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LLP@TecnicoClass 1
Luis Caldas de Oliveira
Agenda for Class 1
• Class introduction
• Weekly class scheduling
• Teams and business ideas
• LPC – Launch Pad Central
• Work for next week
CLASS INTRODUCTION
Instructors
• Prof. Luis Caldas de Oliveira([email protected])
• Prof. Miguel Amaral([email protected])
• Diogo Henriques([email protected])
Key Concepts
• Students are experts in their fields
• Advisors are technical consultants
• Mentors are business counselors
• Instructors are experts in the LLP model
Key Points
• Evidence-based entrepreneurship (not “faith-based”)
• Students need to “get out of the building”
• Time management: intense and fast
• Community: every class member must actively comment the other teams
Before Each Class• Talk to 10 customers about lecture (n-2)
• Update narrative and canvas (n-2)
• Revise MVP based on findings about (n-2)
• Prepare presentation with findings about (n-2)
• Formulate hypotheses about (n-1)
• Prepare interviews about (n-1)
• Talk to mentors and advisors
• Watch Udacity lecture (n)
In Class
• Q&A about lecture (n-1)
• Team present findings about (n-2)
• Summary of lecture (n)
WEEKLY CLASS SCHEDULING
Weekly Class
• 3 hours preferably starting at 5 PM
• All teams must be present
• Some members maybe away for part of the class
• All members must present during team presentation
Mandatory Office Hours with Partners, a Mentor dedicated to team, uses LPC for review, Advisors as domain experts
Lean LaunchPad
1 week before
Mentorship
Product Continual Revisions to MVP based on Customer Discovery
Customer Discovery
Team presents weekly in front of cohort, formal curriculum, Optional: Office space, weekly dinners w/guest speakers
10-15 customer interviews/week, present results in front of peers
FramingHypotheses
Education / Community
Application by BMC, Initial Canvas, Updated Weekly Canvases
Lessons Learned What we thought, what we did, what we found, what’s next.
LPC: LAUNCH PAD CENTRAL
LPC
• www.launchpadcentral.com
TEAMS AND BUSINESS IDEAS
WORK FOR NEXT WEEK
Customer Discovery• Death by Demo 1
http://vimeo.com/groups/204136/videos/76390080
• Death by Demo 2http://vimeo.com/groups/204136/videos/76172223
• Death by Powerpointhttp://vimeo.com/groups/204136/videos/76171146
• Understanding the problemhttp://vimeo.com/groups/204136/videos/76173388
• Attention to Outliershttp://vimeo.com/groups/204136/videos/76177672
NEXT WEEK
Before Next Class• Talk to 10 customers about your project
• Learn to use LaunchPad Central (LPC)
• Update LPC Narrative and Canvas
• Prepare Class Presentation
• Watch Videos
• Lecture 1: What We Now Know
• Lecture 1.5: Business Models and Customer Development
• Lecture 2: Value Proposition
Slides• Slide 1: Cover slide
• Slide 2: Business Model Canvas
• Slide 3: Identify market type
• Slide 4: Identify market size
• Slide 5: Identify competitors
• Slide 6: Propose experiments to test Value Propositions, Customer Segments, channel, and revenue model of the team’s business model. What constitutes a pass/fail signal for each test?
Obrigado