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How Diverse Thinking Produces Better Reporting with Margot Carmichael Lester © 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

How Diverse Thinking Produces Better Reporting

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Page 1: How Diverse Thinking Produces Better Reporting

How Diverse Thinking Produces Better

Reportingwith

Margot Carmichael Lester

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 2: How Diverse Thinking Produces Better Reporting

Why We Care About Diversity in the Newsroom

•Our work should reflect our community

•Multiple perspectives drive better reporting and coverage

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 3: How Diverse Thinking Produces Better Reporting

Kinds of Diversity • Racial • Personality (intra/extravert) • Geographic • Gender/Sexual Identity • Economic/Class • Cultural/Ethnic • Cognitive • Age

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 4: How Diverse Thinking Produces Better Reporting

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Racial Diversity The percentage of minority journalists was 17% in 2016.

Source: The American Society of Newspaper Editors

More than 33% of Americans are Latino or non-white.

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Photo by bachmont - Creative Commons Attribution License https://www.flickr.com/photos/8845870@N07 Created with Haiku Deck

Gender Diversity

Women reported 25% of TV news, 38% print & 46% digital.

Source: Women’s Media Center 2017 Study

Women are 51% of the U.S population.

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Cognitive Diversity •Differences in perspective or information processing styles

•How individuals think about and engage with new, uncertain and complex situations.

Source: https://hbr.org/2017/03/teams-solve-problems-faster-when-theyre-more-cognitively-diverse

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Cognitive Diversity

Perspective: Whether we prefer to rely on own expertise or gather ideas and expertise from others

Knowledge Processing: Whether we like to rely on existing knowledge or find new knowledge

Source: https://hbr.org/2017/03/teams-solve-problems-faster-when-theyre-more-cognitively-diverse

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Multiple Perspectives Drive Better Journalism by 1. Identifying new or different

topics & angles 2. Empowering deeper reporting

& broader coverage 3. Uncovering biases 4. Reflecting our community

more accurately© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 9: How Diverse Thinking Produces Better Reporting

How Multiple Perspectives Drive Better Journalism

5. Helping reporters ask better questions

6. Integrating first-person experiences of editors and reporters

7. Supporting source diversity© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 10: How Diverse Thinking Produces Better Reporting

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Tools for Deliberation and Decision-Making

Page 11: How Diverse Thinking Produces Better Reporting

Photo by Brett Jordan - Creative Commons Attribution License https://www.flickr.com/photos/55497864@N00 Created with Haiku Deck

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Guiding Principles • Strike a balance between

applying what you know and discovering what you don’t. This helps us identify different approaches and iterate or create new options.

Source: https://hbr.org/2017/03/teams-solve-problems-faster-when-theyre-more-cognitively-diverse

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Guiding Principles • Apply your and others’

experiences, expertise or perspectives.

• Step back to see the bigger picture. This improves our ability to see things differently & clearly.

Source: https://hbr.org/2017/03/teams-solve-problems-faster-when-theyre-more-cognitively-diverse

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Run a Better Budget or Editorial Board Meeting

• Solicit input from each person.

• Note all opinions & options. • Gently challenge assertions

& point out biases. • Focus on the goal.

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 15: How Diverse Thinking Produces Better Reporting

The Goal Fair and accurate

reporting that serves and reflects

the community.

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 16: How Diverse Thinking Produces Better Reporting

Make Better Assignments

• Explore multiple story ideas and angles.

• Solicit questions & sources from other team members.

• Add perspectives with analysis, op-eds or additional reporting.

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

Page 17: How Diverse Thinking Produces Better Reporting

The Goal Giving readers the

information they need to make the best possible decisions about their

lives, their communities, their societies

and their governments. Source: www.americanpressinstitute.org/journalism-essentials/what-is-journalism/purpose-journalism/

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Photo by shareski - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/91312924@N00 Created with Haiku Deck

Tools to Deal with Conflicts

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Make & Keep Small Agreements

• Agree on the problem. • Agree on or revisit your

goal. Every time you make and keep an agreement, your team gets stronger.

Source: http://www.slideshare.net/stevepeha/the-culture-engine-humanpowered-change-for-high

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Guiding Principles • Safety: Have compassion for

yourself and others. • Respect: Hold everyone as

able. • Ownership: Be responsible for

your results and perspectives. Don’t blame others.

• Intention: Be clear on the results you want to create.Source: http://www.slideshare.net/stevepeha/the-culture-engine-humanpowered-change-for-high

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Conflict Resolution Strategies The Decider Protocol

1. Someone offers a concise and actionable proposal. “Let’s write an op-ed supporting gender-neutral bathrooms.”

2. Everyone votes. Thumb up: Love it! Thumb sideways: I’m OK with it Thumb down: No way!

3. Anyone voting no must make a counter proposal.

http://www.mccarthyshow.com/online/.  

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Conflict Resolution Strategies Dot Voting

1. Someone jots a concise and actionable proposal on a board or chart paper. “Let’s write an op-ed supporting gender-neutral bathrooms.”

2. Everyone votes. Place a dot sticker next to the option they like best

3. The option with the most dots wins.Source: http://dotmocracy.org/what_is

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So?Diversity isn’t a buzzword.

Tapping into the diversity of your newsroom team makes you a better journalist and makes your paper or show a better product.

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

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with Margot Carmichael Lester Twitter: @word_factory

Blog: thewordfactory.com/our-blog Instagram: @beabetterwriter

Thanks for attending

© 2017 by Teaching That Makes Sense, Inc. All rights reserved. For more information contact Margot Lester at [email protected]

How Diverse Thinking Produces Better Reporting

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