Sharondeep Bachra AS Media Mr Fuller

Masthead: As you can identify this masthead features a bold, large and eye catching text. The connotation of this large font style is to grab audiences/readers attention. The colour of the masthead used is recognisable for customers to buy. As well as the masthead itself, Vibe magazine is also a good example of how important mis-en-scene is In terms of conveying a specific genre with magazines.

Mid Shot Image: A mid shot image has been used to; portrait the model on the front covers of the magazine to the viewer/reader. The use of black clothing matches with the background; this therefore makes all 3 colours look professional and calm. Another aspect, the jewellery, fitted cap and harsh face upon the star’s face all represent the genre of hip hip/R&B, which therefore allows the magazine cover to instantly convey the genre effectively towards R&B/Hip hop genre.

The font style on this cover is consistent; the size of the font is the matching and appropriate, this therefore makes the font look consistent and attractive towards readers/consumers.

Colour Scheme: A simple range of colours have been used correctly; black, yellow and white. A calm black background has been used allowing, the masthead and yellow copy (text) to stand out. The connotation of this is to catch the attention of audiences/readers All 3 colours are a consistent font.

Puff: Words on the front cover have been used to boost status; for example, “Exclusive Chris Brown the definitive interview.” This therefore persuades readers to want to buy the magazine as many audiences are a fan of Chris Brown and want to read about him.

Tone: The tone of the front cover is; mature and calm. This cover represents calmness because of the range of calm colours used for example, yellow, white and black. These colours contrast to a sensible appropriate number of colour choice.

The use of Anchorage is excellent, as it reveals a photograph writing link with Drake; being centred right in the middle of the page with the copy (text) down the side which does not overlap him, and shows that Drake is the main story in the magazine.

Mise-en-scene: In terms of mise-en-scene Drake is wearing a black t shirt and a cap, which is one of the representations of Hip-hop/R&B artist.

Sharondeep Bachra AS Media Mr Fuller

Masthead: As you can identify the masthead (the name of the magazine) features a bold, large, thick yellow font; which stands out and attracts audiences/readers. The connotation of this large font style is to grab audiences/readers attention. The use of a bright, eye catching yellow colour; contrasts to attracting audiences. Attention is drawn to the masthead as it is the biggest piece of writing on the front cover.

Image: The image of Ciara is a mid shot of her whole body. The tone of the images creates a sexy look for example; Ciara is looking directly at the camera which maintains direct eye contact between the magazine and the reader. The image of Ciara creating direct eye contact creates a suspicious, interesting look this therefore attracts the reader which will persuade them to buy the magazine. The connotation of this is to draw attention to readers/audiences.

Colour Scheme: A simple range of colours have been used; blue and yellow. A colourful, bright blue, eye catching background has been used allowing; copy (text) to stand out and attract reader’s eyes. The uses of 3 bright, attractive colours are strong contrasting colours. The colours connote a warning sign, which attracts readers to purchase and browse the magazine.

Banners: The text on the front cover stands out as it is on a coloured background. For instance, the bright yellow text stands out over the blue background as the blue background is conspicuous and bright, which therefore makes the text stand out and appear attractive.

Mise-en-scene: The use of mise-en-scene in the image of Ciara creates a sexy, curious look of Ciara in the image. Ciara’s use of black clothing creates a sexy, attempting look; this therefore attracts readers to purchase the magazine. This is appropriate for the magazine genre and their target audience. The use of sexy black outfit portraits readers to purchase the magazine and turn over to the next page to see what is next.

The use of Anchorage is outstanding, as it reveals an image in the middle of the page; including a writing link with Ciara the copy (text) down the left side of the front cover which does not overlap her or ruin the image. This also reveals that Ciara is the main story in the magazine. The connotation of this is to persuade readers to purchase the magazine by introducing an image of the celebrity in the middle of the page and writing information about her on the Left-side-third.

Font Style: The font style has been kept consistent as the size of the font is kept an accurate size. The text is also written in different fonts, different shapes and sizes this reveals that the magazine has lost of selection in the magazine.

Sharondeep Bachra AS Media Mr Fuller

Masthead: As you can identify below the masthead features a; large, bold, eye catching text. Attention is drawn to the masthead as it is the largest piece of text on the front cover. The bright blue attention-grabbing colour of the masthead is recognisable and visual for customers to consume. The title “Vibe” sends off a calm felling which reflects the music involved; hip-hip and R&B. The title “vibe” is slightly hidden by Kanye West’s head: this clearly exposes that Vibe is clearly a popular magazine as they can afford to hide 2 of the letters. The use of a bright blue colour sets off and eye catching affect toward the reader.

