Licensing: a recipe for change

Licensing, a recipe for change

Nikki GreenEduserv Business Development Manager Licence Negotiation

London Online 30th November 2011Theatre 2 - Business and Legal Information

Licensing challenges under distributed education

• highly disbursed education market

• changing relationships between users and licensed entities

• the way licences are drafted in response to changing needs

A very historic position

• licensed institution - single physical site• teaching staff - full time employees• students - full time at the licensed institution• publicly funded

• easy to identify licensee and users

Early evolution – other authorised users

• part time students• “shared” students• remote users• visiting students• visiting lecturers• contract staff

Where we are today

• distributed ICT• administrative/operational roll-out of education

Overseas ventures

Overseas ventures

Overseas ventures

Overseas ventures

We are planning to run a new course BA(Hons) Accounting and Financial Management with projected student numbers of 100 based in Singapore. The students will be registered as University of Portsmouth students and their award will be a University of Portsmouth award.

The teaching staff will be employed by our partner in the delivery of this programme. University of Portsmouth staff are involved in terms of moderation and exam boards.

Overseas ventures

The campus will be run by USMC Sdn BhD who are a wholly owned subsidiary of UOS but are registered in Malaysia. The buildings will be leased.

The staff and students will be numbered in our HESA count. The academic/research staff will be UOS staff from the UK who will typically have a 3 month tour of duty. Ancillary staff will be locally employed by USMC.

The new campus will offer 4 year first degree Engineering courses. The students will study years one and two in Malaysia and then transfer to the UK to complete their course.

Educational partnerships





SWWHEP Library ServicesThe library services of Swansea University, Swansea Metropolitan University and University of Wales Trinity St David are collaborating to create a unique Virtual Academic Library. This is funded by the HEFCW Reconfiguration and Collaboration Fund …

The Virtual Academic Library is a three-year project with a budget of over £1 million. It will aim at a holistic approach to library services for all 17,000 higher education students and 1200 academic staff in South West Wales based on shared resources and access.

New types of entity and private institutions


At this time, the total picture of private HE provision in the UK is not clear. HESA has run a survey to try and scope this landscape … The results … have been published …though we are aware that this is not a complete picture of private provision in the UK. The Listed Bodies order includes private providers … and is restricted to institutions offering degrees awarded by recognised awarding bodies. There are about 730 institutions on this list. You might also be aware of the excellent UUK report into private providers which… goes a long way to identify the different types of provision and provider that currently exist in the UK




The University of East Anglia (UEA) has officially opened its new £5m campus in London. Into UEA London has been set up through a public-private partnership to attract students from overseas and to improve cultural and political links. The site is a collaboration with Into University Partnerships. The building in the City of London is shared with City University.



UTCs are a new type of institution for students aged 14 to 19, combining practical and academic study and specialising in technical studies. The areas of specialism are supported by close links with employers and the expertise of the university sponsor.

Each college is sponsored by a university or an FE college, which work with the local authority and employers to decide what it will specialise in. The specialism's reflect the institution's areas of excellence.


Entrepreneurial skills cultivated among private school students that go on to study at Imperial College London may soon be held up as a model for the rest of the education sector.

The institution is set to collaborate with University College London (UCL) to launch a new pilot scheme entitled Start-Up Summer, which will complement a government push towards improving school and university leavers' business talents.

The Department of Business, Innovation and Skills is keen to develop a similar attitude among other state and independent schools.


Lancaster and Liverpool aim to strengthen global hand with 'federal structure' collaboration 29 September 2011

Lancaster University and the University of Liverpool could unite to form a "federal structure"...

"We are not looking at a merger. We are talking about elements where we might come together for greater collaboration...to create a federal structure.“

…the university "is in major discussions with Guangdong Foreign Studies University in China to open a campus to be known as Guangwai-Lancaster University".

The green paper notes that both Lancaster and Liverpool have …plans (for) two campuses in China and two in India. ..structural changes happening in India, China and elsewhere... "


Validated and franchised courses

Non-educational/commercial partnerships

Non-educational/commercial partnerships

The Merseybio Business Incubator is a state-of-the art facility for developing biotechnology businesses. Officially opened in January 2004, the Incubator is home to some very exciting young companies.

Distributed education – summary of entities

• overseas ventures• educational collaborations• new and private entities• validated and franchised courses• commercial partnerships

User considerations – franchised course

Licensee is University A

Students of A

Teachers at B

Teachers at A Location B û

Location A ûLocation A ü

Location B ü

Students of B

Licensed entity approach

users become irrelevant?

educational partners

commercial partners

licensed entity partner entities

Overseas campus

standard licence

rights needed for partners

wholly owned

Collaboration with local university

?? ??

Chest standard licence

• simplified definition of users

• standard licence – licensee’s own activities

• access for educational partnersOption for Extended Educational Purposes

• access for commercial partnersLicence Extension for Commercial Projects

Summary

• growth in entity types• complex relationships between users and entities• trend will continue• defining licensed users ultimately unhelpful

• Thank [email protected]