HRM in RetailHRM in Retail

Presented to:- Prof. Swarali Randive

Presented to:- Prof. Swarali Randive

Presented by:- Deepak M SalunkeROLL NO-14 MMS 3RD SEM

Human Resource Management Human Resource Management

“According to Gary Dessler:-

"Human resource management refers to the policies and practices one needs to carry out the people or human resource aspects of management position including recruiting, screening, training, rewarding and appraising.

“According to Gary Dessler:-

"Human resource management refers to the policies and practices one needs to carry out the people or human resource aspects of management position including recruiting, screening, training, rewarding and appraising.

Significance Of Human Resource ManagementSignificance Of Human Resource Management

The personnel perspective The firm hires people, but the focus is not on development

The compensation perspective Firm uses bonus, incentives etc to reward performance

The alignment perspective Firm does see the human capital as an asset but does not

invest in utilizing the capabilities of the same The high performance perspective

Firm views human resource as an integral element of the firm’s strategy implementation.

The personnel perspective The firm hires people, but the focus is not on development

The compensation perspective Firm uses bonus, incentives etc to reward performance

The alignment perspective Firm does see the human capital as an asset but does not

invest in utilizing the capabilities of the same The high performance perspective

Firm views human resource as an integral element of the firm’s strategy implementation.

Conceptual Overview Of HRM In Retail

Conceptual Overview Of HRM In Retail

HRM in Retail Involves: Identifying various roles in the organization Recruiting the persons with the right

attitude to fit the jobs Training Motivation of employees Evaluation of employee performance

HRM in Retail Involves: Identifying various roles in the organization Recruiting the persons with the right

attitude to fit the jobs Training Motivation of employees Evaluation of employee performance

1. Identifying The Various Roles In The Organization1. Identifying The Various Roles In The Organization

Buying and merchandising Store management and operation, and Technology support

Buying and merchandising Store management and operation, and Technology support

2.Recruitment And Selection2.Recruitment And Selection

Newspaper advertisements Visits to colleges Existing employees References Recruitment agencies Websites Screening of Resume Personal interview

Newspaper advertisements Visits to colleges Existing employees References Recruitment agencies Websites Screening of Resume Personal interview

3. Training3. Training

Introducing new persons/ staff into the organization

Training of sales staff Training of staff/personnel for skill

enhancements

Introducing new persons/ staff into the organization

Training of sales staff Training of staff/personnel for skill

enhancements

Training Of Sales StaffTraining Of Sales Staff

Communication skills Product knowledge Company policies on returns and

exchanges Knowledge of the workplace Market awareness Personal grooming

Communication skills Product knowledge Company policies on returns and

exchanges Knowledge of the workplace Market awareness Personal grooming

4. Motivation4. Motivation

The organization culture The rewards and recognition The monetary benefits Prospects for growth and job enrichment

The organization culture The rewards and recognition The monetary benefits Prospects for growth and job enrichment

5. Evaluation Of Performance5. Evaluation Of Performance

Through goals that have been setThrough goals that have been set Through goals that have been setThrough goals that have been set

CHALLENGES & ISSUES OF RETAIL HRM

CHALLENGES & ISSUES OF RETAIL HRM

Recruitment and retention Employability & continuing Education. Managing Diversity. Legal & Regulatory issue in HRM. Use of Technology

Recruitment and retention Employability & continuing Education. Managing Diversity. Legal & Regulatory issue in HRM. Use of Technology

Creating Organizational Structures

Creating Organizational Structures

Organizational Structure in Retail

Organizational Structure in Retail

Factors affecting creation of organizational structures, are:

Scope and scale of operation, viz local, regional, national or international

Types of products sold Type of departmentalization, i.e.

functional, product wise or geographic

Factors affecting creation of organizational structures, are:

Scope and scale of operation, viz local, regional, national or international

Types of products sold Type of departmentalization, i.e.

functional, product wise or geographic