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Presentation to American students about the state of media and especially journalism in the UK and in particular London. In terms of state of the industry and the influence of journalism on society and politics.
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London Calling:A media city in the digital era
Professor Charlie BeckettDirector, Polis, LSE@CharlieBeckett
What is media for?
What is media for?
• Society: useful information about life• Politics: a forum for debate about how to live• Pleasure: something to help make life worth
living• Economy: to make a living
Mapping media history
Small country, big state
Britain and media change
Britain and media change
Britain and media change
Similar demography & user trends
• Personalisation• User-centric• Diverse & connected sources & platforms• Mobile
Various solutions:The Times Paywall
Various solutions:
• Mass readership (Mail)• ‘Freemium’ subscriptions (FT)• Free online, paid papers (D Tel)• Free papers (Standard)• Cover price/subscriptions – no online (P Eye)• Bundling – papers, TV channel, broadband
(Express)
Various solutions:The Guardian Open Model
Various solutions:The Guardian Open Model
Various solutions:The Guardian Open Model
Various solutions:The Guardian Open Model
Various solutions:The Guardian Open Model
Political and cultural influence
End of fortress media
• Interactive• Engagement• Communities• Media as environmental• Networked, not linear or top down• Old roles: reporter, editor, performer,
watchdog• New roles: curator, collaborator, advocate
London Calling:A media city in the digital era
Professor Charlie BeckettDirector, Polis, LSE@CharlieBeckett