Genre: The Genre of R&B/Hip-hop is evident due to the artist’s name in bright pink. The general feel of the magazine is interesting; R&B/Hip-hop due to the colours being loud and contrasting. The name of the magazine “Vibe” also denotes that it is quite relaxed, and there’s a certain style/taste in music needed to find reading this magazine interesting.

Image: A medium/close- up image has been used. The medium/close up image of Kanye West draws attention to the readers as Kanye is looking directly at the camera which maintains direct eye contact between the magazine and the reader. Kanye’s facial expression stares straight into the reader. Kanye’s shot in a slight piece of blue clothing, which links in with not only the colour of the masthead but; the copy (text) down the sides of the magazine, this also links in with the colour scheme and appears to match with the text on the cover.

The use of Anchorage is outstanding, as it reveals an image in the middle of the page; including a writing link with Kanye West the copy (text) down the left side of the front cover which does not overlap her or ruin the image. This also reveals that Kanye is the main story in the magazine. The connotation of this is to persuade readers to purchase the magazine by introducing an image of the celebrity in the middle of the page and writing his name in bold, bright pink font on the Left-side-third.

Colour Scheme: A simple range of colours have been used; blue, pink and black. A simple grey background has been used allowing the; copy (text) to stand out and attract the reader’s awareness of the magazine, as the copy is written in colourful, vivid, eye-catching colours: blue and pink. These colours are strong contrasting. The colours also indicate that there is a colour code on the front cover which is; blue, pink and black. The use of these 3 colours makes the magazine look professional and stands out.

Font: The font size is kept the same and consistent; as the masthead is the biggest piece of copy (text) on the front cover which it is meant to be. The rest of the text on the cover is kept consistent as it is kept an appropriate size with; a clear, colourful font which therefore creates interest for the reader. Covers are usually crowded and busy. Where as this front cover is kept simple and not confusing as it has an appropriate font size and not too much text crowded around the image of the star.

Font: The font style of this contents page has been kept consistent as; the title is arranged as the biggest piece of text on the page as this meant to be suitable. The other text down the side of the page has been kept an accurate size. The font colour has also been kept clear in a good use of colour; black to make it appear clear for the reader to read.

Sharondeep Bachra AS Media Mr Fuller

Image: The image used is of the know R&B artist Ciara. This is the only image used on the contents page, creating her as a visual attraction towards the audience. In Addition to the pose/posture of Ciara has much visualisation on the page. As she is lying on her back with her legs up, this draws audiences to her legs. The attention of her legs can also be seen as a sex appeal to interest and create the attention of a male audience. The tone of image is sexy as Ciara is staring straight at you in the face. Another fact of the image shows that the tone is calm; as she is lying on her back which demonstrates that she is calm, and relaxed.

Mise-ene-scene: The use of mise-en-scene in the image of Ciara creates a sexy, curious calm, look of Ciara in the image. Ciara’s use of grey clothing creates a sexy, relaxing, attempting look; as range of grey colour has been used as it is a dull, calm colour. The accessories she is wearing- a belt, necklace and 2 bracelets, the connotation of this is to add, femininity which is represented; to the high hells and a feminine purple colour of heels she is wearing.

Title: The title is set on the top right corner written in a bold, thick, white text. The title is represented in an eye catching, bold font. The title is also placed on top of a black background; which makes the white text stand out as it is an attention-grabbing colour placed on a dark background. As you can see the female below in the image; her legs represent a V shape, this is to covey and outline the letter “V” in order to represent the name of the magazine-Vibe.

Colour Scheme: A consistent colour theme is used in this contents page, such as; white, black and grey. The use of an appropriate number of colours attracts the reader as the number of colours does not appear to be too much or confuse the reader. The background also links in with the colour of the females clothing such as; a grey background linking in with a grey piece of clothing that the female is wearing. The connotation of this is to link in the colours.

Tone: The overall tone of this page is: calm and relaxing, the image of Ciara creates this tone as she is lying on her back looking peaceful and relaxed. Not only the image, but the colours used; grey, black and white creates calm, sophisticated, classy look as the colours used are sensible, relaxing and mature.

Cover lines: As you can see on the right hand side; two cover lines are “Features” and “Fashion”. They are both split so therefore the reader can view what sections they are mainly interested in. The title of the contents “Features” and “Fashion” are written in larger font, this conveys the reader to get a hint to explain what the article is about.

Sharondeep Bachra AS Media Mr Fuller

Colour Scheme: A consistent colour theme is used in this contents page, such as; red and white. The use of a bright, eye catching background makes the white font/text stand out as white text is placed onto a red background attracting the white copy (text) to show up. The use of an appropriate number of colours attracts the reader and appears to be suitable; as many magazines usually tend to use at least two or three colours which therefore make the colour code look efficient. The connotation of using a bright, red background is to; grab reader’s attention and to also make the white copy (text) look professional and stand out on a red background.

