Groundwater Groundwater & web 2.0& web 2.0

Cheryl van KempenJan. 2009

Anything

2.0

Something’s a buzz on the internet…

Generation 2.0

Science 2.0Business 2.0

Consumer 2.0

Web 2.0

Marketing 2.0

What’s 2.0 ?

1.0

ReadParticipate

&Create

2.0

Do you 2.0 ?

What are the benefits ?

So,

how 2.0

is Groundwater ?

1.0 Services

• IGRAC’s MIM 2,400 experts

• IHP’s people registry 4,000 experts

2.0 Services• Yahoo Groups 10,000 memberships

in ~15 groups on water & GW

• Facebook 160 inactive members

• MySpace 80 inactive members

• LinkedIN 300 members

Yahoo Group Activity

group name #memb topic 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999

waterwatch 2770 1325 1471 1225 1340 1578 1104waterforum 5018 504 316 465 573 931 1073 1955 2416 5307groundwaterflow 21 modelling 341 530 169 25 8 1 2 2 2

hydrologymodel 827 86 89 84 146 188 30

archydro 260 GIS 69CGWB 33 groundwater

modeling, GIS, RS, etc.

50 4 10

watercom 652 www.watercom.ca 25 27 60 48 44 66 74 123 200Groundwater_engineers

31 25 52 6 18 5 2 1

groundwater_to_the_gulf

30 educators groundwater across Texas & the Gulf of Mexico

24

groundwater 41 amateurs 22 55 13 2 5 1remediation 106 18 17 18 37 35 20 31 48 49 46gms-users 145 Groundwater

Modeling System17 19 7 10 4

prigsth2009 12 Symposium on GW Res. Man. Quant+Qual

16

waterweb 291 Integr. water res. Man. in the Americas.

11 44 58

# posts# members

Yahoo Group Activity

Figures seem to dwindle

Figures seem to dwindle

But some activity remains

But some activity remains

Trends in networks

• Facebook and Myspace don’t work, because people use this for leisure, not for profy stuff. They don’t know what to do with it.

• LinkedIn works, because people come there specially for professional business.

• Yahoo groups work, because they are highly specialized. They appeal to the long tail…

The Long Tail

• Products appealing to a niche• Not incredibly popular• Best marketed by word of

mouth• So folksonomies, polls, social

networks…

Blogs• Find

• Blogsearch.google.com• technorati.com

• Aggregators• Scintilla.nature.com• Blogs.nature.com

• Collections• Scienceblogs.com• Network.nature.com/blogs

Listed by others as Scientifically useful

But there’s not much for

Groundwater

Listed by others as Scientifically useful

But there’s not much for

Groundwater

RSS

There is enough on Water, but not much on

Groundwater

There is enough on Water, but not much on

Groundwater

The Groundwaterinstitutes and research centres are not yet RSS enabled

The Groundwaterinstitutes and research centres are not yet RSS enabled

Conclusion:

Groundwater

has some catching up to do…

Groundwater 2.0

offers opportunities

• For parties that want to offer 2.0 services

• Join existing networks• Or start new ones

For Example

• Initiated in 2004

• active networks: > 400• Registered: > 200,000

• active members• Smallest: ~ 20 • Largest: ~ 50,000

Like Facebook, MySpace, Hyves …

Like Facebook, MySpace, Hyves …

Networks for who?

ASPCA

Highschools

Alumni

TownsBachelors

Parents

Fans

Inspirational

Self-Help

Animal lovers

Cities

Islands

Countries

Artists

Democracy Fighters

Minorities

Support

Professions

Greens

Hobby

So, why notadd one for

Groundwater

???

Why take part?

Share tricks of the tradeExchange tips

Discover new things

Meet people

Find support

Interact

Build careers

Brag

Appreciate other’s work

Inspire Share insights

Connect with event attendees

Educate

Keep in touch

Raise awareness

Enlarge your World

Enlarge your World

Change the waywe Interact

Change the waywe Interact

Change the waywe do Science

Change the waywe do Science

What is it like?

engineeringexchange.ning.com

www.artreview.com

So, what couldone for

Groundwater

look like ???

groundwater.ning.comNow online:

How does it work?

• People become members • They can organize themselves in groups

• Each member & group• Profile/ personal page• Blog• Forum• Events calendar• Photo and video• RSS

How does it look?

• members • groups

What do they get?

• Profile/ personal page• Blog• Forum• Events calendar• Photo and video• RSS

What does it offer?

• For Groundwater Specialists• advertise your work• promote yourself• Stay up to date• Keep in touch • Meet colleagues• Collaborate• Find opportunities

It is fun, easy & not time consuming!

Groundwater.Ning.com

for the

GeoHydrologist 2.0