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Cross-cultural communication is gaining importance day by day due to globalization.
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By : Alok kumar singh PONDICHERRY UNIVERSITY
Cross- cultural communications
Culture is the arts elevated to a set of beliefs---Tom Wolfe
Culture is the lens through which we view the world
What is culture?• Culture.
visible
Cultural differences
Communication styles
Attitudes towards conflict
Decision making styles
Approaching to knowing
unvisible
Beliefs
Values
Expectation
Attitudes
communication
Communication is the sending of message from a source to a receiver with the least possible loss of meaning .
The speaker sends a messages that is in some kind of code . The listener decodes the messages and responds thereby giving the speaker feedback
Why cross culture is important ?
Globalization
Business opportunities
Job opportunities
Sharing of views and ideas
Talent improvisation
An understanding of diverse market
Context cultures
Low context cultures---cultures that rely heavily on words to convey meaning in communication .
High context culture---cultures that rely heavily on non-verbal and subtle situational cues in communication .
JapaneseArabs Latin AmericansIitaliansBritishFrenchNorth americansScandinavians Germans Swiss
Eye
In some cultures, looking people in the eyes is assumed to indicate honesty and straightforwardness , in others it is seen as challenging and rude .
In Arab culture too little eye contact is regarded as disrespectful .
In English culture certain amount of eye contact is necessary but too much makes people uncomfortable
In South- Asian countries direct eye contact is regarded aggressive & rude .
Gestures
U S = O K JAPAN = MONEY
RUSSIA = ZERO
BRAZIL = INSULT
Welcome topics during conversation
Indonesia – family, travel, sports, local cuisine
Germany – sports, politics,current events, beer.
Blocks to cultural communication
Discrimination-differential treatment of an individual due to minority status ;actual & percieved
Stereotyping—Generalizing about a person while ignoring presence of individual differences
Continued-----
Tone difference-Formal tone change becomes embarrassing & off-putting in some cultures.
Cultural imposition-
Skills to overcome differences
To handle yourself ,use your head To handle others ,use your heart.
Continued---
Respect differences while working together
Continued---
Building trust across cultural differences
Connecting people
Precautions in cross- cultural communication
1. Slow down2. Separate question3. Use easy words4. Write it down5. Be supportive 6. Check meaning7. Avoid Slang8. Watch the humour9. Avoid negative question10. Maintain etiquette