Fonts and Colours

BY: Sabah Babamiya

IntroductionUsing the right fonts and colours for the music magazine is very important. This is because the colours and fonts send a message to the audience in a form they can understand. If the audience understand the colours and fonts, then they will be able to know what the message sent was about. The message that the producers try to tell the audience through colours and fonts is, showing what genre the magazine is, showing what age group the magazine is aimed at and showing what gender its aimed to. Producers can do this by using a pink and purple as their colour scheme to show the audience that the magazine is for girls and its for girls aged 6-9. Colours and fonts can convey a lot to the audience as it can determine whether they buy the magazine or not. Fonts that are ridged and have a set structure to them can show the audience that it is for the male audience, who are aged 18+.

FontsSERIF SAN SERIF

Century Franklin Gothic DemiCentury is a old style font. You wouldn’t see this style used very often in magazines. This style font would be used in the old days, as it looks more scripted.

Franklin Gothic Demi is a modern type of font. You would see this style used more often in magazines. It stands out more to the audience in magazines as they are standard and have straight lines. The text is more blocky.

Serif Thin strokes, not very eye catching in a magazine

PlainStrokes are even throughout the letter.

A font that should not be used

Edwardian script- This font should not be used as the audience can not see what is written as soon as they see the masthead of the magazine or the main cover line. It will make the audience not want to buy the magazine as they wont be able to read the font. This font would be inappropriate for my magazine as my genre is rock. This would contradict the genre of my magazine as the text does not match the genre of rock. The genre of rock would have a very bold font and not be very curvy. This font conveys to us that it is more for an older generation, specifically women. Stereotypically women use this type of font more than men. This font would be appropriate for people who still write letters to one another or for a classical music magazine, as this font is portrayed as being elegant and angelic.

Font that should be used

Franklin Gothic Demi Aharoni Impact Britannic Bold Rockwell extra Bold

These are the fonts that should be used in a music magazine. This because they are blocky, standard, and very clear to read. This will help the audience read the text fluently and it will make important information stand out. Magazine producers use these types of fonts for mastheads, titles, main cover line and sub headings.

Hand Written Fonts

Brandley Hand ITCMV BOLITekton pro

The font types below are shown as hand written fonts. These are used to give a human element to the magazine. Usually this type of font is used for a editorial in a magazine. I will be using one of these three fonts in my music magazine in the contents page, where my editorial will be.

Size

Huge font

Small font

The bigger the size the better. This is because it will be clear for the audience to read the text. The text huge text will also catch the audiences attention. The size of the text usually indicates to the audience the importance of it.

ColoursColour is a very important part of producing a magazine. Some colours work together and some colours do not work together. E.g.. Lime green and dark blue don’t go well together. This can come off as being obnoxious towards the audience.

Blue conveys relaxation and happiness.

Red conveys hatred, danger, love, passion, etc.

Green shows relaxation, calmness, and nature.

Rock fillerThis doesn’t work as the colours contradict each other and don’t go well with each other. The colours look awful and seem obnoxious. The colours are opposite each other in the colour wheel which means that they contradict each other. Not many people would buy the magazine if I used these colours together as they are total opposites. These colours and fonts would make me seem like I wasn’t professional. Also, these are not the colours and fonts that are usually seen in a rock music magazine. The colours that are seen in a rock music magazine are black, white and red. They are dark toned colours which represent the genre. They give off a dark vibe whereas, these colours shown give a much happier vibe. This font has a very curvy, girly type of vibe. It would not bring in any rock fans as this font is conveyed to be very girly.

These colours work in these types of magazines

The colours blue and red would work for a car based magazine or a men’s lifestyle magazine. However, the curvy font would work in a classical music magazine. It show cases the elegance that classical music has to it.

Car RageThese colours do not suit the genre of cars. This is because when people are

looking for car magazines they usually look for the colours blue, black, white and red. They are the type of colours that men like and stereotypically men only buy car magazines. A car magazine company would never use this curly, curvy type of font or pink and yellow as their theme. This is too ‘girlish’ for the magazine. Also, these colours are usually aimed at a younger audience as these are bright and eye catching for them. These types of girls can come of to be obnoxious and annoying towards adults. The font screams out childish and girly. These colours and fonts are definitely not what you would expect to see in a car magazine.

These colour work in these types of magazines.

The colour pink and yellow are used in magazines like we love pop, top of the pops and girl talk magazine. These magazine are all aimed at girls who are aged 7-11 years. These magazine are all brightly coloured. Also, top of the pops uses the swirly font to catch their audiences attention.

Magazine colours and fonts

My magazines name is going to be called ‘RISE’. I will be showing some colours and fonts that I may use in my magazine.

RISERISERISE RISE

RISEI might use the font Rockwell, my magazine as it conveys an edgy vibe. The font is quite modern and stands out amongst others.

This type of font is unique and stands out. This font may also be an option for me to use as my masthead. This font is from dafont.com and it is called Rocket pop. It symbolises rock as the text is bold and edgy.

IMPORTANT TEXTThe colour yellow may be used to highlight important text on the front page or it may be used for a puff.

These are some of the colours that I may use in my magazine. These colours are used in rock m magazines mostly as they are dark and deep. However, I have added a red to give the magazine a pop of colour. The masthead may be coloured Red. Also, if I use the colour white I will add a stroke to the text, which will be black, so that the text stands out more. The colour blue adds a pop of colour.

This is a font from a website called Dafont.com. I might use this type of font for my masthead as it symbolises rock and the rebellious background of rock. Also, my masthead may be coloured black, as people who love rock, absolutely love the colour black. This font is called Hard Rock.