Electronic catalogs for mobile platforms

by Oleksandra Moroz

• What is catalog

• E-commerce

• Navigation, types of navigation

• Principles of creating multilevel catalogs

• Examples of navigation in Play Market

• Examples of navigation in ITunes

Agenda

What is a catalog ?

E-commerce

Providing or participating in online marketplaces, which process third-party

business-to-consumer or consumer-to-consumer sales.

Type of devices which use online shoppers

Prom.ua 2014

Navigation, types of navigation

Depends on the name of the range of different types of navigation is:

• linear navigation

• multilevel catalogs

Linear navigation

Multilevel catalogs

Basically, all the catalogs are created on this principles and their

combinations:

• in alphabetical order

• most popular items are first

• in logical order

Principles of creating multilevel catalogs

Example of navigation in Play Market

Example of navigation in App Store

Questions