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EMS Reporter:
capacity building in mass communication for road safety
SUWAPAT APINYANONT
National Institute for Emergency Medicine, THAILAND
(The Global status report on road safety 2015 WHO)
Background:
No.1 Libya = 73.4 death rate per 100,000 pop.
Raised the road safety awareness in the community
by the horizontal communication for road safety prevention.
Objectives:
– This project aimed to establish and practice curriculum on the road safety
communication and capacity building the EMS personnel to raise
community awareness.
Methods:
– We contributed the curriculum as an intervention to capacity building the
EMS personnel to proactive prevention.
– The skill developed curriculum has 2 contents included road safety and
mass communication topics in 3 days training.
– This program aimed to develop mass communication skill to EMS
personnel in communities to communicate the road safety issues in their
communities.
– We selected participant from a high risk area over the country to join this
program.
Results:
The curriculum that integrates 2 contents,
Road safety and Mass communication
We provided 3 from 5 training and 89 participants
1) East : Chonburi province (Sukhumvit road)
2) Central : Samutsongkhram province (Rama2 road)
3) N/E : Nakhon Ratchasima province (Mittraphap road)
4) North : Pitsanuloke province
5) South : Songkhla province
Results:
– 19 documentary reports
shared on the internet and social media network
Messages in Road safety area included…
Crash report
Basic crash analysis
Black spot analysis
Suggestion the traffic accident solution to their community
– All report sent to pool data center to broadcast in national level
ตวัอย่างผลงาน
http://www.
thaiemsinf
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pagev4/sh
ow_page.p
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d=426&aut
o_id=4&To
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http://www.thaie
msinfo.com/aut
opagev4/show_
page.php?topic
_id=432&auto_i
d=4&TopicPk=
ตวัอย่างผลงาน
ตวัอย่างผลงาน
http://www.thaie
msinfo.com/aut
opagev4/show_
page.php?topic
_id=430&auto_i
d=4&TopicPk=
ตวัอย่างผลงาน
http://www.thaie
msinfo.com/aut
opagev4/show_
page.php?topic
_id=419&auto_i
d=4&TopicPk=
ตวัอย่างผลงาน
http://www.th
aiemsinfo.co
m/autopage
v4/show_pa
ge.php?topic
_id=425&aut
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Conclusions:
– The program aims to provide road safety communications consistent with
the context of each community
– EMS personnel vs Journalists Collaboration in road safety
– People in community can communicate about road safety for prevention
by themselves.
– to raise community’s awareness to solve the traffic accident in the
community for the proactive prevention.
• We have to evaluate this project when the training is finished, • In particular, people the community both Senders vs Receivers
and Messages vs Feedback in communication process for develop the curriculum in the future.
Next Step: