Craig Thomler on Government 2.0 in Australia

Gov 2.0 in AustraliaGov 2.0 in Australia

Presented by Craig ThomlerPresented by Craig Thomler

October 2010October 2010

Gov 2.0Gov 2.0in Australiain Australia


Who am I?Who am I?


What is the role of government?What is the role of government?

To manage, preserve and grow our collective wealthTo manage, preserve and grow our collective wealth

To serve the community (through our Ministers)To serve the community (through our Ministers)

To make real and positive change in peoples' livesTo make real and positive change in peoples' lives

To empower communities and individuals to do this for To empower communities and individuals to do this for themselvesthemselves

To continually improve how we serve and empowerTo continually improve how we serve and empower


You are all change agentsYou are all change agents


TodayToday

• What is Gov 2.0What is Gov 2.0• The landscape - Internet use in AustraliaThe landscape - Internet use in Australia• The medium - social media's importanceThe medium - social media's importance• The guidance - across Australian governmentThe guidance - across Australian government• The activity - Examples of Gov 2.0 The activity - Examples of Gov 2.0


Gov 2.0 represents a fundamental shift in the culture and Gov 2.0 represents a fundamental shift in the culture and implementation of government,implementation of government,

toward an open, collaborative, cooperative arrangement,toward an open, collaborative, cooperative arrangement,

wherever possible including open consultation, open data, wherever possible including open consultation, open data, shared knowledge, mutual acknowledgment of expertise, shared knowledge, mutual acknowledgment of expertise, mutual respect for shared values and an understanding of how mutual respect for shared values and an understanding of how to agree to disagree. to agree to disagree.

Technology and social tools are an important part of this Technology and social tools are an important part of this change but are essentially an enabler in this process. change but are essentially an enabler in this process.

What is Gov 2.0What is Gov 2.0

Source: http://groups.google.com.au/group/gov20canberra


Where is Gov 2.0 happening?Where is Gov 2.0 happening?

AustraliaAustralia

United StatesUnited States

United KingdomUnited Kingdom

ChinaChina

IranIran

BrazilBrazil

KenyaKenya

New ZealandNew Zealand

BrazilBrazil

RussiaRussia

EstoniaEstonia

DenmarkDenmark

UruguayUruguay

MaldivesMaldives

CanadaCanada

MexicoMexico

SpainSpain

LatviaLatvia

SwedenSweden

NigeriaNigeria

OmanOman

Papua New GuineaPapua New Guinea

JapanJapan

South KoreaSouth Korea

SwitzerlandSwitzerland

UkraineUkraine

MongoliaMongolia

ChileChile

EgyptEgypt

BoliviaBolivia

VietnamVietnam

IrelandIreland

PortugalPortugal

FinlandFinland

PolandPoland

TurkeyTurkey

SingaporeSingapore

Hong KongHong Kong

EcuadorEcuador

PhilippinesPhilippines

LiechtensteinLiechtenstein

South AfricaSouth Africa

MaltaMalta

BelgiumBelgium

Saudi ArabiaSaudi Arabia

Czech RepublicCzech Republic

HaitiHaiti

United Arab EmiratesUnited Arab Emirates

MalaysiaMalaysia

NorwayNorway

IsraelIsrael

The NetherlandsThe Netherlands

Saudi ArabiaSaudi Arabia

GermanyGermany

LithuaniaLithuania

MoroccoMorocco


What can Gov 2.0 be used for?What can Gov 2.0 be used for?

Listen – to the community (and staff)Listen – to the community (and staff)

Inform – hard-to-reach audiencesInform – hard-to-reach audiences

Consult – communitiesConsult – communities

Involve – groups and individualsInvolve – groups and individuals

Collaborate – on services and policiesCollaborate – on services and policies

Empower – communities to do it themselvesEmpower – communities to do it themselves


But first – name this network….But first – name this network….

• Allowed near-instantaneous transmission of news and Allowed near-instantaneous transmission of news and information around the worldinformation around the world

• Connected people globally, allowing them to maintain long-Connected people globally, allowing them to maintain long-distance social and professional relationships as never beforedistance social and professional relationships as never before

• People did business deals using itPeople did business deals using it

• People met, fell in love and got married using itPeople met, fell in love and got married using it

• It was used to catch murderers and command armiesIt was used to catch murderers and command armies

• Conmen used it to solicit money and run scamsConmen used it to solicit money and run scams

• It forced gaming and finance industries to reinvent themselvesIt forced gaming and finance industries to reinvent themselves

• It destroyed many industries, and created new onesIt destroyed many industries, and created new ones


Samuel Morse’s electric telegraph (1838)Samuel Morse’s electric telegraph (1838)

http://en.wikipedia.org/wiki/File:Samuel_morse_telegraph.jpg


The electric TelegraphThe electric Telegraph

First used to catch a murderer in the UK in 1837:First used to catch a murderer in the UK in 1837:

