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Openbare bibliotheek ten tijde van Google
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28-10-2009
1
Public libraries
in times of Google
European Congress on E-Inclusion 2009
Things change
&
People change
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Education
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Leisure
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Digital magazines
• www.flashpageflip.com
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Living books
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Music
December 28th 2007
Public libraries change
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Inequality at the origin
Andrew Carnegie 1835 - 1919
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Public libraries evolved
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Current inequalities
Poverty: between 11% and 15%
Low literacy (not able to function properly in society): 18%
30% no computer at home
40% no broadband
Sociological survey: 30% are non-participants – alienatednot participating in culture, not engaged in volunteer
organization, no or poor social network around them, no political
participation (protest voting)
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Change - continued:
internet and cultural shift
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Plenitude
“We are used to deal with scarcity. That
has been our human lot since the
beginning of history. Now we face
plenitude.”
Richard Lanham
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Cultural shift
• “The Internet models the larger cultural
conversation, and when something is put up
there, people naturally consider it not as a
product but as part of a conversation,
whether it be the exchange of embroidery
patterns or pop songs.”
Richard Lanham
Internet is a social medium
• Hanging out
• Finding new friends
• Form a gang
• Brag, impress
• Exchange stories
• Share media
• Play
• Fight
• Bullying
• …
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Cultural shift
Internet is:
• Where you find information
• Accessible, independent of time and place
• Where you decide what to read, when to game,
which film you want to watch
• Where you take part in ongoing cultural
conversations.
….it very much resembles a public library
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Challenge
Almost all core functions of public libraries are effected
by Internet
Reformulate the mission of public libraries
• In radically changed environment
• And identify today’s social issues, the libraries have
to provide solutions for
Is an issue for all stakeholders
• Not a debate within the library sector alone
• Not a national debate alone
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Mission
“Books, the physical books themselves, were [always]
incidental to the real library mission, which was the
dispersion of knowledge.
… Their final loyalty is to knowledge, to the free
marketing of ideas, to the cultural conversation.”
Richard Lanham
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Instrument for policy
Reformulating what a public library is
• Correction of the market
– Access to a divers and living culture
> rich cultural conversations
– Access to information and knowledge
> neutral, objective, professional
• Co-responsibility for an inclusive society
– Supporting local community life
– A ‘place’ within the local community
– Bridging the digital divide
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Value for the public
• Divers and rich collection: quality
– Inspiration, entertaining, reflection
– Learning, socially more empowered
• A shared symbolic environment: identification
– Stories, information, knowledge
– Creating opportunities for people and communities to
connect to each other
• Being local
– Knowledge of local community, for the local community
– Being a public place (here the public is taking the lead)
• A partner for an inclusive society
– Access and skills
Cabrio
INTEGRATIE
This man was looking for The Red Hot Chili Peppers and found much more…
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Local
Libraries have issues
Hybrid environment (plenitude & immediacy)
User generated content
Life styles & niches
What about my books?
benefit understanding
marketing
generation C
benefit understanding
privacy
Non-participants
identity
bring the
outside in (import, organise)
bring the
inside out (syndicate)
For ever in
development
user
generated
contentCopyright
expert
generated
content
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Staff
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Inclusion as a challenge
Change strategies, roles, priorities:
• Accessible technology: broadband,
infrastructure + content & services
• And beyond: competencies, skills
• Partnerships with education, information
literacy
Aim at mobilizing people
• Be part of, and enrich the cultural
conversations going on (digitally)
• Relate to people who lack stimuli in their social
networks, the non-participants…
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Strengths > inclusion
• Aware of the need to change
– Successfully integrated earlier technological
developments
– On a local level: in the front line
• Professional attitude
“For all people, and for people who need some
help in particular”
• Good infrastructure, on good locations
• Rich collections: so many items, so many
opportunities to connect to people
Beslissing IWT midden
september 2009
A place for learning, bonding, discovery, leisure…
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Ray Oldenburg
The Great Good Place (1989)
Richard Lanham
The Economics of Attention
(2006)
Frank Huysmans
The future of the Dutch public library (2008)