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This is a copy of the afternoon breakout session given by District MPRC Chairman James Martin to Club PR Officers and Presidents.
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District 1010 Assembly – MPRC SessionAberdeen Exhibition & Conference Centre
Saturday, 8 May 2010
identify
relationships
communicate
sparks interest
human interest
readership
different
target
select
go with it
G
G
&
club crisis
practicals
• Buy a little time• Think about what you need to do next• Establish the facts• Contact the DG & DMPRCC• Designate a spokesperson for your
Club• Agree a statement of facts• Everyone sticks to the plan of action