1. Presented By: Hasan Ali What Got You Here Wont Get You There
By Marshall Goldsmith
2. Objectives 2 About theAuthor Summary Essence of Good is the
Enemy of Great Essence of Level 5 Leadership Essence of Confront
the Brutal Facts Essence of The Hedgehog Concept Takeaway
3. About the Author 3 James C Collins Born on January 25, 1958
at Boulder, Colorado USA He is anAmerican business consultant,
author and lecturer on the subject of company sustainability and
growth. Other famous books : Built to Last: Successful Habits
ofVisionary Companies, How the Mighty Fall: AndWhy Some Companies
Never Give In , Great by Choice: Uncertainty, Chaos, and Luck -Why
SomeThrive DespiteThemAll.
4. Summary 4 Why Some Companies Make the Leap...and Others Dont
?
5. Good is the Enemy of Great 5 471 times ROI over a period of
35 Years A few companies taken into account wereAbbott, Fannie Mae,
Circuit City, Gillette, Kimberly- Clark, Kroger etc Disciplined
people, disciplined thought, and disciplined action, were likely
the most significant factors in determining a companys ability to
achieve greatness.
7. 7 ProfessionalWill Creates superb results, a clear catalyst
in the transition from good to great Demonstrates an unwavering
resolve to do whatever must be done to produce the best long-term
results, no matter how difficult Sets the standard of building an
enduring great company; will settle for nothing less Looks in the
mirror, not out the window, to apportion responsibility for poor
results, never blaming other people, external factors, or bad luck
Personal Humility Demonstrates a compelling modesty, shunning
public adulation; never boastful Acts with quiet, calm
determination; relies principally on inspired standards, not
inspiring charisma to motivate Channels ambition into the company,
not the self; sets up successors for even greater success in the
next generation Looks out the window, not in the mirror, to
apportion credit for the success of the companyto other people,
external factors, and good luck
8. First WhoThen What 8
9. 9
10. Confront the Brutal Facts 10 Two choices: confront brutal
facts and change or stick head in sand Kroger andA&Psuperstores
vs. low prices You absolutely cannot make a series of good
decisions without first confronting the brutal facts.
11. 11 Collins outlines a four-step process to promote
awareness of emerging trends and potential problems: Lead with
questions, not answers Engage in dialogue and debate, not coercion
Conduct autopsies without blame Build red flag mechanisms that turn
information into information that cannot be ignored
12. The Hedgehog Concept 12 So are you a Fox or a Hedgehog
?
13. 13 Hedgehog Concept Resource Engine Best AtPassion
14. 14 First be goodbut once gooddont shy away from being great
!!! Takeaway