A MURDER HAS GUST BEEN COMMITTED AT A MURDER HAS GUST BEEN COMMITTED AT SALT HILL AND THE SUSPECTED MURDERER SALT HILL AND THE SUSPECTED MURDERER WAS SEEN TO TAKE A FIRST CLASS TICKET TO WAS SEEN TO TAKE A FIRST CLASS TICKET TO LONDON BY THE TRAIN WHICH LEFT SLOUGH LONDON BY THE TRAIN WHICH LEFT SLOUGH AT 742 PM HE IS IN THE GARB OF A KWAKER AT 742 PM HE IS IN THE GARB OF A KWAKER WITH A GREAT COAT ON WHICH REACHES WITH A GREAT COAT ON WHICH REACHES NEARLY DOWN TO HIS FEET HE IS IN THE LAST NEARLY DOWN TO HIS FEET HE IS IN THE LAST COMPARTMENT OF THE SECOND CLASS COMPARTMENT OF THE SECOND CLASS COMPARTMENT COMPARTMENT


Internet use in AustraliaInternet use in Australia


Source: http://about.sensis.com.au/DownloadDocument.ashx?DocumentID=295

Australia’s internet experienceAustralia’s internet experience


Nielsen Online says Australians spent 6 hours and Nielsen Online says Australians spent 6 hours and 25 minutes using social media sites in February 25 minutes using social media sites in February 2010, 2 minutes less than Italians and more than the 2010, 2 minutes less than Italians and more than the British, Americans, Spanish, Germans or Japanese.British, Americans, Spanish, Germans or Japanese.

Melanie Ingrey, Research Director for Nielsen’s Melanie Ingrey, Research Director for Nielsen’s online business:online business:“Incredibly, nearly nine in 10 (86%) of Australian’s “Incredibly, nearly nine in 10 (86%) of Australian’s online are looking to their fellow Internet users for online are looking to their fellow Internet users for opinions and information about products, services opinions and information about products, services and brands”and brands”

Sources: http://mashable.com/2010/03/19/global-social-media-usage/ http://blog.nielsen.com/nielsenwire/global/australia-getting-more-social-online-as-facebook-leads-and-twitter-grows/




Source: http://blog.nielsen.com/nielsenwire/global/australia-getting-more-social-online-as-facebook-leads-and-twitter-grows/


In 2009….In 2009….Key

CreatorsGenerate content

CriticsRespond to content

CollectorsOrganise and vote on information

JoinersConnect in social networks

SpectatorsRead, watch and listen to community-generated content

InactivesNeither create nor consume content

Source: Forrester Social Technographics - http://forrester.com/Groundswell/profile_tool.html


Is social media important Is social media important to Australian government?to Australian government?


Source: Hitwise March 2010 - www.hitwise.com

The government experience – TrendsThe government experience – Trends


Source: Hitwise June 2010 - www.hitwise.com

The government experience – TrendsThe government experience – Trends


• Over 250 online consultations (more than 180 through one Over 250 online consultations (more than 180 through one company – Bang the Table)company – Bang the Table)

• Over 240 Departmental Twitter accountsOver 240 Departmental Twitter accounts• Over 50 agency blogs (all levels of government)Over 50 agency blogs (all levels of government)• Over 30 agencies using YouTubeOver 30 agencies using YouTube• Over 25 Facebook pagesOver 25 Facebook pages• Three mash-up competitions so far (Federal, NSW & Vic)Three mash-up competitions so far (Federal, NSW & Vic)

• Over 50 Federal parliamentarians using Twitter including Over 50 Federal parliamentarians using Twitter including Prime Minister, Opposition Leader plus many state and local Prime Minister, Opposition Leader plus many state and local members, including 5 state Premiers members, including 5 state Premiers

Australian Gov 2.0 in actionAustralian Gov 2.0 in action




Click on the images above to visit each website



Gov 2.0 outside government….Gov 2.0 outside government….For the Federal election alone!

ABC Campaign Pulse Google Student Voice

ACF environment election scorecard MyPolitician

Aussies vote

Australia2 Our Say

Buzzelection Politics Brief

EFA Election guide SMH Vote-a-matic

Election10 The Social Election 2010

Election Blackout Twit worm

Election leaflets Visual Democracy

ElectionWIRE What Do You Think

Google Federal Election 2010 mapSource: http://government20bestpractices.pbworks.com/Australian+election-related+sites

NTEU higher education scorecard


Guidance for use of Gov 2.0 Guidance for use of Gov 2.0 and social media in the and social media in the Australian governmentAustralian government


APSC Circular 2009/6APSC Circular 2009/6: Protocols for online media participation: Protocols for online media participation

Gov 2.0 Taskforce Final ReportGov 2.0 Taskforce Final Report accepted by the accepted by the Australian Australian Government in their responseGovernment in their response

MAC Innovation Report – MAC Innovation Report – Empowering change: Fostering Empowering change: Fostering innovation in the Australian Public Serviceinnovation in the Australian Public Service

Secretary PM&C –Secretary PM&C –Ahead of the Game: Ahead of the Game: Blueprint for the Blueprint for the Reform of Australian Government AdministrationReform of Australian Government Administration

Freedom of Information Amendment (Reform) Act 2010 and Freedom of Information Amendment (Reform) Act 2010 and Australian Information Commissioner Act 2010 Australian Information Commissioner Act 2010

Open Government DeclarationOpen Government Declaration Guidance on Creative Commons licensingGuidance on Creative Commons licensing

Federal guidanceFederal guidance


Examples of Gov 2.0Examples of Gov 2.0






Click on the images above to visit each website


Education

Craig Thomler on Government 2.0 in Australia