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DigitalElderssome ICT4D trends
Pete Cranston
1. Four current sourcesa. ICT4Ag Kigali 2013 conference
b. INTRAC M&E workshop 2013, ICT track A & track B
c. eCampaigning Forum mailing list Dec 13 - Feb 14
d. #ICT4d
2. A personal filter - to start a conversation a. ‘our future is mobile’, M Zuckerberg (et al)
b. open & crowd
3. Options for HAI & DigitalElders
Agenda
ICT4Ag 2014 - staggering range1. Startling innovation
o e.g. WeFarm, satellite imaging for water management at plot level; ruggedised server broadcasting educational content in rural areas, balloon-mounted adapted near-infrared camera
2. Digital invention outside OECDo eg Multi-media Farming Instructor
3. Scale and integration - third generationo e.g. m4agriNEI, mFarm, Esoko, farmerconnect
4. Evolution of good practice in Developmento e.g. Grameen Community Knowledge Worker (CKW)
& local content & fake ag input products & m-financeo agTube, digitalgreen
ICT4Ag 2014 (cont)1. Lessons of essential good practice in ICT4D
have been learnt, but not always:o User centred development (vs tech opportunism)o Appropriate technical supporto Consider finance & business models from first ideas o Integrate issues of gender equity
2. Trust is a constant theme in development, but ICT4D brings in different perspectives o trusting data, channels, people online rather than f2f,
mobile money and its agents
3. Mobile Financeo ‘m-finance is to the bottom of the pyramid as the
banking sector was to the industrial revolution’o eg mPesa, VirtualBank; YellowPepper (LAC)
A maturing field, integrated organisationally, with a standard set of tools & fewer ‘shiny toys’
• Online social networkso territorial variation is important eg MxITo issues with FaceBook, LinkedIn - range vs
commercial, fast-moving organisations
• Mass mailo myriad examples
• Multi-media campaigningo videos (including PV) eg VAW, infographics, photo-
visuals, animations eg KingsFund integrated care
• e-campaigning support toolso change.org vs 38degrees & controlshiftlabs.org
eCampaigning
Mobile Digital Devices• Reach, growth, convergence and new-tech st
ill acceleratingo Information Ecosystem of Southern Policy Actors
• WhatsApp etc - cheap text + few functions
• Integration - still most powerful strategyo eg Radio, SMS, Interactive Voice Response (IVR),
TV, staffed helplines eg Trac FM, infosaid, o Organisational management & efficiency eg
GOAL Ireland in Syriao Integrated services eg mapping & weather & farms,
or market matching (mobile, radio web)
• Targetted m-apps o eg i-cow
Open & Crowd….
• Data - Open Data Research Network o large scale data collection - for M&E, for dialogue
(eg perceptions of services), community group management, advocacy (NB Avaaz vs bottom-up)
• Sourcing ideas for a project - IDEO
• Views on a project - MAVC
• Mapping o eg PPGIS, geolive
• Solutions - o e.g weFarm based on affinity groups and natural
wish to help those in similar situations
1
Options for HAI & DigitalElders
• Mainstreaming ICT4D within HAI ?o Staff competency standards & capacity needso A core enabler rather than a strategic priority?
• Digital Literacy or Digital Rights?o capacity development with and through youth, HAI,
HAI partners?
• Partner o with specialist innovators (as in MAVC) or
programmes (eg Open Data Research) o thematic development leaders using ICT4D eg
UNICEF or Oxfam or Gates
• Explore Business Models