of Aggregate Demand

Marginal Propensity to Consume

L.O. 3:You could choose consumption as an evaluative tool in relation to AD.

Example: Suzie earns £1000 a month in 2014, due to 2015 salary increases at her company she earns £1200 a month.

Marginal propensity to consume (MPC) = change in consumption

-------------------------------------

change in income

If the £200 rise in income leads to £150 rise in consumption:

MPC = 150 -------- = 0.75 200

For the economy as a whole the MPC is likely to be positive but less than 1.

Page 13: Consumption as part of Aggregate Demand

Marginal Propensity to Consume

L.O.3: You could choose consumption as an evaluative tool in relation to AD.

Question 1: Bob earns £2000 a month in 2014, due to 2015 salary increases at his company he earns £2500 a month.

Question 2Harry earns £550 a month, he has a salary increase of £100.

Question 3Penny and Ken have a combined income of £3000 a month, Ken has a pay increase of £400 a month.

Question 4Hardeep earns 10% more a month on an average income from his market stall of £1500.

£100 not spent in all cases.

Page 14: Consumption as part of Aggregate Demand

Average Propensity to Consume

APC measures the average amount spent on consumption out of total income.

Example: if total disposable income (y) in an economy were £100 billion and consumption (c) were £90 billion then APC would be –

90---- = 0.9 100

In a developed economy APC is likely to be less than 1 because consumers will also save part of their earnings.

Page 15: Consumption as part of Aggregate Demand

To summarise – consumption so far…

On your post it note write …

1)Define consumption2)The factors that influence it3)MPC4)APC

Try to complete without looking at notes….