Define The Major Media Industry Sectors

Megan Hughes

Task 1 Understand the structure and ownership of the media sector

Film IndustryThe film industry is the entertainment industries involved in producing and distributing movies. They comprises the technological and commercial institutions of filmmaking… For example: film production companies, film studios, cinematography, film production, screenwriting, pre-production, post production, film festivals, distribution; and actors, film directors and other film crew personnel.

Some examples of companies within the film industry are: 20th Fox Century, DreamWorks, Disney and Universal Pictures.

20th Fox Century have produced films such as: Titanic, Ice Age, X-men, Lets Be Cops.

DreamWorks have produced films such as: Shrek, Madagascar, Bee Movie, Shark Tale.

Disney have produced films such as: The Lion King, Cinderella, High School Musical, The Parent Trap.

Universal Pictures have produced films such as: Jaws, Fast and Furious, The Strangers, Bruce Almighty.

Radio IndustryThe radio industry is a generic term for any companies or public service providers who are involved with the broadcast of radio stations or ancillary services. Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience to deliver them the following: music, news updates on traffic and weather, facts on various things, to give out any other information needed.

Most radio stations will have a genre/type of music they play... For example: •Rock FM will tend to play rock music by rock bands such as The Beatles and Queen.•Capital and Key 103 usually play the UK top 40 charts or any other R&B/dance songs by artists such as: Calvin Harris, Rihanna. •Smooth Radio play very chilled out, slow, old songs where there is less of a beat by artists such as: Whitney Houston and Fontella Bass.

Television IndustryTelevision (TV) is a telecommunication medium that is used for transmitting and receiving moving images and sound. Television can transmit images that are monochrome (black-and-white), in colour, or in three dimensions to allow people to watch all their daily television programmes at home on whatever channel you need.

Television providers such as Sky, BT and Freeview work with companies to allow your favourite programmes to appear on your TVs. The more expensive providers such as Sky, tend to have the best layout of channels categorised in genres for themes and ages, etc. When you have Sky TV and you go on your television guide the programmes are sub-categorised into sport, kids, movies, music, documentaries, this makes it easier to find a particular programme to suit you.

Print IndustryThe art, process, or business of producing printed material by means of inked type and a printing press or by similar means. It uses text and images as forms/templates.

The most modern printing is ink on paper using a press… Often it is a large scale industrial process on paper and is an essential part of publishing and transaction printing. However, besides this you can print on metals, plastics, cloth and other materials.

There are different types and dimensions of print and it is used on labels for food and drink, used for magazines, used for newspapers and more. Printing has a big advantage in advertisement, it is a great way of getting your sales out there to the public.

Advertising & Marketing Industry

Advertising in business is a form of marketing communication used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to take or continue to take some action.

Methods of the advertising and marketing industry are: advertising, brand management, direct marketing, marketing communications, market research and public relations.

PressThe press are known as the mainstream media team of communication. They gather content of celebs lives, famous occasions and more then broadcast everything through newspapers, radio stations, magazines, online, etc. The press used to be handled by the PCC until the phone hacking scandal took place and they disbanded it due to them not doing their jobs properly and following the rules they should.

Games Design IndustryThe games industry is growing more and more each day due to the amount of gadgets that are being released all over the world. There’s the Nintendo DS, DSI and plus, there’s the Xbox and PS3/4 games, there’s apps on all the IPhone/IPods/IPads and tablets.

For all of these games to be invented and released they have to go through numerous amounts of processes so the game can be: designed (by fine artists and perfectionists), then manufactured, then advertised and printed for the public to see and eventually released when the game is to the highest ability it can reach for the public to use easily.

On IPhones and other Apple gadgets you can download a series of different games for free, there are games that you can pay for but there are also games that cost no money and are still extremely popular and function well for the public to use.

The games that are put on the app store for anyone to download are protected and safe. If there are games inappropriate for younger children there are restrictions that stop you from downloading the game because some have an age 16/18 limit on them unless they have been parent authorised.