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By Efrah Vistro

Disney institute research

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Page 1: Disney institute research

By Efrah Vistro

Page 2: Disney institute research

About Walter Elias Disney

December 5, 1901 – December 15, 1966

American business magnate, cartoonist, filmmaker,

philanthropist, and voice actor

As a prominent figure within the American animation

industry and throughout the world, he is regarded as a

cultural icon

As a Hollywood business mogul, he and his brother Roy

O. Disney co-founded The Walt Disney Company.

Page 3: Disney institute research

As an animator and entrepreneur, Disney was particularly

noted as a filmmaker and a popular showman, as well as an

innovator in animation and theme park design

He and his staff created various fictional characters including

Mickey Mouse, Donald Duck, and Goofy. Disney himself was

the original voice for Mickey.

He died on December 15, 1966, from lung cancer in Burbank,

California. He left behind a vast legacy, including numerous

animated shorts and feature films produced during his lifetime;

the company, parks, and animation studio that bear his name;

and the California Institute of the Arts (CalArts).

Page 4: Disney institute research

Awards and nominations

He received four honorary Academy Awards

Won 22 Academy Awards from a total of 59 nominations

including a record of four in one year.

More awards and nominations than any other individual in

history.

Disney also won seven Emmy Awards

Page 5: Disney institute research

Early life

He lived most of his childhood in Marceline, Missouri,

where he began drawing, painting and selling pictures to

neighbors and family friends.

At age 16, during World War I, he lied about his age to join

the American Red Cross. He soon returned home, where

he won a scholarship to the Kansas City Art Institute.

There, he met a fellow animator, Ub Iwerks. The two soon

set up their own company.

Page 6: Disney institute research

Start of animation

When Disney returned from France in 1919, he moved

back to Kansas City to pursue a career as a newspaper

artist. His brother Roy got him a job at the Pesmen-Rubin

Art Studio, where he met cartoonist Ubbe Eert Iwwerks,

better known as Ub Iwerks. From there, Disney worked at

the Kansas City Film Ad Company, where he made

commercials based on cutout animation. Around this time,

Disney began experimenting with a camera, doing hand-

drawn cell animation, and decided to open his own

animation business. From the ad company, he recruited

Fred Harman as his first employee.

Page 7: Disney institute research

Early cartoons

Walt and Harman made a deal with a local Kansas City

theater to screen their cartoons, which they called Laugh-

O-Grams.

The cartoons were hugely popular, and Disney was able

to acquire his own studio, upon which he bestowed the

same name

They did a series of seven-minute fairy tales that

combined both live action and animation, which they

called Alice in Cartoonland.

Page 8: Disney institute research

During bankruptcy and afterBy 1923, however, the studio had become burdened with

debt, and Disney was forced to declare bankruptcy.

AFTER:

Disney and his brother, Roy, soon pooled their money and

moved to Hollywood. Iwerks also relocated to California,

and there the three began the Disney Brothers' Studio

Their first deal was with New York distributor Margaret

Winkler, to distribute their Alice cartoons

They also invented a character called Oswald the Lucky

Rabbit, and contracted the shorts at $1,500 each.

Page 9: Disney institute research

Start of Mickey mouse

In 1925, Disney hired an ink-and-paint artist named Lillian

Bounds. After a brief courtship, the couple married.

A few years later, Disney discovered that Winkler and her

husband, Charles Mintz, had stolen the rights to Oswald,

along with all of Disney’s animators, except for Iwerks.

Right away the Disney brothers, their wives and Iwerks

produced three cartoons featuring a new character Walt

had been developing called Mickey Mouse

Page 10: Disney institute research

The first animated shorts featuring Mickey were Plane

Crazy and The Gallopin' Gaucho, both silent films for

which they failed to find distribution.

When sound made its way into film, Disney created a

third, sound-and-music-equipped short called Steamboat

Willie.

With Walt as the voice of Mickey, the cartoon was an

instant sensation.

Page 11: Disney institute research

Characters

In 1929, Disney created Silly Symphonies, which featured

Mickey's newly created friends, including Minnie Mouse,

Donald Duck, Goofy and Pluto.

