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CROSSMEDIA STORYTELLING AND GAME DESIGN
Drew Davidson
A LITTLE BIT ABOUT ME
SKETCHNOTE OVERVIEW
@wilg
CROSSMEDIA
Transmedia Henry Jenkins
Fictional Universes Storytelling
Game Design Interactivity
TRANSMEDIA
Storytelling across Multiple forms of Media Multimodal Representations Various Entry Points Social Authorship Franchise, Marketing, Native
ACROSS MEDIA
Books, Comics, Movies, TV, Web, Games, Mobile, Toys, Music, etc.
Transparency, Ubiquity Ethics, Literacy Tentpoles and Rabbit Holes Story Tree
TRANSPARENCY | UBIQUITY
Fitting into Our Lives Distributed All around Us Easy to Use Cloud Media Snackable
ETHICS | LITERACY
Privacy & Freedom IP and CC Open Source Read/Write
TENTPOLE
Central Media Experience Supports all other Media
RABBIT HOLE
Entry Point into Fictional Universe Down into the Story
STORY TREE
Trunk Heart of the Tale
Branches Inter-related Threads
ENGAGEMENT
Connection Reading=Writing Fans Post-Secret
PROMISES
Ownership Read-Write Fan Fiction Avatars
PROBLEMS
Spoilers FAQs IP Messy
FICTIONAL UNIVERSES
Star Wars Matrix Lost Buffy Myst One Life to Live Cathy’s Book Lost Zombies
STAR WARS
Expanded Universe Databank
MATRIX
LOST
BUFFY
MYST
ONE LIFE TO LIVE
CATHY’S BOOK
LOST ZOMBIES
GAME DESIGN
Alternate Reality Games Active Interactivity, Narrative Agency Interest Curves and Flow Procedural and Interactivity Gamepocalypse Goals and Glue
ARGS
Blur the Line between Game/Fiction and Reality Explore the World
INTEREST CURVES
FLOW
PROCEDURAL
INTERACTIVITY
GAMEPOCALYPSE
Gamification Funware
MSG Secret Sauce Make it Seem Game-like
Gameful Spirit of Games
GOALS AND GLUE
Threads across and between Media Connections Throughline Purposes for Deeper Engagement
POKEMON
ENTERTAINMENT TECHNOLOGY CENTER
LUDIC NARRANS
Homo Ludens +
Homo Narrans =
Ludic Narrans Playful Stories
CROSS MEDIA
stories in between narratives and mediums @ play
Cross-Media Communications the Art of Creating Integrated Media Experiences
http://etc.cmu.edu/etcpress/
QUESTIONS?