Font: The font style of this contents page has been kept consistent as; the title is arranged as the largest piece of (copy) text on the page as this meant to be suitable. The other text on the left hand side-the size of the font has been written in a correct size as the “contents” on a page are meant to be written in a slight smaller font. The use of a red, bright, vivid back-ground creates the title to stand out; this enables readers to clearly read the text.

Mese-ene-scene: The use of mise-ene-scene in the image of the black male consists that he is a black rapper who is topless; wearing chains of jewellery this indicates the mise-ene-scene that the black male has a style of Bling, as many artists mainly black wear a lot of Bling. For instance, this black rapper is an example of a male star that is wearing Bling: from the jewellery that he is wearing such as, silver bracelets and many chains.

Image: The image used consists of a; black male rapper wearing lots of chains and his chest covered in tattoos, this emphasizes the fact that he is a rapper. The connotation of his features: wearing jewellery and covered in tattoos and his pose creates the fact that he is a rapper. The image of him is centralised and quite large this therefore draws the reader’s attention to it. The image also creates a male masculinity as the male is come across appearing masculinity as his muscles are lifted up and he has a facial expression looking aggressive and destructive.

Title: The title is set on the top right corner written in a bold, thick, white text. The title is represented in an eye catching, bold font. The title is also placed on top of a red background; which makes the white text stand out as it is an attention-grabbing colour placed on a dark backgroundThe contents page also features a bright red background, featuring a large positioned “v” above the main image. The letter “V” is designed to stand out for “vibe” the name of the magazine. The “V” shapes is also placed on the cover, to covey and outline the letter “V” in order to represent the name of the magazine-Vibe.

Tone: The overall tone of the contents page is; powerful and conveys masculinity for example, the main image in the centre of the page of the male indicates the rapper has power as he is holding his muscles up. The rappers facial expression also creates a tone of aggressiveness as his face is give the impression of being aggressive and the way the image has been portrayed/represented as he stares straight into the reader. The image of him also portrays the tone as power: as he is covered in many tattoos on his chest and are holding, chains and necklaces this therefore represents the image and cover as power.

Sharondeep Bachra AS Media Mr Fuller

Colour Scheme: A consistent simple colour theme is used in this contents page, such as; grey and black colours. The use of a white, clear eye catching background makes the black font/text stand out as black text is placed onto a white background attracting the black copy (text) to show up and easy for readers to read the black text. The use of an appropriate number of colours attracts the reader and appears to be suitable; as many magazines usually tend to use at least two or three colours which therefore make the colour code look efficient.

Image: The image in the cover consists of; two females looking full of confidence. The facial expressions of these two models in the image are: looking full of confidence, self aware and an attitude. The two images taken are- long shots which intends to reveal women’s bodies and attract men in the direction of their less clothing. The connotation of representing the females by wearing less clothing is: to attract a number of male readers. The pose of the two models are; quite chilled out and confident looking. The colour of the background also lacks colour which could be done knowingly so the women stand out.

Title: The title “contents” is set on the top of the page placed into the corner; written in a bold, black, thick text. The title is placed on a sensible part of the cover and is written in a sensible font style size. The title is also placed onto a grey background; which therefore creates the black text to stand out as it is placed on top of a simple grey background and is an eye catching colour clear black font to read.

Mese-ene-scene: The use of two large photos intends to create a wide effect of mise-en-scene; as the effect of the photo intends to be quite sexual. The image is a long shot which demonstrates to readers the women’s bodies and their lack of less clothing. The women’s lack of clothing can have a dramatic effect on men to admire and attract them to the photo. The use of less clothing of both of the females is to aim the attention towards males. The connotation of this to attract male audiences and to explore the self-confidence of women which is much stereotypical for a R&B magazine as many R&B female singers dress wearing less clothing and reveal their confidence.

Font: The font style of this contents page has been kept consistent as; the title is arranged as the largest piece of (copy) text on the page as this meant to be suitable. The font is kept: basic and clear, the use of black font creates a sophisticated, professional effect. In Addition the background is kept, plain and straightforward in order to make the text stand out on a plain background.

Tone: The overall tone of the contents page is; sexy for instance, the clothing that is worn in the images creates a sexy, confident look as their clothing is less and the costumes they are wearing such as; short skirts and dresses creates a sexy, in control look.

Cover lines: The subheadings of the contents are; written in a slight larger font to address to readers briefly what the article is about. The page also contains minimal information, appropriate enough so that readers recognize what different pages contain. The page number and inside stories are shown in the colour, grey and black this is to show the importance of the page numbers for readers.