One of the most popular cartoons, Flowers and Trees,

was the first to be produced in color and to win an Oscar.

In 1933, The Three Little Pigs and its title song "Who's

Afraid of the Big Bad Wolf?" became a theme for the

country in the midst of the Great Depression.

Page 12: Disney institute research

On December 21, 1937, Snow White and the Seven

Dwarfs, the first full-length animated film, premiered in Los

Angeles. It produced an unimaginable $1.499 million, in

spite of the Depression, and won a total of eight Oscars.

During the next five years, Walt Disney Studios

completed another string of full-length animated films,

Pinocchio, Fantasia, Dumbo and Bambi.

Page 13: Disney institute research

Walt Disney studios

In December 1939, a new campus for Walt Disney Studios

was opened in Burbank

A setback for the company occurred in 1941, however,

when there was a strike by Disney animators, many of

them resigned, and it would be years before the company

fully recovered.

During the mid-40s, Disney created "packaged features,"

groups of shorts strung together to run at feature length,

but by 1950, he was once again focusing on animated

features.

Page 14: Disney institute research

More characters

Cinderella was released in 1950

Alice in Wonderland in 1951

Peter Pan 1953

A live-action film called Treasure Island in 1950

Lady and the tramp in 1955

Sleeping beauty in 1959

101 Dalmatians in 1961

Page 15: Disney institute research
Page 16: Disney institute research

Snow white and the seven dwarfs production

The film premiered at the Carthay Circle theatre on 21st

December 1937

The first animated feature in America made in Technicolor

The feature went into full production in 1934

The film

became the

most successful

motion picture

of 1938

Earned over $8

million on its initial

release, the

equivalent of

$134,033,100

today.

Page 17: Disney institute research

Media networks

Media Networks comprise a vast array of broadcast,

cable, radio, publishing and digital businesses across two

divisions-the Disney/ABC Television Group and ESPN Inc

In addition to content development and distribution

functions, the segment includes supporting headquarters,

communications, digital media, distribution, marketing,

research and sales groups.

The Disney/ABC Television Group is composed of The

Walt Disney Company’s global entertainment and news

television properties, owned television stations group, and

radio business

Page 18: Disney institute research

Subsidiaries

ABC Network

Pixar

Marvel entertainment

Disney XD

Dream works studios

Lucasfilm

Radio Disney

ESPN Inc.

Touchstone Pictures

Hollywood records

Page 19: Disney institute research

Company data as at 2013

Chairman and CEO: Bob Iger

Revenue: US$ 45.041 billion

Operating income: US$ 9.620 billion

Net income: US$ 6.136 billion

Total assets US$ 81.241 billion

Employees: 175,000

Page 20: Disney institute research

Box office

Sleeping beauty: Domestic: $51,600,000

Thor: The Dark World earned $206.4 million in North

America and $438.4 million in other markets for a

worldwide total of $644.8 million.

The Lion King earned $422,783,777 in North America and

an $564,700,000 in other territories for a worldwide total of

$987,483,777

Tangled earned $200,821,936 in North America, and

$390,973,000 in other countries, for a worldwide total of

$591,794,936

Page 21: Disney institute research

Parks and resorts

When Walt Disney opened Disneyland on July 17, 1955,

he created a unique destination built around storytelling

and immersive experiences, ushering in a new era of

family entertainment

11 theme parks and 44 resorts in North America, Europe

and Asia, with a sixth destination currently under

construction in Shanghai

Page 22: Disney institute research

Disney interactive

Disney Interactive is one of the world’s largest creators of

high-quality interactive entertainment across all current

and emerging digital media platforms

Products and content released and operated by Disney

Interactive include blockbuster mobile and console

games, online virtual worlds, and No. 1-ranked web

destinations Disney.com and the Moms and Family

network of websites.

Page 23: Disney institute research

My personal favourites

The Lion King (Movie)

Phineas and Ferb (TV show)

Wizards of Waverly place (TV show)

Sonny with a chance (TV show)

Club penguin (Game)

Disneyland Paris (Park & Resort)