LESSON TEMPLATE

Curricular Statement

To get an idea about Business Services and its nature through general discussion and lecture method.

CONTENT ANALYSIS

Terms

Services, Intangibility, Inconsistency, Inseparability, inventory, Involvement

Facts

Services are intangible in nature which provides satisfaction of wants. Services is an activity or a process. Things that we cannot touch or taste or feel are termed as intangible. Inconsistency means that services are provided depending up on the demand and expectations of

different customers. Inseparability means services are produced and consumed simultaneously. Inventory means there are no tangible component in services, they cannot be used for future use. Involvement means there is a participation of customer in the service delivery process.

Process

Name of the teacher : Aswani Raj

Name of the school : St.Stephens H.S.S,Pathanapuram

Subject : Business Studies

Unit : Business Services

Topic : Services and nature of services

Standard : XI

Division : C1B

Strength: 56

Date : 27/7/2016

Duration : 50min

Nature of services

1. Intangibility2. Inconsistency3. Inseparability Five ‘I’s 4. Inventory5. involvement

INSTRUCTIONAL OBJECTIVES

General Specific

The learner

Remembering: recalls the terms, facts of business services

Understanding: explains the familiar terms and facts of services

Applies: analyses the various services

Skill: draws a chart showing the nature of services

Interest: enjoys observing the difference between services and goods

Attitude: develops independent thinking

Appreciation: derives pleasure while experiencing the services

Create: prepare a list of services rendered by general public

Learning strategies: lecture method, Group discussion, General discussion.

Teaching learning resources: usual classroom aids and a chart showing the nature of services.

Pre-requisite

Cognitive: students have general idea about services and features of services

Affective: students have the interest towards topic

Psychomotor: students have the skill of observing

CLASSROOM INTERACTION PROCEDURE EXPECTED STUDENTS RESPONSE

Introduction

After usual classroom practices, teacher introduces the topic by narrating a situation.

Suppose you decided to go for a movie last week. When you reached the cinema you understood that it would take about 30 minutes to start the film. So you went to a nearby ice cream parlor and had an ice cream from there. Then you saw stationery shop and bought a pen from there, for which you paid Rs. 25/-. After you watched the movie. The fare for the ticket was Rs.100/-.

Presentation

After narrating the situation the teacher asks the following questions.

What are the things you paid for? What were the things you got for your payment? What were the things you could bring home? What are the other two things for which you had to pay?

Then the teacher explains that there are certain things for which we have to pay other than purchasing items. They are called services.

B.B

Services are identifiable and intangible activities which provide satisfaction of wants.

Development

Group Discussion: Teacher divides the whole class into different groups and asks each group to point out the nature of services.

Teacher provides proper assistance to the learners identify the nature of service. Teacher examines the findings of the students and after making proper refinements write them on the black board

B.B

Nature of Service

Five I’s

Intangibility Inconsistency Inseparability Inventory involvement

Closure

Teacher concludes the class by summarizing the main points.

Review Questions.

What do you mean by service? What are the features of service?

Give answers

Pen onlyFor watching movie and for the ice cream

Observe and write it on their note book.

Participate in the group discussion.

Observe and write it on their note books.

Give answers

Follow up Activity

Assignment

Find out a list of services you get on a regular basis and their characteristics.