www.cisv.org

Web page – coming soon

http:// resources.cisv.org

PR Tools & Needs

www.cisv.org

CISV Public Relations Guide

• Planning• PR Leader for your NA/Chapter• Communicating your news• Know your audience• Working with media• Report Results• Resources

www.cisv.org

CISV Crisis Management Guide• How to handle the practical side of crisis situations• Communicating

– The facts of the crisis, BEFORE & AFTER– How you are dealing with it, many people have an

interest

Templates, tools, checklists and reference materials

www.cisv.org

QUIZ

• What is the name of the Guide to Communicating CISV

• Name the 4 content areas

• Name 3 facts to consider about public speaking

• Name the programme• Local communities are reflections of the wider world• Go out , find out, help out• Peace Education is a global movement• Young People learn when given the chance to lead• Our cultures begin in our homes• Early life experiences shape the way we see the world

www.cisv.org

Just SayingAn easy guide to communicate CISV

in clear simple wordsHelps us to explain why we do what we doWill helps you inspire your audience

The Golden CircleWhy: CISV Vision, purpose & PrinciplesHow: Peace Education Content approach, research &

partnershipsWhat: Chapters, Programmes & JB

Tips & Suggestions for active communication

PR Tools

www.cisv.org

www.cisv.org

Quiz

• How many fonts?

• Name at least 2 fonts

• Font for the web?

• CISV Mission

• One name at least one Purpose & Principle

• What is the name of CISV’s Brand Guidelines

• The CISV logo can be display without the tagline “Building Global Friendship”

www.cisv.org

Looking Good

CISV’s Brand Guidelines- A familiar look & feeling- Fonts, Logo, brands, colors- Images, photos, t-shirts- Taking care of our brand & our

reputation

www.cisv.org

Activate Magazine

- CISV’s brand new annual magazine

- Celebrates creative community partnerships worldwide

- Inspires us to do more of what we do

www.cisv.org

www.cisv.org

PR Activities- Using Diversity in recruitment

Educational Materials-Big Ed: CISV methodology and approach-Passport: Pocket guide to Peace Education

- How to use Passport for your PRFundrasing guide

Best Practices from other Nas/Chapters

Others

www.cisv.org

Final TipsDedicate, time, effort and planning to develop your communications, messages, events, presentations etc..

Have an annual plan and always have a plan in place of how you will communicate and who will do the communications

A high profile means better recruitment & retention and facilitates fund raising

Send press releases & communication out well in advance

Define responsibilities and a spokesperson

www.cisv.org

Denise Farrar <denise.farrar@int.cisv.org>

Send Photos to :

Americas PR Advisors:

Cynthia Canas – cycaes@gmail.com

Daniel Edelshaim – edelshaim@gmail.com

www.cisv.org

Needs of your NAs / Chapters

 Priority Needs per Quarter

COUNTRY AMJ JAS OND

Argentina  1:1 Basic PR Training    

Brazil      

Colombia      

Costa Rica      

Ecuador      

El Salvador      

Honduras      

Guatemala      

Mexico      

Peru